Andrea Feigl: The Business Case for Private/Public Health Investment Partnerships
OK, real talk. I have taken a bit of heat over the years for trying to make a business case for empathy. When some folks saw my TEDx talk about how to trick leaders into being empathetic by showing them the benefits to the bottom line, they bristled. "How can you convince people to embrace empathy for selfish reasons?! That's not compassionate at all,’ they said. My perspective has been and will always be that to persuade people to take action, you need to make a case for what's in it for them to change. It's basic human nature. And if it gets them there, they can be transformed from the…
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