Latest / Mythmakers / AI Revolution: What should writers and artists do? Part 1: Images
Transcript
- 0:00Hello and welcome to MythMakers. MythMakers is the podcast for fantasy fans and fantasy
- 0:10creatives brought to you by the Oxford Centre for Fantasy. My name is Julia Golding. I'm
- 0:15an author but I also direct the activities of the centre and today I'm joined by a good
- 0:21friend called Pete Williamson who is an illustrator and artist and we first met because he
- 0:27was illustrating one of my books which is a rather nice moment for writers when we get to meet
- 0:33other creatives. So today our theme is trying to find a way through the new phenomenon of AI
- 0:44generated images and text because we both have skin in the game so to speak. So first of all what
- 0:51we're going to do is just talk a little bit about what a real life person does as a creative
- 0:57process and then have a look at the issues that the new AI world of creativity presents looking
- 1:03at its pros and cons. So first of all Pete, you have some most wonderful imagery which I love.
- 1:11How would you describe your artistic style and how has it evolved over time?
- 1:17I mean it's described for me as kind of being gothic which is odd because I kind of understand it
- 1:25I've never been like a gothic person but it's very mainly black and white. My best work is in black
- 1:35and white and it's quite classic in a way. I think my favourite illustrator is still John Tenniel
- 1:44who did the Alice books but Lewis Carroll. I loved that precision of draftsmanship but also
- 1:52the strangeness of it. I loved the idea of applying that draftsmanship to absolutely weird
- 2:02and kind of a dream like atmosphere. So I've always been trying to capture that. There's lots of
- 2:09things in the mix. There's asterisk, there's wizard chips, there's war comics from when I was 11
- 2:17and then there's American underground comics which as a children's book illustrator I tend not
- 2:23to mention because they can be quite obscene in a way but they were kind of quite influential
- 2:31because they were yeah again they're very stylistically diverse and the draftsmanship was always
- 2:38really impressive and I didn't actually go to college I kind of did that thing of just being in a
- 2:45room and drawing and drawing and drawing until things started to look how I wanted them to look.
- 2:53So did you have a stage when you were actually literally copying somebody else's style?
- 2:59So did you yeah and how did that happen? Was it you were you copying the illustrations to see how
- 3:06it felt to put the lines down or were you drawing in the style of Tenniel or somebody?
- 3:11Yeah I was drawing in the style of sometimes very early on copying pictures from comics
- 3:25and then just yeah and then just trying to apply that style to
- 3:31the ideas I was getting from from the stories. And these weren't things that were being
- 3:37published they were like your training is that yeah very much yeah yeah so at one point I was kind of
- 3:44doing this the dark stuff that was inspired by American alternative comics from the 60s and the 80s
- 3:52which had a connection to the kind of American alternative culture and at the same time I was
- 4:00looking at children's picture books because I've got the idea though well you know taking
- 4:07my love for drawing it has to go into into a commercial area so for children's picture books might
- 4:14be somewhere to go I'd love Dr. Zeus and I you know I'd probably poured over those picture books for
- 4:20years so it so for quite a few years I was I had these two strands that were separate
- 4:26whereas I was learning to draw this really quite cute stuff with lots of little kids playing
- 4:31with dinosaurs in gardens yeah same time doing doing work which which was perhaps getting quite eerie
- 4:41and you know Edward Cory was a big influence in the early 90s and then gradually these two strands
- 4:48started to kind of gel and move together and I was starting to do work that people have told me
- 4:56since he's kind of you know strange they say strange but beautiful or you know it's quite weird
- 5:04stuff that's also cute it's I seem to have created this balance between stuff that can be quite
- 5:12odd but also endearing which has which has been great on lots of the illustration projects I've
- 5:18had yeah that was the style that really suited a short series of books I did about a Victorian
- 5:28little boy called Mel Foster who was like a superhero idea it was like Avengers set back in
- 5:34the Victorian period with the second generation monsters like Frankenstein and Dracula those sorts
