Latest / From Stuck to Scaled: Growth Strategies for SMBs
From Sales Strategy to Business Growth — A Fractional Approach to Business Development
In this episode of the Opticution podcast, host Julio Gonzalez sits down with Mariangelica Alvarado, Founder and CEO of Luminary Catalyst — a fractional business development firm helping businesses accelerate growth through custom sales strategies, data-driven marketing, and high-value partnerships.
Tune in as Mariangelica shares how small and midsize businesses can stop leaving growth on the table by getting intentional about their sales process, their messaging, and the partnerships they pursue. You'll walk away with a clearer picture of what a fractional BD model looks like in practice —…
The skinny
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