Latest / Inspirations for Your Life / Choose With Strength (S5) S13:E3

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Choose With Strength (S5) S13:E3 · Inspirations for Your Life

0:25
Well, hey guys, it is John C.
0:27
Morley here, serial entrepreneur.
0:29
It is great to be with you on
0:32
the Inspirations for Your Life show.
0:34
Thanks so much for joining me.
0:36
It is March 23rd, 2026.
0:39
This is Monday.
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Yes, guys, it's great to be with all
0:42
of you.
0:42
Thanks so much for joining me.
0:43
If it's your very first time, of course,
0:45
welcome and thank you.
0:46
If you've been here before, well, welcome back
0:48
and thank you for joining me again.
0:51
Before we kick off the show, I just
0:53
had lunch recently, but if you guys want
0:54
lunch, feel free to go grab yourself something,
0:56
a sandwich, fruit, soda, something hot, something cold,
1:01
healthy or not.
1:02
That is totally up to you guys, so
1:04
feel free to do that.
1:06
Come on back.
1:07
And don't forget to check out BelieveMeAchieved.com,
1:10
of course, for more of my amazing, inspiring
1:13
creations, which you can do, guys, 24 hours
1:16
a day.
1:17
That is after the show is over.
1:22
All right, guys, so let's get into this,
1:26
shall we?
1:27
All right.
1:28
But check out BelieveMeAchieved.com a little bit
1:30
later, OK?
1:31
So welcome to the show, everyone.
1:34
I'm John C.
1:34
Morley, serial entrepreneur.
1:37
In case you guys did not know that.
1:39
Yes, I am.
1:39
I'm an engineer, marketing specialist, video producer, podcast
1:43
host, coach, keynote speaker, graduate student and a
1:47
passionate lifelong learner.
1:50
And also, yes, I will pretty soon be
1:52
a published author.
1:54
That's coming.
1:55
Dedication of the book is on the 17th
1:57
or 18th of April.
1:58
Then right after that, the book goes into
2:00
the ability for you to get to order
2:01
it and it won't ship until May 1st.
2:03
And then my book tour kicks off in
2:05
the middle of May.
2:06
So great to be with you here.
2:07
This is the Inspirations for Your Life show.
2:10
We are on the air, guys.
2:11
Five.
2:13
Well, it's our fifth season.
2:14
We're on the air in our fifth year.
2:16
We haven't completed our fifth year.
2:17
We're four years and almost three months.
2:19
That's what S5 means.
2:20
We're in the fifth season.
2:23
And today's master topic, I should say, for
2:26
the week is to see it right, live
2:28
it strong.
2:28
That is the master for the whole week.
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Have you ever felt like you're doing everything
2:33
right?
2:33
But your life still isn't moving the way
2:36
you want.
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I'm sure we've all felt that way once
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before.
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Most people aren't broken.
2:40
They're just looking at their life from the
2:42
wrong angle, the wrong perspective.
2:45
When you change how you see your life,
2:47
you change how you live your life.
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And I think that's a very important thing.
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As I said, understanding this week's master topic
2:55
is important.
2:56
And we're diving into a powerful truth right
2:59
now.
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When you see what others miss, you can
3:01
change everything.
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And so that's important.
3:06
See what others miss and change everything.
3:09
And if you're catching other things, you can
3:12
do that later.
3:13
You're not stuck, guys.
3:15
You're just not seeing it yet.
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And that's OK.
3:18
So it is Monday and our granular for
3:21
today is Choose with Strength, Series 5, Show
3:26
13, Episode 3.
3:28
I'm going to talk about the choices you
3:31
make, the power behind them, and how seeing
3:34
them clearly can transform your life faster than
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you ever imagined.
3:40
So grab a pen, grab a notebook, or
3:42
just lean back and enjoy.
3:44
Because the end of this episode, you'll never
3:47
look at the decisions you've made before the
3:50
same way again.
3:52
And so I'm going to reveal 30 points
3:54
for you that I think will be very
3:55
priceless.
3:56
Your life is built on choices.
3:58
Every day, you're casting tiny votes for the
4:01
person you're becoming.