- 5:41of characters and it was you your pictures had the exactly the right world where it was suitable
- 5:47for children but had that atmosphere and edge and I imagine you can push that either way depending
- 5:53on what your what the product is it's not just one thing but it goes with the scale that you're on
- 5:59I suppose yes yeah yeah so I did an exhibition a few years ago where I went
- 6:07away from children's books into but using that style to to kind of address what I
- 6:14what I'm saying we're like adult concerns and not not your normal adult stuff that
- 6:22you know sex and drugs and rock roll that kind of cliché stuff but but kind of
- 6:29anxiety and I'd kind of used the art to look into my heritage which I found out
- 6:37from being adopted I found out about my adoption that a grandparent had come over from Poland
- 6:44that started a second world war so it was interesting to use my children's book out to kind of
- 6:52investigate ideas of displacement and and kind of fleeing danger and that kind of idea I
- 7:01was able to use that that black and white style to kind of really go into those ideas and it
- 7:08I was really interesting and then surely after that I was I was using the sweeter side of my art to
- 7:16you know to kind of entertain children in book workshops and you know they don't want to see
- 7:22sinister eerie art you know well to an extent they like a bit of it to me but yeah but to go and
- 7:31do something that's funny and goofy and that and and his art is entertainment so it's nice to have
- 7:37those they have to move between those those holes I suppose yeah and so would you say that there's
- 7:44a distinctive Pete Williamson like if you look at a picture you know you've done it and you could
- 7:51probably somebody else like your agent could say oh yeah that's Pete's that's Pete's work some
- 7:56like in the same way there's someone looks at a Rembrandt and says that's Rembrandt and they look
- 8:00at a bango and they say that's a vengo is there a Pete Williamson indefinable you should
- 8:06say part about your drawings I think there is and I think it's to do with the
- 8:14with the use of I kind of don't sting from the Indian ink that's kind of for children's books there's
- 8:22quite a lot black in there and and shading and and just getting someone once said I had I created the
- 8:31most colorful black and white pictures she'd ever seen which which I thought was a really
- 8:35interesting it's just a lot of use of um you know that lighting effects where things
- 8:44it's kind of odd to describe our suppose because it's such a it's just an intuitive thing
- 8:49by this point so that's the equivalent of the the brush work but would you say there's also a
- 8:56um attitude I suppose it's the person behind it I'm thinking about here because of the nature
- 9:02what we're discussing would you say there was a approach to characters in particular the way
- 9:07children are shown the way dragons are shown whatever which has come out of your relationship to
- 9:14the things you're drawing yes I think I think I think in a way I mean I'm doing a graphic novel
- 9:25at the moment of a character that I had was a successful book series a few years ago
- 9:32and I was looking at him earlier and he's basically just like a a small child that's kind of
- 9:39really on edge in the world and I wonder I think I'm putting some that that seems to be my character
- 9:45I think and I like there's a I think I'm I'm always capturing a sense of perhaps unease
- 9:53it gets characters tend to kind of not look that comfortable with what's going on but partly
- 9:59that's because the writers they put me with are also working in that area where things are slightly
- 10:06odd and off key and you know the the characters don't really know what on earth
- 10:14that they that it's almost like a sense of threat underlying the stories so I think
- 10:21New York in a way captures that was a sense of things aren't things aren't quite what they're
- 10:27supposed to be I think that's what it what are mainly capturing and when I was doing the art
- 10:31pieces I was I was kind of looking into that as well there was always an element in an image where
- 10:39something was wrong like that I did an image of a girl running across the field and it was all in
- 10:47at night time so she was almost like illuminated this low and figure kind of fleeing across
- 10:54a landscape but I did the moon black and it just gave it a sense of wilderness and things not being
- 11:01quite how they should be so I think I found out I a while ago found out I had ADHD I think that's
- 11:10been coming through all all these years with sense of not quite things not quite being right.
