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214 - Bring the Magic of Disney to Any Business with Vance Morris

Vance Morris doesn’t just deliver services—he designs unforgettable experiences. In this episode, he shares how Disney’s obsession with systems shaped his philosophy for building customer loyalty and price elasticity. Morris breaks down his transition from security guard at a birth control factory to Disney executive, then to bankrupt entrepreneur, and finally to the founder of Deliver Service Now. His key insight? Competing on price kills service.

Instead, Morris urges business owners to map every customer touchpoint and turn each one into a moment of delight. He explains how even something…

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