540 Daniel Goetz: Founder & CEO of GoodPop
Daniel Goetz, Founder and CEO of GoodPop, shares how this brand, which started 15 years ago when he was a college student, is shaking up the frozen novelty products industry. We talk about how GoodPop is reinventing classic treats with healthier options made from real ingredients and less sugar. We also discuss the brand’s future, including drinks. Daniel talks about the early days of the business, including launching with 18 different recipes and selling products at farmers markets and events. He emphasizes the importance of staying focused and building deep relationships with retailers and…
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