Latest / Content Marketing with Fexingo: Blogs, Videos, and Long-Form Content That Converts
How a Co-Branded Ebook Generated 1500 Leads for a B2B Company
In this episode, Lucas and Luna break down a content collaboration between a B2B SaaS company called DataForge and an industry influencer, marketing strategist Elena Torres. Together they co-authored an ebook on data-driven sales that drove 1,500 qualified leads in just two weeks. Lucas explains how they split content creation, leveraged both audiences, and used a simple landing page with a gate. Luna challenges the ROI of co-branded content versus solo efforts, and they dig into the numbers behind the campaign's success. If you've ever considered partnering with an influencer or…
The skinny
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