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Latest / Marketing in the Age of AI

Turn AI Into Revenue: Quantitative Marketing, ROAS & AI Workflows with Eric Samson 🚀

Episode Overview

AI can generate impressive outputs—but the real advantage comes from knowing what to ask, what metrics matter, and how to guide the final 10% that transforms AI from “interesting” into revenue-generating.

📚 What You'll Learn

Why most AI marketing systems fail without expert guidance

How Group 8A uses quantitative audits to evaluate ad performance

The importance of the “final 10%” in AI workflows

How AI can improve marketing operations and team management

Why prompting AI correctly matters more than ever

How AI is helping agencies build scalable internal tools

The role of…

The skinny

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