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Social Media & Patient Expectations with Dr. Rachel Ford
Dr. Rachel Ford joins Scott Jorgensen on The Digital Handshake to discuss the evolving relationship between plastic surgery and social media. Dr. Ford shares how she uses social media to educate patients, build trust, and showcase her personality while navigating misinformation, unrealistic expectations, and increasing platform restrictions.
The conversation also explores what patients should look for in a plastic surgeon, why personalized consultations and long-term follow-up matter, and Dr. Ford’s perspective on controversial claims about surgeons being more focused on business than patient…
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