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Justin Bradley - CrowdStrike’s Formula for MSP Trust
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Brewed for Trust: How CrowdStrike and Pax8 Build Channel Credibility
In this unique live episode, part channel deep dive, part beer tasting, Justin Bradley of CrowdStrike joins us to share battle-tested lessons on what it takes to succeed with MSPs, build trust across ecosystems, and scale a program with integrity.
In this episode, we discussed:
- Why trust is the currency of the channel and how to earn it through honest communication, transparency, and support during failure.
- How CrowdStrike’s approach to MSPs prioritizes outcome-based selling and avoids “watered-down”…
The skinny
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