- 11:16Yeah and of course there's that wonderful rich ridden when he wrote the Percy Jackson series he
- 11:22made Percy an ADHD sufferer because he has the the extra sort of awareness of the Greek deity world
- 11:32it's just out on view of everybody else you know that sense of being on edge at something you know
- 11:37minor tours about to leap out which was a lovely way of explaining that phenomenon so do you
- 11:44actually when you come down to the we've talked about the attitude and the learning process when
- 11:48you actually come down to the art do you use any you have sort of pen and ink scanner in person
- 11:56or do you use an iPad or some kind of digital assistance how does the actual work happen
- 12:04it's I'm very very very old school it's it's watercolor paper pen and ink Indian ink and black
- 12:16watercolor and that's it it's a I mean I I've worked for an animation company I did a lot of work
- 12:25on on Photoshop and I really found and I think it's to do with the ADHD I found it difficult to kind
- 12:32of create because it there were no limits it wasn't you know I've got a pen and a pencil and
- 12:41a pot of ink and some paper it was it was just enormous what you could do you could do something
- 12:46it was wrong get rid of it do something else but also is interestingly you you'd have no trace
- 12:52of what got wrong so you couldn't work from it it was every time you cleared something away you were
- 12:59it was a blank slate again and I think for ADHD people having that just limitless choice
- 13:06just means you're never really making decisions it's always you can always do something else add
- 13:12something take something away change color the end of the day you might think you've created
- 13:18an image the next day you come and change everything whereas because I'm limited with with the
- 13:25materials I use it just feels there's just a focus there which feels far more far more creative
- 13:33things get done there's a no just scratchiness that the nib and the the watercolour soaking in
- 13:40and the you know the paper piling up on the desk it's far more physical material so I've seen
- 13:48all the pro create things coming up on social media and while it's kind of you know I can be
- 13:55really impressed by it I've never really felt that I want to go into it it hasn't got that
- 14:03feel for me that I think would work yeah yeah you're the perfect person to talk at two about
- 14:11this then because you're in you are at the end of a scale which is yeah we need the physical hands
- 14:15on um illustrator approach for you to work so drawing a parallel because we're going to be talking
- 14:22about the sort of images generated by AI as well as the text generated by AI so looking at the
- 14:30sort of parallels from my rise to be a writer it started off similar to you obviously a primary
- 14:38school we're all taught to paint and we're taught to write hopefully and for me that initial phase
- 14:44was very much I would write what I was reading so if I was reading the narnia books I would then
- 14:51write stories like the narnia books if I was reading the famous five I would then read would write
- 14:56stories like the famous five and you know that's the sort of this is the tween you know the pre-teen stage
- 15:05and then I carried on reading and writing but it then became more like an academic reading and writing
- 15:11writing essays you know the all that stuff I wasn't particularly writing so much in my late
- 15:17teens early 20s and it wasn't until I had a bit of a gap later on in after having a child
- 15:27that I actually started writing again because I had an audience I was doing writing for academic
- 15:33purposes I was doing writing for a work context but the actual creative let's tell a story hadn't
- 15:39been happening and so looking at the beginnings of my professional career I was already moving towards
- 15:48my own voice I wasn't copying people I got ideas from reading other things and very often they
- 15:55would be I don't want to do that so what do I want to do it's quite useful to have I don't like
- 16:00that style so actually my choice is and I'm a terrible person for if I don't like how a film finishes
- 16:08or how a TV series is going or a book I will say no what should have happened actually one of the
- 16:15things I was I was trying my my brain out on was the Harry Potter series because that came out quite
- 16:22slowly for you remember and we all knew that there was going to be I know seven books or something so
- 16:27I was always rewriting the end I was thinking how's it going to go from here um yeah what what
- 16:34see story logic because there is a certain sort of some underneath a story um another podcast
- 16:41is was I write or not you know um I got a couple of key things right anyway um so I was sort of
- 16:51inspired by the work of other people and of course because I give so much of my time to Tolkien
- 16:56I was very inspired by the Lord of the Rings but I've never sat down to write a Lord of the Rings
- 17:02look alike you know sort of in the world of or a sort of sideways step where it's really Lord of the
- 17:09Rings but I just give it my own names I'm not I'm not interested in doing that because
- 17:14the sort of Tolkien world where you create something so at such detail it's not where I am
- 17:22creatively I like to tell lots of stories and lots of different places lots of different reasons
- 17:26historical contemporary and so yeah yeah so there you can be inspired by other artists other writers
- 17:34you don't necessarily want to be them you want to do what they're doing in the sense of produce
- 17:39your own work but you don't want to be them so I'm not copying them uh so my other hero is Jane
