
Why CRM and Caffeine Are an Entrepreneur’s Best Friends | Ep 27
Do you use a CRM? Short for Customer Relationship Management, it is a robust bit of software that can help entrepreneurs easily track and nurture relationships with their leads and clients. It is essentially a database system, far more effective and efficient to use than a standard spreadsheet because it equips users with a suite of serious tools that takes marketing, sales, and contact management to greater levels. In this episode of 'The One Percent Podcast', Shane takes the lead on today's topic on CRMs and why both he and Vin consider CRMs as a business owner's best friend. They share…
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