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New iPhones, Price Hikes: Is Upgrading Actually Worth It?

As new iPhones hit stores tomorrow, it’s clear that smartphones are getting more expensive. So how should we navigate this as buyers? Alexander Wong, Managing Editor of SoyaCincau, joins Ringgit and Sense to unpack what your money actually buys across today's higher price tiers and where he believes the pricing sweet spot is.

As expected, Apple unveiled its latest hardware lineup last week, featuring the much-anticipated iPhone Duo, Apple’s first foldable iPhone, while a base-model iPhone 18 was notably absent. Pricing has quickly become a primary talking point, with Apple effectively raising…

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