- 17:45Austin I don't want to write a Jane Austin novel um so when I am writing the actual after years
- 17:53and years of reading of stories doing my own little efforts when I was younger when I actually
- 18:00can't come to writing I'm fairly straightforward in how I do it I do write straight onto
- 18:06computer rather than longhand um but because I know how to touch type I'm not thinking about the
- 18:13mechanics of writing in that way it's as though it's going straight for my brain onto the screen
- 18:20there isn't awareness of the physical I don't have that you know the I'm sure some people
- 18:26are inspired by the actual movement of the pen that's not something that matters to me um and the place
- 18:35I'm in in my head when I'm writing feels a bit like meditation or prayer or something it's a kind of
- 18:43space where I can lose sense of time so if I'm really in a story I can be sitting very still
- 18:51it's terrible of health I can be sitting really still the whole afternoon will go and something
- 18:56breaks in and you think where have those three hours gone um and that's the most creative space
- 19:04I'm in and do you get like that when you're really in a picture that there's a sort of
- 19:08almost like a time just stretches and disappears it boundaries disappear until you're aware of it again
- 19:18yeah it's um it's quite a magical space isn't it you're in this I mean the antithesis of that
- 19:26is when I'm having difficulty drawing something yeah yeah spend seven seconds drawing a line
- 19:33and then feel exhausted enough to go away and have a cup of tea but yeah when you when you spend
- 19:39hours I was doing it last night actually I just spent hours you know with a glass opera on in the
- 19:47background so that was just tuning away in the background and it just I just spend hours kind of
- 19:53working on the project I'm doing now and then suddenly it's kind of you know you look up
- 19:59it's quarter to ten and then you look up again and it's called about twelve and you
- 20:06yeah and just kind of create they're seeing that your creation kind of just emerge in front of you
- 20:15there's just something really hypnotic about it as well when it's going well I think yeah when it
- 20:22doesn't go well then it then becomes the insult of the inanimate object so you know the pen that
- 20:28breaks the computer that is updating and won't let you in or has lost your stuff you get really annoyed
- 20:35I find that probably it's just me but I get really annoyed with inanimate objects who were standing
- 20:40in my way because everything goes wrong then you stub your toe then you know it's like the world turns
- 20:46against you so that's the sort of experience of us to as creatives and again I'm I'm not using
- 20:56I suppose I'm using a word processor and I and I'm using the internet for searches but I'm not
- 21:04generating any text via you know I'm not I'm not using even predictive text I hate that
- 21:15I'm just working on it's my words going down yeah and so let's move on to thinking about the
- 21:22potential of the AI artificial intelligence version of what we do so Pete and when I asked you
- 21:30on this because of your very hands-on approach you hadn't particularly done anything with any AI
- 21:39I'm presumably on both sides either text or imagery so I have used AI generated art for the reason
- 21:52I use it is if for web presence so I can't correct but the the the Oxford Central Fantasy we
- 22:00can't afford to pay for bespoke illustrations every time we put up a post but we may just want
- 22:06something sitting behind our title that says this is about so for today's one if you were doing
- 22:12an AI generated image for sitting behind it on YouTube I might put into one of the generators
- 22:20you know a computer drawing a picture and it would come up with a suggestion for it I enjoy using
- 22:27those images can be quite inspiring so for example today I was thinking about planning a room
- 22:38inspired by nature and there's there's a real room which we're planning to decorate and I
- 22:44thought oh well what was it being like if you imagined this room as a woodland grove so you can
- 22:49put into an AI generator a living room like a woodland grove and because it's so random
- 22:57it will come up with its own version of that and I looked at that and thought well I like the
- 23:02bit of that and I like a bit of that so that's a good design idea and then there'll be another step
- 23:07on from that where I go and think well how do you realise that in the real world yeah and so I can
- 23:13use it to spark ideas this it's a bit similar in my mind to those story cubes you get which they
- 23:19use in schools where you have a bag of dice and you shake and a picture comes out of a skeleton
- 23:24a shoe and a I know a shepherd and you have to make a story up about it it has that feel it's
- 23:30like a lottery yeah um it's not so you can I could go and pay a designer but I can't well I can't
- 23:40fall to pay a designer but it also I want to do the design and what it's doing is giving me ideas
- 23:45for my design so in a sense it's like giving me a paintbrush for me to do something um
- 23:54so it helps my visual creativity because I'm not I you know I can draw but not that good at drawing
- 24:00um so that's where it's useful uh now so there's a world where lots of people are finding
- 24:08a word you know a way of interacting with this to just kind of get images that use them or
- 24:15interest them or uh suggest ideas to them so that's one way of doing it
- 24:23then if you let's stick with it because there is we could sidestep over to the text but let's keep
- 24:27with the images so I can imagine as an illustrator you're not too worried about people
