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Marketing With Purpose Kit: Aligning Marketing with Business Growth

Marketing isn't just about generating demand. It's about driving business growth.

When marketing strategy is aligned with business goals, it can do more than attract customers. It can help build market categories, accelerate revenue, and create lasting competitive advantages.

In this week's Marketing With Purpose Kit from The Bliss Business Podcast, we're joined by Ravi Shankar, Senior Vice President and Chief Marketing Officer at Denodo, to explore how marketing leaders can align strategy with business growth.

With more than 35 years of global experience across marketing, sales, alliances…

The skinny

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