The Enterprise AI Reality Check: What Actually Drives ROI? Atlassian’s CRO
Boards are no longer asking if you use AI!!!! They are asking what it returned!!!! I spoke with Brian Duffy, Chief Revenue Officer at Atlassian, at Team ‘26 Europe in Amsterdam.
Brian talks to enterprise leaders every week, so I asked him the questions every CFO is asking right now.
We covered:
- How top enterprises are measuring real ROI from AI today
- Where the compounding returns show up when teams move from 1 tool to the full system of work
- What makes European enterprises different when it comes to adoption and modernization
- How AI is changing Atlassian’s own sales and success teams…
The skinny
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