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The biggest Creator Economy deal EVER, Geico Gecko is Doing Podcasts Now, 360i is BACK
Breaking & Entering | Live Show — Wednesday, June 10
Presented by Rothmans
Today's show featured two of the biggest stories in advertising right now: Accenture Song's acquisition of Whalar, with both CEOs on live, and the return of 360i, relaunching as an AI-native, social-first agency under dentsu.
We're also joined by Havas on its new record label VOLYUM, and DICK'S Sporting Goods and BOLDED on their largest-ever World Cup campaign.
The Two-Minute Drill covers: HEINZ x Heineken, the Geico Gecko's podcast debut, Burger King France becoming Pizza King, Miller Lite's Fix Pack, and LinkedIn's…
The skinny
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