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The Business Side of Building Nobody Teaches You with Deanna Lucas

Most contractors, builders, and local business owners are great at what they do — but that does not always mean people can find them, trust them, or choose them online. In this conversation, Tim Holloway talks with Deanna Lucas about what it really takes to grow a business beyond word-of-mouth, bad leads, and the daily grind of doing everything yourself. Deanna grew up in the housing industry, came from a family of builders, and experienced firsthand how the housing market crash changed everything for contractors, realtors, homeowners, and local communities. After years in interior…

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