Latest / The Pet Photographers' Journal
The Behind the Scenes Nobody Talks About: Pricing, Outsourcing, Health, and Being a Pet Photographer
What do you do when you've been in business for 13 years, you can take beautiful photos, but you just can't seem to get the clients? Do you give up, or do you get help?
In this honest and vulnerable episode, Sydney-based dog and equine photographer Allira Fontana shares her journey from event photography burnout to building a sustainable private session business. Allira opens up about the moment she nearly threw in the towel, the game-changing decision to invest in business coaching with Mark Rossetto, and why the old "do free sessions for a few months" approach simply doesn't work anymore…
The skinny
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