Evolving with Purpose: Business Lessons from John Deary of DGS Gym Supply | Ep 102
In this episode of Paradigm Playbook, host Steve Cook welcomes longtime friend and business partner John Deary, founder of DGS Gym Supply. Together, they reflect on decades in the gymnastics industry, explore pivotal career transitions, and dive into the "Hedgehog Concept" from Jim Collins' Good to Great.
John shares how he shifted from coaching gymnastics to building one of the most recognized equipment distribution companies—and how venturing into the Ninja Warrior space pushed him to grow as a leader and entrepreneur. From hiring based on character to staying passionate through change…
The skinny
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