From Zero to PE Backing: The CRO Co-Founder Playbook Nobody Talks About

Rev-n-u Unplugged · Mar 10, 2026 · 36m · transcript

Raphaël Boukris, co-founder and CRO of Didomi, shares insights on the role of a CRO, M&A as a revenue strategy, and the challenges of scaling in different geographies. He emphasises the importance of sticking to what works in the go-to-market approach and the need for patience in managing acquisitions.

Takeaways

CRO as Co-founder

M&A as Revenue Strategy

Chapters

00:00 The Role of a CRO and Co-founder

17:33 Challenges of M&A and Integration

32:34 Scaling in Different Geographies

38:08 Go-to-Market Advice for Founders