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56. How to Sell More Sourdough: Messaging That Sells with Maria Baradell
Ever feel like you're shouting into the void when promoting your microbakery? In this episode of The Bread Winner Podcast, I chat with Maria Baradell, a thriving microbakery owner in Dallas, Texas, who has mastered the art of messaging that sells.
Maria shares her journey from baking for her family of seven to building a profitable bakery—without investing in a bread oven. She popularized the two-loaf pan method, proving that you don’t need commercial equipment to scale. But what really skyrocketed her success? Clear, compelling messaging.
In this episode, we cover:
The power of starting with…
The skinny
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