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Yormark’s Big 12 Crossroads | Iowa State Cyclones Basketball News
Brett Yormark’s Big 12 tenure is hitting turbulence, from a confusing media day moment about tortilla bans and stadium paddling to a questionable Monster Energy deal that’s barely breaking the bank per school. While the conference lands a $20M sponsorship, critics say it’s a missed opportunity—especially when schools could command more. Add to that stalled plans like Mexico games and a lackluster response to tough questions, and Yormark’s leadership is under scrutiny—even as many still believe he’s the right guy for the job. Listen in comfort:Get a discount on a Soli Pillow…
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