Rickard Vikström of Internet Vikings: The CEO Who Put His Number on a Billboard
What kind of CEO puts his personal cell phone number on a giant billboard at ICE Barcelona? Rickard Vikström, apparently.
The Internet Vikings founder and CEO joins Hillary McAfee on MaxBet to talk about taking a Swedish hosting company into the U.S. market, challenging established competitors, and growing revenue nearly tenfold without building a massive workforce.
Rickard explains why operators and suppliers routinely overspend on infrastructure, why he encourages customers to use competing providers, and how staying focused has helped Internet Vikings succeed in a heavily regulated…
The skinny
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