- 24:33having a go at just spinning the wheel and coming out of images but if I had put in and I haven't
- 24:42if I had put in draw me um Victorian heroine little girl in the style of Pete Williamson
- 24:53yeah and it came out with something like your work then you would be worried because
- 25:01that is somebody ripping off I know your website or something which the chat the bot has gone through
- 25:07and stolen yeah that does at the moment I kind of assuming that's not going to happen but if it does
- 25:16it's kind of yeah because you get as a crazy person you get to the point where you have your own
- 25:25voice after a you know it's usually about quite a long time isn't it like just hacking away uh
- 25:34the the kind of the work and just trying to find your voice just you kind of know what you want to
- 25:40be doing but the voice often emerges almost by accident in a way and then for someone just to
- 25:48kind of swoop in and and kind of go like I kind of understand it as well like it's kind of thing I
- 25:53would I suppose when you're young or as far as it's different if you want to be if you want to be
- 26:01creative yourself and maybe I'd say I want to an image but by one of these cartoonist I was really
- 26:08into if I put that into one of these programs and they created something yeah I said yeah I was
- 26:16but hmm it's interesting as I guess the issue is if people are just kind of taking a facsimile
- 26:23of your style and perhaps using it to to make money I mean I would don't know if I'd be that bothered
- 26:30if someone did it just because they liked my work and they they wanted to use it on a website
- 26:38or something like that I wouldn't have much of an issue with that we would almost be a compliment
- 26:43but I guess it's when you know when it gets translated into an advertising campaign at some point
- 26:50and you're not you're not seeing any any benefit from that I suppose that's good that's a good
- 26:57example because that's a bit like fan fiction for me yeah yeah I've had various books where they're
- 27:02fans of written continuations or stories in the world of and absolutely you take it as a compliment
- 27:09I think it clearly clearly seems wrong to me to do that for somebody whose work is in copyright
- 27:18so for live so is it for illustrators the same as writers it's in this country it's life plus
- 27:2770 I think yeah yeah yeah so if it's Van Gogh for example I think putting you know draw me I know
- 27:40a Ford motor car in the style of Van Gogh something which he wouldn't have done but you think
- 27:45oh wouldn't it be fun to see what it would be like to imagine he was doing that seems just playful
- 27:49and fine because Van Gogh is not under copyright yeah well also he's so well known
- 27:56that you you know he's not an obscure artist who you're kind of like preempting any success that
- 28:04they might have that's a good point too and kind of taking their voice before they really
- 28:10get it out into the world with Van Gogh you're just it's a cultural reference point isn't it you're
- 28:16kind of applying that to like you say a car or yeah yeah a product I guess it's that that difference
- 28:25if if he thinks someone would do that because people know what Van Gogh looks like when they saw
- 28:30there would be that that incongruity which yeah yeah it's it's it's it's it's it's it's it's it's it's
- 28:35the workup that I suppose so I think we can say that because I'm trying to sort of fill my way to
- 28:42what I think eventually the law should be or and what what people who care about this should be
- 28:48doing that when there is a clear intention to rip off the style of somebody who's who has
- 28:56either they're undiscovered or they they've got some kind of copyright that seems to me clearly
- 29:02unfair and when you know it's unfair to let a bot sort of it's like a parasite then isn't it
- 29:10it's living off the work of other people when it's something images that are
- 29:16uh not protected by copyright and I'm just in a melange I don't I think it's fine to sort of say
- 29:22you know draw me a modern girl in the style of tenials at Alice you know why not it doesn't matter
- 29:30tenials doesn't care yeah but there is there is an issue here where
- 29:37it's less clear um how the image has been generated so I before this we were reading some articles
- 29:46up in this area and back in January um one of the AI image creators was taking being sort of
- 29:54challenged by Getty Images for its use of photographers and illustrators work because
- 30:00obviously Getty Images is like a library of work and you pay to use an image um yeah so the the
- 30:06fear is that people whose income is uh by having the photographs or the illustrations used
- 30:15and getting a royalty for that or payment for that uh I'm missing out because
- 30:20they're being uh ripped off by the as in like ripped in the old sense of you know when we used
- 30:27to rip CDs back in the day you know that idea apart from um so they're pirating the images
- 30:35but then they're putting it in one big digital cauldron and swirling them around and using it to
- 30:41paint new pictures so it's very hard for Getty Images to say well that pixel in that thing is
- 30:49actually taken from this image because it just isn't traceable so what do we what does the
- 30:55world do about this I'm not expecting you to have the answer people what does your gut tell you
- 31:01about the fairness of that and the unfairness because those who are defending AI are saying well
- 31:07it's just the same as uh you creatives when you are learning something you go and look at this
- 31:12picture and you look at that picture and a digital brain that the artificial intelligence brain