4:02
Whether you realize it or not, strong choices
4:05
create strong lives.
4:06
Weak decisions keep you comfortable, but strong ones
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make you unstoppable.
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Decide with purpose.
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When you know your why, confusion magically fades
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and your next move becomes very obvious.
4:22
Indecision, guys, wastes time.
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Every moment you hesitate, someone else is acting
4:28
on the opportunity.
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You just slip through your fingers.
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Choose, ladies and gentlemen, what matters.
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Most people chase what's urgent.
4:40
Leaders choose what's important and let the noise
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fade away.
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Confidence comes, guys, from choosing you because you
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don't wait for confidence to decide.
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You decide, and confidence shows up as a
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reward.
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So you don't wait to get confidence.
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I want to share this from a point
5:00
that's been around for a long time.
5:01
You might have heard, you know, strike while
5:06
the iron is hot.
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But there's a better phrase, which is strike
5:13
to get the iron hot, right?
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We don't wait for the iron to get
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hot.
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We strike it and get it hot ourself.
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Don't wait for the boat to come into
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you, right?
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We always say, you know, wait for our
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boat to come in.
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Don't wait.
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Swim out to our boat.
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Every choice, guys, shapes identity.
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The more you choose, like, the person you
5:36
want to be, the faster you become them.
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And that's key, guys.
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Choose long-term.
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When you trade short-term comfort for long
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-term growth, your future self will thank you
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very loudly.
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That's right, guys.
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Small choices matter.
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The tiny decisions you repeat daily eventually shout
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louder than any single big decision you ever
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could make.
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Strong decisions build momentum.
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Once you make one powerful choice, the next
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one gets easier.
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Because you're already in motion, guys.
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You're already in motion.
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Choose with clarity.
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If you can't see your values clearly, every
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option looks good.
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And you end up stuck in the middle
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of nowhere.
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Action, guys, follows decision.
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Nothing truly moves until you finally say, this
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is it.
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I'm doing this now.
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Own your choices.
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Today, when you stop blaming others, you regain
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the power to rewrite your story.
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Choose based on values.
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When your decisions match, your core values, well,
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get you to feel aligned instead of conflicted.
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Decide and move, guys.
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Overthinking drains energy from us.
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Decisive action creates energy and real progress.
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Strong choices reduce our level of regret.
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You might still feel fear, but you won't
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feel that painful or discomfort feeling of, what
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if I had tried?
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Choose growth over comfort, and it keeps you
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the same.
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Growth stretches you in who you are meant
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to be.
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I think a lot of people are scared
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to choose growth because growth is lonely.
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We don't get success the first time.
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We get frustration.
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We get a feeling that's a little uneasy.
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But I said to you guys before that
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success starts when we become uncomfortable.
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I didn't say painful.
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I said uncomfortable.
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Decisions, guys, define direction.
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The decisions you've made in the past are
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setting your GPS right now.
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And the ones that you make today are
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changing your course as we move forward.
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Your destiny isn't random, guys.
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It's carved by the repeated direction of your
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decisions.
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So you're showing up every day, but showing
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up is not enough.
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It's being intentional with your thoughts and putting
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those into actions.
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Choose wisely daily, guys.
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This is key.
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Consistency beats intensity.
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Intensity is good, but consistency is the key.
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Keep doing it a little bit each day.
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The choices you repeat beat the effort you
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rarely show.
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And I think sometimes people, again, want that
8:46
short-term gratification because it's easier, because it's
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quicker.
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But it's not necessarily the right thing to
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do because you're going to miss the potential
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larger outcome.
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Confidence, guys, grows through the decisions we foster.
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Each time you choose despite the fear.
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What is fear, guys?
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False evidence appearing real.
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You train your mind to trust your move
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more each day.
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Choose, guys, what builds you.
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And if it doesn't grow your character, your
9:19
health, your relationships, or your purpose, question it
9:23
hard before you continue with it.
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Because a lot of people do something because
9:28
someone else has said to do it, but
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they don't necessarily do it because it's giving
9:32
them results or because it's something they wanted
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to do.
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They just do anything.
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Direction, ladies and gentlemen, comes from the choices
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we make.
