Q90 - What Website Domain Should I Use With My New RIA?

Transition To RIA Podcast · Aug 29, 2023 · 22m

Transitioning your practice to the RIA model gives you the luxury of creating your own brand.

Having a website to showcase your brand, and provide a way for clients and prospective clients to find you, is an important part of it.

On this episode I cover the logistical and creative considerations involved with acquiring a domain name (i.e. the ".com" part) for your new website.

Seven tips covered in the episode:

Use a “.com” domain.

Chose a domain that is either your brand name, or descriptive of your client offering.

The shorter the domain, the better.

Trademark concerns aren’t as much of a…