Latest / Creative Distillation
02. Entrepreneurship and Sustainability (recorded at Asher Brewing Co, Boulder)
University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights. CREATIVE DISTILLATION Jeff York | Associate Professor | Research Director jeffrey.york@colorado.edu Brad Werner | Instructor | Teaching Director walter.werner@colorado.edu Deming Center for Entrepreneurship | CU Leeds School of Business 303.492.9018 | deming@colorado.edu — The papers discussed in this episode are: Lee, Brandon, et al. “Market Mediators and the Trade-offs of Legitimacy- Seeking Behaviors in a Nascent Category” Organization Science, May 2017. Johnson…
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