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Clarity doesn't appear first.
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It emerges as you make committed, aligned decisions.
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That's the key, guys.
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Decide faster.
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Improve faster.
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The quicker you move from thinking about it
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to actually doing it, the faster life can
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teach you.
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So, again, I know this isn't going to
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be the most comfortable thing to do for
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you.
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And so if we get comfort out of
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our mind and say, okay, it's not going
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to be comfortable.
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It's not going to be painful, but it's
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not going to be comfortable.
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And we're going to have to live with
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it and learn to be a little bit
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discomforted until it feels comfortable.
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And then we push ourselves a little more.
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We always want to keep pushing ourselves, like
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with weights or any kind of motivation.
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Choose discipline.
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Discipline is choosing what you want most over
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what you want right now.
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Your discipline is what gets you to keep
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going.
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Decisions create results, guys.
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Wishes create fantasies.
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I'm not saying you can't have wishes, but
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you have to take the wishes and put
10:46
them into decisions and put them in action.
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Decisions create the outcomes you can actually measure.
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So decisions get us to move in a
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certain direction, to take an action.
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Not to say, well, gee, that's a nice
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bird.
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That's a nice lake.
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Hmm, I wonder what it would be like
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to fish there.
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But then you just don't get a fishing
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pole and you're just sitting like, hmm, maybe
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a fish will just pop out of the
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water.
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Not likely.
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So choose forward movement, guys.
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Even a small step forward beats staying in
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the same spot and calling it.
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Being careful, guys, is the key here.
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Stand by your choices.
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Once you decide, commit fully so that the
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world sees how serious you are before it
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sees your success.
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A lot of people may poke fun of
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you because you're doing all these things day
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in and day out, but no one's seeing
11:40
the results.
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And I've said this before.
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No one wants to even board your train
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or your plane when it's stopped at a
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station.
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Think of it like a social group, right?
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Maybe you have nobody attending your events.
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And nobody comes because it hasn't taken off.
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Once you start getting people to come, then
12:02
they'll be like, oh, wait a minute.
12:03
They want to dive in real quick.
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But they do this when the plane is
12:09
off the runway or the train is going
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100 miles an hour.
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They will risk their lives to get on
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it because they see it as something valuable.
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So the key to these things is you've
12:19
got to position something as valuable even before
12:21
it is valuable.
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That's a real key for today.
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Choose strength, guys, over ease.
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Easy choices feel good now.
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But strong choices are a little discomforting, but
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they feel right over a lifetime.
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You won't get the feeling that this is
12:38
the right choice today, but it will slowly
12:41
become apparent that you decided to do long
12:44
-term gratification.
12:45
Your future is chosen.
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The life you'll be living five years from
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now is being drafted by today's decisions.
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I said what we have done in the
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past shapes today.
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What we're doing today shapes our future.
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Choose well, ladies and gentlemen, every time.
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You may not control every circumstance, which is
13:12
okay.
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But you always control the quality of your
13:16
next choice.
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And when you understand quality over quantity, you
13:23
can have exponential results.
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Because you're not chasing everything around.
13:29
You're being selective.
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And I think a lot of people, like,
13:35
they don't realize what choosing is about.
13:39
Choosing is not discriminating.
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Choosing is making sure that you don't waste
13:44
or burn out your energy.
13:47
Because let's face it.
13:49
If I said to you have X hours
13:51
a day, but suddenly you squander them on
13:54
something that has no potential growth every day.
14:00
And at the end of the week or
14:01
the month, you're like, I have nothing to
14:03
show for myself.
14:04
But if you're selective with what you choose
14:09
to do and the actions that you take,
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your life will have a very different, different
14:16
outcome.
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Right?
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Difference happens by our perspective.
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Our perspectives that we, let's say, ascertain or
14:31
we focus on, they become our reality.
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Now, our reality happens because of perspectives.
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When we change our perspectives, reality, I like
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to say, pivots.
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It doesn't, like, do a complete race overnight
14:49
or flip overnight.
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It pivots slowly.
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And as we pivot slowly, we realize something.
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That we're getting closer to our goal, closer
14:58
to our aspirations.
