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Mario on Culture, Coke, and R&B | R&B Music News
Mario electrified the ESSENCE Festival with a powerhouse performance, celebrating culture and connecting deeply with fans—while honoring his partnership with Coca-Cola’s groundbreaking Shine City activation. He calls these collaborations vital for authenticity and sparking meaningful conversations around music and entrepreneurship. With a massive R&B tour featuring Usher and Chris Brown on 48 of 50 dates, Mario insists the genre is far from dead, calling it soulful and essential to Black culture. Becoming a dad has also reshaped his outlook, making him more present, detail-oriented, and…
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