IFH 395: DVD is NOT Dead! Making MAJOR Money with DVD Distribution with Jeff Santo

Indie Film Hustle® - A Filmmaking Podcast · Jun 26, 2020 · 1h 19m

DVD is dead! Not so fast. Today's guest is filmmaker Jeff Santo who has been making major money selling DVDs of his indie films for years.

Jeff has been an indie filmmaker for over 20 years. After been ripped off by a predatory film distributor on his first film he came back with a vengeance with his second film This Old Cub. He turned that film into a big success selling over 40,000 DVDs on my own website, marketing my film directly to his niche audience where he sold a total of 85,000 DVDs.

He repeated the process with his next film, Dead In 5 Heartbeats, which is a fictional feature based…