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MSP Cybersecurity: Treat Security Like a 401k Investment — Jared Casner, Blacksmith InfoSec
The discussion begins with Jared Casner sharing his journey into the channel, highlighting a pivotal shift from direct sales to working with Managed Service Providers (MSPs). Initially targeting small businesses with a compliance-as-a-service platform, Jared and his team quickly realized the importance of MSPs in deploying their solution effectively. This realization led them to invest time in understanding the channel, attending conferences, and learning from their MSP partners.
Jared elaborates on the challenges small businesses face regarding compliance and security, drawing from his…
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