- 31:20is doing the same thing is um it's learning from these images and using that to present a new
- 31:29vision of its own I find it really um yeah it's really it's really tricky isn't it
- 31:39I mean you saying about ripping CDs reminded me years ago 20 years ago or something um
- 31:51I kind of knew musicians and they weren't they musicians who were just you know they weren't
- 31:56very well paid at all and they would kind of just swap pirated CDs you know and it and it was
- 32:04they they knew you know well it's obviously illegal on a certain level but if they they didn't do
- 32:10it they wouldn't be like hearing what they wanted to hear and they would they wanted that information
- 32:16to put into their creative stew and I wonder even though that's the musicians were losing money from
- 32:25the CD sales I suppose it's got you somewhere it was going on to create something else but then
- 32:32with the AI there aren't individuals the whole point is it's not an individual human being is it
- 32:39just taking this melons of imagery and creating something new it's although there's
- 32:48an opportunity obviously money being made somewhere yeah so to do you go to those people and do
- 32:55do you do they have to pay into some kind of I'm not sure I know what you mean there's like
- 33:03that you couldn't pinpoint the pixel that you'd taken from Getty that was in an image that maybe
- 33:11the Guardian or what the times had used you know they'd used an AI image sauce that used it for an
- 33:17article yeah so it's entering it's put being put into the marketplace money spent change hands
- 33:26yeah and you do actually see more and more if you look at newspapers I've noticed
- 33:31they're not necessarily saying but there are more images that I know are easy to create on
- 33:37these image generators so for example if you want to do a political image say you wanted to do
- 33:41a commentary on the recent visit of President Xi to Putin I think this is the image I've got
- 33:48in my head I saw an image of that in that sort of a style in period you know that that art they
- 33:57had then with the worker with the red flag flying like I it's probably sometimes that modern style
- 34:02they had in the 20s and 30s so the image was of the the two meeting in that style which you could
- 34:09do very easily by running it through an image generator because you would just reference the style
- 34:16the people and off you go yeah so it's would they have employed an illustrator to do that or is it just a
- 34:25quick I don't know maybe not but it's a quick way of summing up the the way they're presenting
- 34:33the art you know it's times with what the article was saying about the friendship that was going
- 34:38on there the real politic behind it so the creativity there resides in the person or the the
- 34:48team of people who are programming these so let's you know these programmers are creative they're
- 34:53are creative on that side of it I don't think yet we've reached a point where the AI itself is
- 34:59sentient so it's even though it's extremely clever and a bit black boxy and that you don't know
- 35:05what's going on I don't think we're yet giving it copyright of itself I mean there's a whole
- 35:14cases about this happening in law but you've also got the person who's saying well in order to
- 35:21illustrate what I'm writing here as a journalist I need this kind of image and so he or she is putting
- 35:27that they found a way of describing their idea into one of these image generators to get the
- 35:34illustration for their piece of short-term journalism yeah that's you know I can see why I can see
- 35:43why someone goes that way because we are now an increasingly visual culture and so that's the
- 35:49thing isn't that's a big part of it that there needs to be this constant flow of new imagery
- 35:56and with without budgets the budgets aren't there for it but there just needs to be like
- 36:03newspaper cartoons that made you kind of go through yeah and then you turn the agent forget about it
- 36:11so you're not going to pay Chris Redell like a thousand pounds or what I don't know what he gets but
- 36:17I mean he's a great political cartoonist but he can't do something every day you know it's
- 36:26they are going to just be yeah like you say they're just going to be going and putting this
- 36:30like an art director I guess he's got is putting what they want into these these programs and
- 36:38and kind of there's a bit of kind of aesthetic judgment going on when they choose which one
- 36:45they're going for but it's I mean I think we should so I'm saying about the creativity of the
- 36:52person thinking it's only a very low level creativity it's nothing of the engagement of
- 37:00of something that you do it's a very different it's more like I don't know paint by numbers or
- 37:08something it's something where you're the actual picture is being formed by something else and
- 37:13you're just putting in some rules yeah but there's always there's always this is super
- 37:23chastity but there's always culture by numbers isn't that there's always the always films
- 37:28that you know be movies that were just it has to do this this is you you know you make the film
- 37:34and you put it out and you know I think we're books as well we're mentioning the romance genre
- 37:43that there are areas of culture which are like which kind of thrive on being formulaic yeah and
- 37:52there are there is areas where people are far more you know it's far more kind of an artistic vision
- 37:59but there's so much of culture by numbers like you know pop music your novels you know that kind
- 38:08of thing that it may I'm not sure it feels like it isn't going to go away but it feels like
