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Latest / Smart Business Growth with Nicky Miklós

Role of Sales in 2026

Sales has changed, and if your conversations still focus on features, pricing, and pressure tactics, you may already be falling behind. Today’s buyers are more informed, more cautious, and more overwhelmed with choice than ever before. Winning deals now is less about pushing harder and more about building trust, reducing friction, and helping buyers feel confident in their decisions.

In this episode, Nicky Miklós explores what is really driving modern sales conversations. She shares how AI, increased buyer transparency, and changing buyer psychology are reshaping sales leadership in 2026 and…

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