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How to Market a Book Your Business Actually Needs

Coffee with Carma | Episode 448

I used to think “if you build it, they will come” was just a movie line. Then I watched it sink one expert author after another. In this episode of Coffee with Carma, I borrow three lessons from Field of Dreams. They will show you why your published book might be met with silence, and what you can do about it. You’ll discover why repositioning your book isn’t a failure. You’ll see that hoping isn’t a strategy. Plus, you’ll learn the one sentence that shows if your marketing meets your reader’s needs.

Questions This Episode Answers:

* Why isn’t my book…

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