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When I say choose with strength, I'm not
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saying choose the strongest thing, like in weights.
15:10
I'm saying choose the thing or situation that
15:16
is going to give you the most strength,
15:19
is going to be the greatest asset for
15:21
you.
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I think a lot of people choose quickly.
15:24
Why?
15:25
Because they're told, you know, you've got to
15:27
blank or get off the pot.
15:28
And I get that.
15:30
Believe me.
15:30
But there is a time when we have
15:32
to realize that choosing comes down to one
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thing.
15:37
And that is our perceptions.
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Our perceptions, ladies and gentlemen, they create our
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reality.
15:44
Okay?
15:45
And when we think about our perceptions, when
15:48
we think about where we are in life,
15:50
when we think about where we're going, it
15:54
gets overwhelming sometimes.
15:58
But if we were to say, look, I'm
16:00
not going to make 100 choices today.
16:02
But I am going to choose one or
16:04
two things.
16:04
I'm going to make these two choices.
16:07
Maybe you're working on a branding for your
16:09
company.
16:10
You say, look, today I'm not going to
16:13
do the entire website.
16:14
But I'm going to choose the branding.
16:16
I'm going to choose what the tagline should
16:20
be.
16:21
I'm going to choose what my market should
16:24
be.
16:25
Okay?
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You don't have to go choose the message
16:29
to your target.
16:30
Everything becomes a separate step.
16:34
So, for example, colors attract certain audiences.
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Okay?
16:39
They mean certain things.
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What else attracts?
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The messaging.
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Not only the messaging, ladies and gentlemen, whether
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we're talking about social media, et cetera.
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Also the music we choose.
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Does the music lean us more toward an
16:56
adult vibe?
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Does it lead us more toward education?
17:00
Does it lead us to more of something
17:02
being whimsical?
17:04
What does it do for us?
17:06
What does it choose for us?
17:07
And as we start to appreciate these qualities
17:11
and attributes and characteristics, we learn that just
17:15
like it's influencing us, it's influencing other people.
17:19
And I think that's really the big challenge
17:21
here, guys.
17:23
Choose.
17:24
One choice I know we're going to be
17:25
making is whether we're going to choose to
17:27
stay with this platform or leave them.
17:28
Because, again, today we have lost Instagram from
17:31
the feed, I see.
17:32
And I put a ticket in the other
17:34
day and they gave me a song and
17:37
a dance and they really can't help me.
17:38
So don't be surprised if we leave one
17:41
stream live and go somewhere else.
17:43
They have support.
17:44
You click on it and they're there.
17:45
But they really don't help you.
17:48
The support is like, I don't know, it's
17:51
more like barely touching your hand is probably
17:54
the best way to say that.
17:56
So we think about strength, right?
17:58
Strength of our mind, strength of our body.
18:00
When we squeeze our hand, we have a
18:02
very strong grip, right?
18:04
When we choose something like from market, let's
18:08
say we were trying to market, I don't
18:10
know, we were trying to market this new
18:12
drink, okay?
18:13
This new drink that only has 10 calories
18:16
is all natural, is sweet from the fruit,
18:21
but only has 10 calories.
18:25
And it's available in three different flavors.
18:27
Let's say it's available in orange, grape, and
18:30
lime.
18:31
So first thing we would look at is,
18:33
well, who's going to want this?
18:35
We also discovered that this drink has the
18:37
ability to actually boost the electrolytes in your
18:41
body.
18:41
So maybe this would be good for athletes.
18:44
May it be good for people that are
18:46
calorie conscious.
18:47
And this drink, I've been told, I'm just
18:50
making this up, tastes better than soda.
18:54
It's better for you.
18:56
And so now we know that we can
18:58
target it to people that work out.
19:00
We can target to other people that would
19:01
normally have soda.
19:02
Where could we put this drink?
19:04
We could put this in bars.
19:07
We could put it in schools, right?
19:09
As long as it meets the FDA approval
19:12
and all that.
19:13
And so now we kind of know where
19:15
it should go.
19:17
The question is, what should the brand be
19:19
like?
19:20
And I want to say the brand has
19:23
to be similar but different in the marketing
19:28
we do for each venue.
