How to Rebrand Your Website Without Losing Organic Traffic #1749

Marketing School - Digital Marketing and Online Marketing Tips · May 29, 2021 · 6m

In episode #1749, we give you top tips for rebranding your website while causing as minimal a loss in traffic as possible. While changing your domain name using a 301 redirect is an important step, the rebranding process definitely does not end there. Tune in and hear about setting up consistent link structures, leveraging the link equity of your homepage, using marketing to create brand awareness, and more!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How to Rebrand Your Website Without Losing Organic Traffic.

[00:30] Changing the name of your website using a 301 redirect.

[00:50]…