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Your Brand Isn’t Your Logo: Building Clarity and Connection

In this episode of the Business Roundtable Podcast, David W. Carr, founder of Steward Your Business, sits down with Stephanie Simpson, founder of Brand-ification, to explore the powerful intersection of leadership, message clarity, and brand confidence.

Stephanie shares her journey from Warner Bros. to launching a brand strategy firm that helps business owners define who they are, what they stand for, and how to communicate it clearly. Together, they unpack why so many professionals struggle to articulate their value — and what it really takes to create a brand that connects.

What You’ll…

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