19:30
So in a school, we might want to
19:32
share the fact, and athletes, that, you know,
19:34
it's going to basically pour the electrolytes back
19:37
in your body without compromising the sugar.
19:41
That would be a good marketing message, right?
19:43
Maybe a tactic might be that we do
19:45
a free road show.
19:48
We're giving out little mini cans of this.
19:51
Or we let people taste it out of
19:53
a cup instead of a plastic bottle.
19:54
Or maybe because we want to have it
19:57
in a cup.
19:57
We don't want it as a can.
19:58
We want it to appear.
20:00
Because it's not carbonated.
20:02
So we actually could put it into a
20:03
little tiny little glass or a little plastic
20:07
thing.
20:07
So now we spent some time on that.
20:09
So if we're marketing it to, let's say,
20:13
athletes, kids in school, could be high school,
20:19
could be college, we'll have an upbeat type
20:23
of music to it.
20:25
Something similar like, you know, the Great Adventure,
20:28
a song that they would play, you know,
20:29
and the guy would get on the bus
20:31
and try to get everybody on, right?
20:33
It has to be very moving, very energetic.
20:34
Because that's what the drink is about.
20:35
The drink is about restoring your vitality, your
20:40
energy, right?
20:42
We're saying that just maybe 8 ounces of
20:44
this, which is only, let's say, 10 calories,
20:47
for 8 ounces, pretty amazing.
20:50
All natural and available in orange, grape, and
20:52
lime.
20:54
That could be the new go-to.
20:56
Then how do we package it?
20:58
Do we package it so that, you know,
21:00
it's like a 6-pack or an 8
21:02
-pack?
21:02
So it could be very similar to the
21:03
way soda is done.
21:04
But instead of putting it in a can,
21:05
maybe we put it in bottles and we
21:07
have it as a 6-pack or an
21:08
8-pack.
21:12
The other thing we can do is also
21:14
approach gyms.
21:15
Because gyms are going to be very concerned
21:17
with this.
21:17
And we can say, hey, for each bottle
21:18
that they sell, we might be able to
21:20
do a deal there where they can buy
21:22
it wholesale and they can still make some
21:24
money.
21:24
So they're still charging what it costs in
21:26
the store, so it's not going to appear
21:29
overly priced.
21:30
Because that's what happens with a lot of
21:31
gyms, right?
21:32
They have something there, but it's usually two
21:34
or three times more because they go buy
21:36
it in a store and then they have
21:37
to market it.
21:37
Because the manufacturer or the producer of the
21:41
product doesn't really understand the market.
21:44
And they're like, well, if you want to
21:45
sell our product, got to market it.
21:46
But then people see that price double or
21:49
triple and like, wait a minute.
21:51
How come I can get it at this
21:53
store for this price?
21:55
That's sending a wrong message.
21:58
And then when we get people to enjoy
22:00
it and to smile and be on camera
22:02
with it, well, that's a whole other thing.
22:05
And now suddenly I have a glass, you
22:07
have a glass, and we could do a
22:09
whole video campaign like, you know, it's a
22:12
great pick-me-up after school, right?
22:15
It's a great pick-me-up between those
22:17
challenging classes.
22:19
It's a great way to start your day
22:21
instead of orange juice, right?
22:26
So these are the kinds of things we
22:28
talk about.
22:29
We talk about strength, okay?
22:31
We choose basically our strength.
22:36
And choosing our strength is not something I'm
22:38
going to tell you that's hard, but choosing
22:42
strength is definitely important to be successful.
22:47
So we choose with strength.
22:49
Strength doesn't have to mean something that is
22:51
strong, but it has to be strong in
22:57
a sense that it has a good vibe,
23:02
okay?
23:02
And so that's why it can be marketed
23:04
to gyms.
23:05
It can be marketed to different fitness centers.
23:08
It can be marketed to the schools.
23:11
They could put a juice machine in there.
23:13
Again, I don't know what we're going to
23:14
call the product.
23:15
Maybe we're going to call it, we might
23:17
call it something like, I don't know, I'm
23:20
just brainstorming.
