566: How To Make Sure Your Live Launches Are Wildly Successful

Embodied CEO · Oct 10, 2023 · 20m

Recently, a listener reached out to me on IG. She was on the verge of overhauling her entire marketing strategy, all based on what I had said in an episode last Thursday. I deeply appreciate her getting in touch because it highlighted a crucial need for clarification. Her question revolved around running lead generation ads to grow her list but not having anything to sell those leads immediately because her strategy involves live launching three times a year.

Here's the thing: she didn't need to change her strategy, because she was already doing it right! When I discussed the importance of…