- 38:14yeah that's the other yeah that's the other point isn't it we don't want to be the frame breakers
- 38:19you know the Luddite so if you're looking at this or the 1810s there was a whole problem of the
- 38:24mechanization of the weaving industry so the cottage industry of home weaving was going moving
- 38:31into big factories and there were people going around smashing up looms saying this is taking away
- 38:37the livelihoods changing the pattern of our work which it was yeah it wasn't it terrible that
- 38:43they had invented the power loom what was wrong with somebody sitting at home with the treidel
- 38:48doing it at home and you know two hundred years on what where are we now well you you still have
- 38:56people who do craft weaving high spec weaving yeah and in a sense it's it's much more valued and
- 39:02venerated but we're probably all wearing clothes made in huge factories somewhere I don't even know
- 39:08where no you know so the Luddites didn't win so are we no whether they're still there are people
- 39:19doing corkature on that the savor of the still that very rarefied area
- 39:24so if we're going to sort of surf this wave of perhaps we could do the the the texting in a sort of
- 39:32second part of this so let's finish with the imagery so this avalanche is here we're all riding
- 39:38this wave the kind of line that I've been thinking let me test it out with you because I've been
- 39:43trying to think what is fair so when I work with an illustrator I absolutely know that it's a
- 39:51conversation a creative conversation between myself and the illustrator they bring something else
- 39:58to the process they bring their vision they bring brilliance of their unity of how they draw so
- 40:06each of their pictures looks like the same you know it looks like the last one but is new you know
- 40:12it's part of a series if I was doing that with AI art there's all sorts of problems about AI art
- 40:21because it doesn't understand the picture it's drawing an AI doesn't know what it's drawing so
- 40:29you can often tell AI art from hands it has no idea how to attack how to approach hand so see
- 40:35how my hands are like this a lot of hands in photographs look like this so an AI looks at that
- 40:42and thinks it's one hand yeah and then you'll get strange conformations of hands and and
- 40:48chable lips it just can't it doesn't understand what it's drawing because it's not a thing to
- 40:52understand so there is a real problem about AI art actually being superficially attractive when you
- 41:00look at the details so much is wrong so it's a week at all from that point of view so would it be
- 41:08fair to say that we should value the expertise of the designers and the illustrators for
- 41:21you know bespoke we like proper long-lasting work ephemera which you know is it is to illustrate
- 41:32an article about something political or today's posting on Facebook is lesser an issue I mean yeah
- 41:42I don't yeah I feel in a way it's not it's difficult because I think people will always respond
- 41:48to the human feel in in art and culture and just in life you know was talking to a partner
- 41:57as you know you get on the phone and you were talking to machine you just want to say hello to a
- 42:02human person yeah and have a chat and and fix something very quickly but you talk you're going through
- 42:10you're putting it being put into a box and then the box is getting ticked and I think this
- 42:16human feel thing is really important when you when you're illustrating you when I look straight
- 42:20character it's never the same page by page I kind of I slightly I'm slightly getting it wrong or I'm
- 42:28I'm emphasizing one feature over another or from what the character supposed to be doing I'm
- 42:36I kind of almost subconsciously emphasizing maybe a head tilt or a hand or a posture so there's
- 42:47all this always huge this subconscious human expression that's happening which it just doesn't
- 42:54seem this AI stuff is ever going to be able to it's going to look really slick and perfect all
- 42:59the time it's not but we're not slick and perfect creatures and we we know that and I think we
- 43:05respond to kind of certain yeah of polish in in our art that the AI stuff just looks like a lot of
- 43:15that really slick work he used to get in 70s and the this is for the posters on the wall stuff
- 43:24I remember there's quite a few yeah see posters really funny yeah yeah so so I think I think
- 43:33I think AI will be something that it will be coming it will be interesting because human beings
- 43:38creative human beings will react to it and and kind of work with it and push it in certain ways
- 43:43and comment on it I think I wonder if it'll take in the creative world I wonder if it'll just
- 43:51it will just be there is this kind of great kind of blob that just takes up space the AI art
- 43:58we illustrate AI articles and it would just be way of putting adverts in front of people in a magazine
- 44:07all on a you know on a website I don't I'm not sure what do you think it's well it's interesting
- 44:18me at all it's been in the my peripheral vision this can't really slick kind of all just stuff
- 44:25where it's just I just think I hear we go again it's kind of tech people thinking they you know
- 44:33so like when they said no one's ever going to everyone's going to get rid of their books no one's
- 44:37going to want to book it yeah that's that's that's a good good comparison it's got more and more
- 44:41beautiful they just look incredible now so so people buy books because it's a beautiful artifact in
- 44:46your house you know it's I think one thing I've been doing just as to to sort of I'm really trying