23:21
So it's orange, grape, and lime.
23:25
Orange, grape, and lime.
23:26
OGL or something like the juice that
23:36
doesn't sting you with calories, something like that.
23:38
So that could be the brand, right?
23:39
The juice that will pour back your vitality.
23:45
What do we call the brand?
23:46
What do we call it?
23:49
I'm thinking something like, so we have orange,
23:52
we have grape, we have lime, lemon, orange,
23:57
grape, and lemon.
23:58
So OGL3 or maybe something else because they're
24:08
not always, they're in separate containers.
24:10
So maybe something like the smart juice, right?
24:18
That would catch people's attention.
24:20
And people would try it.
24:22
And if it worked, it would stick.
24:24
And then people would actually buy it over
24:26
time again, again, again.
24:28
The hardest thing, guys, is creating the brand
24:31
and building trust, right?
24:33
But if we start with one or two
24:35
people, they like it, they tell their friends,
24:38
more people tell their friends.
24:39
And before you know it, this becomes something
24:41
very, very popular because of not only the
24:44
taste, but because of the nutritional value and
24:47
the fact that it only has 20 calories,
24:50
10 or 20 calories.
24:50
That's a pretty big selling point right there.
24:54
But again, choosing which strength is something people
24:59
don't know enough to do because they're always
25:01
going to choose on impulse because that's how
25:03
the media, that's how advertising, that's how things
25:08
have been set up.
25:09
You know, choose quick.
25:11
It doesn't come down to, well, let me
25:12
compare the labels.
25:13
How many people do you know that compare
25:15
the labels on juice or any product?
25:17
I can name maybe two people.
25:20
That's not a lot.
25:22
So if we actually took the time to
25:27
look at the labels, then those commercials that
25:30
the advertisers put at us would actually not
25:33
hold water anymore because, and that could be
25:37
another advertising campaign, our juice, our juice holds
25:43
its nutrition.
25:45
Not like the other juices out there claim
25:49
to give you vitality and energy to grow.
25:51
But they also pour in electrolytes, but they
25:52
also pour in 160 calories or 50 things
26:01
of sugar or whatever, right?
26:03
So you could do it in a very
26:04
interesting way, and hopefully that would get people
26:07
to wake up.
26:08
That is my hope, right?
26:10
So we need to make sure, ladies and
26:12
gentlemen, that we are choosing well and changing
26:16
your life fast.
26:17
That is the whole goal, ladies and gentlemen,
26:19
to choose well and change your life fast.
26:22
Every choice you make is either building or
26:26
breaking you.
26:28
Yeah, that's the truth.
26:30
A lot of people don't want to think
26:31
about that, because like, oh, this is just
26:33
one time.
26:35
But one time is never one time.
26:38
One time becomes a second time, a third
26:39
time, a fourth time, a fifth time, a
26:40
sixth time.
26:41
And before you know it, you've got this
26:43
autonomous habit, you keep reaching for soda, you
26:45
keep reaching for this, you keep doing this,
26:47
keep doing that.
26:48
Same thing happens with smoking.
26:49
You keep getting on this habit.
26:52
And it becomes this craving that you can't
26:54
live without.
26:56
So reach for it.
26:59
And it becomes a part of you.
27:04
Ladies and gentlemen, I want to ask you
27:05
a question.
27:06
If today's episode opened your eyes even a
27:10
little bit to how powerful your choices really
27:14
are.
27:14
Don't just listen and move on.
27:17
Choose to intentionally act.
27:20
Ask yourself this question.
27:22
What is one strong decision I can make
27:24
today that my future self would be proud
27:26
of?
27:27
Then go do it.
27:29
Remember, ladies and gentlemen, you're not stuck.
27:32
You may just need to see your situation
27:34
from a different angle, a different perspective.
27:36
When you see it right, you truly can
27:38
live it out strong.
27:40
Again, if you enjoyed this and want more
27:43
inspirational content and strategies and shows just like
27:47
this, and make sure you watch or listen
27:48
to all my other amazing content by visiting
27:51
BelieveMeAchieve.com.
27:55
Thanks so much and have yourself a great
27:57
rest of your day or evening.