Latest / Franchise Conversations with Fexingo: Buying, Running, and Scaling Franchise Businesses
How Franchisees Are Licensing IP for New Revenue Streams
Episode 67 of Franchise Conversations with Fexingo explores how franchisees are licensing their brand's intellectual property — from proprietary recipes to training systems — to non-competing businesses for recurring royalties. Lucas and Luna dive into the case of a multi-unit Smoothie King franchisee in Florida who licensed his store's 'speed-blend technique' to a chain of senior living facilities, generating $18,000 a month in passive income. They discuss the legal guardrails needed, common pitfalls like cannibalizing the core business, and why franchisors are starting…
The skinny
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