- 44:54to understand it and so I was doing a little series of putting into because one of the areas
- 45:04it comes into my work is there's a plea for people who do cover illustrations that they don't get
- 45:10edged out because you don't want you could imagine a world where there's a lot of front covers
- 45:16generated by AI are anyway yeah yeah so I could well let's see what happens so I started putting
- 45:23just the name of famous fantasy books into one of these image generators to see what would happen
- 45:32and I noticed we got to notice a couple of things as I went through it some of the some of the images
- 45:37were actually quite thought provoking and inspiring but some of them showed a bias so I put in as
- 45:44the Philip Pullman's book called the firework makers daughter I put that in and all of the girls
- 45:51that came back were western yeah right every single one and in order to make it somebody from
- 45:59an Asian background or a black background you had to put you had to move away from the title and
- 46:04put in you know use an ethnic description so there's a bias already in somewhere way back in
- 46:13this coding imagery the data that's fed it and then the other again on Philip Pullman
- 46:20I put in the Amber Spyglass which is the last of his books and because that's a really specific
- 46:26idea and concept the image that was generated was pretty much the image that the designer of
- 46:33the front cover used and they should have been credited you know it's the same I don't know if
- 46:39you remember what the cover is yeah yeah it was a version of that or five four versions of that
- 46:45so clearly the AIR had a much smaller data set to go by and has come back with something
- 46:52much more derivative so yeah it's not in terms of a paint box in magic like I'm on massive
- 46:59paint box it is not a neutral thing but we may be mistaken for thinking it is it's got
- 47:07all sorts of weaknesses so we have to be very knowing in the way we use it but positively so it's
- 47:15got lots of weaknesses as well as hands I'm really worried about hands they're just terrible
- 47:21and often actually the other thing that's sometimes really weird our eyes eyes and hands so these
- 47:26look like you know really these get these right for illustrations but the other thing that I
- 47:31on the positive side that sometimes it produces an image which actually makes my imagination spark
- 47:39yeah there will be something in it which I could use in my own medium which is words so I can
- 47:45think oh that's a really interesting way of thinking about uh I don't know a world in the sky
- 47:53or you know you can give you prompts a bit like a dream might give you a prompt or looking through
- 48:00well any any any source of inspiration so I could see it being used as a prompt for creativity
- 48:09yeah and I think it always we need to have a way of admitting that we're using it
- 48:15yeah as well to show that because you can imagine there'll be artists now who will be able to pass
- 48:22off their work say oh I do this when actually what they mean is I I inputted a command into
- 48:28um one of these online AI generators and you know I can see there's going to be a bit of
- 48:33fakery going on yeah I earlier I was wondering if it would be a bit like music really remember
- 48:42there was there were corporations that would create music and it would just be filtered into
- 48:47work spaces a lot then it would be filtered into commercial spaces just as a just as a
- 48:53uh just to fill the space where they thought music should be but they did not use real music
- 49:00but then musicians artists responded to the concept of music and took it into their own work
- 49:07and it because it was something in the in the cultural environment like like AI is I'm just
- 49:17looking at it in terms of how will it be used how will creative people use this thing that isn't
- 49:25there's a strange new form of creativity how will human beings kind of take it into
- 49:34and use use it in their own voice and I mean obviously it's very early days but I got
- 49:41almost feel like people will get tired of it you know it's so I think looking I don't want to put
- 49:48words in your mouth but I would have thought one of the things that you might want to do you and
- 49:53other image creators the hard way what want to do is to be able to remove your images from these
- 49:59datasets are used to train the AI artist so that if I put in the command drawing the style of
- 50:07Pete Williamson they can't or they'll find Pete Williamson in you know Denver who's allowed
- 50:13his stuff to go on but not you uh yeah so that you can actually protect your creativity so get the
- 50:23images they should be able to remove all the images that have gone online there should be some
- 50:31way of coding behind that to prevent it being used um I don't know if that's I don't know if technically
- 50:37that's possible but that would seem to be fair because it's then there are loads of imagery which
- 50:43are not protected by any copyright which is absolutely fair game people want it out there to be used
- 50:49and yeah we interpreted and you know um but the things which people are earning their living on
- 50:56should be able to be kept out so if there's a van Gogh alive today his style or her style doesn't
- 51:05get ripped before they've got anywhere yeah that would seem you know should we um have a little
- 51:15a pause there uh sort of a pin in uh illustration and we'll move across now to look at um the issue
- 51:24on my side of this which is the actual text the chat about gpt can basically how that whole
- 51:32side of things are suddenly exploded in the last few months yeah definitely
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