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Everyone's in Sales, and Everyone can Get Better at Selling with Lex Friedman
Lex Friedman spent fifteen years on the business side of podcasting as a cofounder and chief revenue officer. He's been acquired five times and now runs a revenue growth consultancy.
Top 3 Value Bombs
1. You don't build to sell, you build to be great. Focus on creating something valuable and the acquisitions will follow.
2. Sales isn't sleazy when you're honest. Be human, be transparent, and price based on value to build lasting trust.
3. Business is personal. Remembering the human side of every deal, decision, and discussion is the key to meaningful success.
Visit Lex's website and learn…
The skinny
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