Latest / Let's Ask the Mamas! / Miller Light Compost Ad
Transcript
- 0:00Well, let's get a question from our American mama. Dear mama, are
- 0:03you offended when companies use women in bikinis to sell their products? Well,
- 0:07let's ask our American mama. Mama, Mama joining us now, our American
- 0:23mama, Terry Nedderville. Um. This is about a commercial that was done
- 0:28by Miller Light back in March, March seventh, they released this. But
- 0:33because of the Dylan Mulvaaney bud Light controversy and bud Light sales crashing and Miller
- 0:38Light sales went up because bud Light sales were crashing, people went, oh,
- 0:41yeah, well what about this ad where they've got women going through Women
- 0:44were going through saying women were the ones who started broom beer first back in
- 0:48Mesopotamia and in the colonies, and then we put them in bikinis to sell
- 0:53beer, and we're gonna and then of course they use curse words throughout the
- 0:56rest of it, We're going to stop that black and they basically who they're
- 1:00saying, We're gonna take all these posters of women in bikinis and we're going
- 1:03to turn it into composts and give it to people who brew hops. Okay,
- 1:08And it's so crazy and cringe e. This is the cringest ad I
- 1:12have ever seen. I don't know how it came to light. I think
- 1:15that they probably try to bury it after the whole Dylan mulvaan anything. Yeah,
- 1:19and then it came to light. Since when is it okay to bash
- 1:25men for I don't know, for what gain. We don't like that,
- 1:27we don't want that. This, this ad is so cringey. You have
- 1:30this. She's actually a comedian, is what I've heard. Okay, her
- 1:34name is Elana Glazer. Okay. And what's so funny about this is she
- 1:38walks around moaning and growing growing about how men have taken advantage of women by
- 1:42using them as sexual to sell, to show, yeah, to sell,
- 1:46not even sexual. I mean yes, obviously you know sexual sexual ads because
- 1:49they're in bathing suits, they're bikinis in the summertime or whatever. Here's what's
- 1:53hilarious. If you go to her Instagram page, it is absolutely hilarious.
- 1:59She's in bikini niece selling herself. You can go weeks and weeks and weeks
- 2:02and there she is and her what is she doing? She's trying to sell
- 2:06herself. How is she doing that? She's trying to appeal to men because
- 2:09she's wearing bikinis that are so like some of them are not even barely there.
- 2:15Wow, she's not even an attractive woman. So this is like rank
- 2:20hypocrisy. Yes, that's what I'm saying. She's a fraud. So she
- 2:23comes, you know, she walks through there like she's just you know,
- 2:27we talked about how they're trying to make these women burly women like that's what
- 2:30I mean, each woman in the ad. There's nothing classy or ladylike.
- 2:35It's like they're using the S word the entire time, and it's like,
- 2:38we do this and if it weren't for if it weren't for women, we'd
- 2:42have no beer. No, that's not true. Here's what here's what you
- 2:45should have talked about, Miller Lite was um, I think the person who
- 2:50invented it was from Germany in the eighteen hundreds. Yeah, and this is
- 2:53actually a company out of Canada, but they have their their headquarters are in
- 2:58Chicago, right, So this guy from Germany, he it's a family business
- 3:01from the eighteen hundreds all the way until the nineteen sixties. Nineteen sixty six
- 3:06brings the recipe over, Yes, and then the granddaughter of the founder is
- 3:10the one who selled it in nineteen sixty six, so she y sold the
- 3:15company. So she ran the company right strong, and then she sold the
- 3:19company made a billion dollars, I'm sure. And so why not if you're
- 3:23going to try to lift women, lift that lift up a woman who took
- 3:29a family business, ran it until she felt like it was time to pass
- 3:32it on, and then you can give us something to be proud of.
- 3:36But when you walk around bashing men and say look what they did to us,
- 3:39you turn us off. We don't agree with you. Those models that
- 3:44they had in those ads in the eighties and nineties and in two thousand,
- 3:47pretty well they got paid. Well, it's kind of like that Megan Markle
- 3:50thing like she did. She's the one that went auditioned for that part as
- 3:54the suitcase girl. Yeah, and then she wants to diminish it and act
- 3:58like it was just a tear. Oh my gosh, yes, I felt
- 4:00so objectified. Well, what did you think that? Why did you audition
- 4:03for it? So to this, I say, because your suitcase opening talents.
- 4:08Yeah, it's so ridiculous, And we see it for what it's worth.
- 4:12We see exactly what's happening here. They're trying to It's such a fraudulent
- 4:16case because these women felt proud to be part of those ads. So let
- 4:21me redo the quote from Millard because they've they've put out a little talk on
- 4:25this, yeah, since it's gone out, and says this video was about
- 4:28two things, worm poop and saying women shouldn't be forced to mud wrestle in
- 4:32order to sell beer. Neither of these things should be remotely controversial, and
- 4:36we hope beer drinkers can appreciate the humor and ridiculousness of this video from back
- 4:42in March. That's a great way to kind of backtrack a little bit.
- 4:46I did read that, and I appreciate the humor, but I don't think
- 4:49they understand the way that I appreciate the humor. It's such a joke that
- 4:54that's the humor that I get out of this. It is such a joke.
- 4:57Now I think that they have learned. And then the I can't think
- 5:00of her name right now, but anyway though that she was ahead of marketing
- 5:03for this, and she was trying to do the inclusivity thing right, and
- 5:09you cannot find her anywhere. She's had so much back. She has deleted
- 5:12her LinkedIn account, her social media accounts why because she's embarrassed. No,
- 5:16we can. We can celebrate and lift women up without bashing men. Okay,
- 5:21now, what percentage of their beer drinkers for Miller White are women?
- 5:28Twenty? If that I mean, I mean that there could. There's a
- 5:31consumer report that says that eighty percent of their buyers are men. So why
- 5:35don't we why why don't we just throw them under the bus, gonna get
- 5:39rid of the eighty percent women in bikini's I mean, come on, Okay,
- 5:44that said, I don't really want my daughter to go into bikini modeling
- 5:47for a career. Well, you know what I have to say something else?
- 5:49Okay, Well, let me say this to you. If that's what
- 5:51she wanted to do and she's gonna make good money, I'd say go for
- 5:55a girl fair enough. You like to ask our American Mama a question?
- 5:58Good our website in American Ground Radio dot com. Slash mama and click on
- 6:00the ask the Mama button. Turn out. Thank you so much, Thank
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