Latest / Authentic Living / Rituals And the ROR: Return On Relationships (Part II) with Ezra Bookman
Transcript
- 0:01Welcome to authentic living with Roxanne, a place where we have as conversations about
- 0:08things that really matter in our lives.
- 0:11And now here's your host, Roxanne Derhodge.
- 0:36Our interview last week was so good that we decided to turn it into a 2 part series.
- 0:41If you missed last week, you'll find the link in the show notes.
- 0:45It's not mandatory that you listen, but we wanna make sure that you don't miss out on this
- 0:51amazing conversation.
- 0:53Everyone, it's, Roxanne Derhodge.
- 0:55Thanks for coming in again this week for authentic living with Roxanne.
- 1:00Today, I have a special young man, that, we have privilege to spend, some time in a
- 1:06speaker's Bureau based out in New York City where he lives.
- 1:10So, Ezra, thanks for coming in today to kind of chat with us about your your subject expertise,
- 1:18which is rituals.
- 1:20Thanks so much for having me.
- 1:21It's it's an honor to be here, and it's an honor to still be considered a young man.
- 1:26Well, you look very young.
- 1:29So let's see, you know, the leaders and or maybe the CEOs that are listening to it.
- 1:34And they're thinking, It sounds interesting.
- 1:39Ezra, why might I consider rituals.
- 1:44Like, I'm having some difficulty.
- 1:46I'm a little different than anybody else and we got the quiet quitting and You know, I've got
- 1:51all that other stuff going on, and there's massive change, you know, post pandemic, all
- 1:56that kind of stuff.
- 1:57There's some morale issues.
- 1:58Why might I consider a concept of what you're suggesting.
- 2:03What would be the benefits?
- 2:06Yeah.
- 2:08Great question.
- 2:09Thanks for asking.
- 2:10Come to my website.
- 2:11Email me.
- 2:11I'd love to talk to you more about it.
- 2:13If you're thinking that, I'd love to talk to you more about Esret Richllist.life.
- 2:18I'll make the plug right now.
- 2:20You know, I think read read Hoffman says it says it best.
- 2:24He says, you know, the right rituals in the right place will help you build your culture,
- 2:28coher your team, and achieve your goals.
- 2:32But if you are unintentional about the rituals you create, you may find that rituals spring up
- 2:36on their own that holds you back.
- 2:38So, you know, what I would say to that person, you know, CEO, I would say, look, you already
- 2:44have rituals at your company because you have a culture.
- 2:47It might not be very well defined.
- 2:50But you do have a culture and you already have rituals that embody the values of that culture.
- 2:57They just might not be very good rituals.
- 3:00And that might look like they're not effective at embodying the values that you sincerely hold
- 3:05and that you want.
- 3:06You know, you you're such a human centered leader and you really wanna them to know that
- 3:09you care, but, like, your rituals aren't actually communicating that or even worse,
- 3:14right, is that your rituals are actually working against your values.
- 3:19They're communicating something totally different.
- 3:22And so, if you're wondering that, you know, the the the question that you just have to ask
- 3:29yourself is is not do I need or do I want rituals at my workplace?
- 3:34Do I want good, effective rituals that work for me in my in my vision?
- 3:40Because you know, what I would re what I would lovingly and and with a smile remind people is
- 3:47that rituals have been, used in every single culture in the world in every place throughout
- 3:53human history from the beginning of time.
- 3:55Right?
- 3:56We have evidence of rituals from our earliest ancestors at the the beginning of a hunt.
- 4:01Right?
- 4:03And so for something that powerful, and that core to human consciousness and behavior, how
- 4:13how could you possibly leave it out of the conversation?
- 4:18It's like a it's like a interconnectedness.
- 4:20I I ran a team with a hospital and a hospital mental health facility And I was the new
- 4:25leader.
- 4:25I'll I'll give you this example, and this is this is this is so basic, Ezra, but it worked
- 4:30like clockwork.
- 4:31They had had my predecessors, you know, there was some issues with the with the leadership
- 4:37that they had had.
- 4:38And then I was the new kid on the block kind of thing.
- 4:41Young, right out of grad school, kinda, you know, going with just I'm gonna, you know, have
- 4:47them see that, you know, they're gonna trust me and you know how that goes when you're you
- 4:51know, you starting with a team that has been through a lot.
- 4:54And one of the thing I did and this is, you know, I I think I talk about it in my second
- 4:59book, but for Christmas, right?
- 5:04What I did was, and I was an outpatient team.
- 5:08I had read I bought everybody on my team, red t shirts, and I put outpatient clinic, and then I
- 5:16put their names under it.
- 5:19And then I took them all to lunch.
- 5:23And, you know, something that it, you know, small as or you wouldn't think, right?
- 5:26Like, I mean, and the cost, you know, to the company overall was so minimal, but it it was
- 5:33such a an invisible cohesive link that today, I I mean, listen, I'm talking 25 years ago now.
- 5:41You know, when I connect to what we get together, they'll still talk about the
- 5:45significance that, you know, something that, you know, it was to me, it was small and, you
- 5:52know, but it was really, really significant because what they meant to them is, that they
- 5:57were valued and that they were a team.
- 6:01And a lot of the things that they've been holding out around getting over, that small act
- 6:08actually helped them move, like, if they they got to accelerate a little bit quicker than I
- 6:13thought possible with, you know, if that was one thing, but one thing amongst that
- 6:18everything else.
- 6:19So sometimes not understanding the impact of sometimes little things.
- 6:24We underestimate how, things like symbolism or rituals, to your point can really, really help
- 6:31people feel more connected or belonging you talked a little bit about belonging earlier.
- 6:37Hey.
- 6:37I love that example.
- 6:38It's a it's a beautiful example, and there's so many, you know, the designer in me could really
- 6:42pick that part and show you, okay.
- 6:44Well, this is why clothing, right, is a is a incredible tool, you know, ritual tool.
- 6:49And this is why the lunch was important.
- 6:51And this is why communicating that gift, as a communication of I value you.
- 7:00I am grateful for you, not just like you show up at at work and there's some shirt on your
- 7:06desk.
- 7:06You know, there's all sorts of things that you did that clearly had an impact on people
- 7:10because they're still talking about it.
- 7:12And and it meant something to them that was far bigger than a t shirt.
- 7:18And so I I I I love that example.
- 7:21And and I and I I especially love, you know, I gave a talk, you know, the power of tiny
- 7:26rituals.
- 7:27You know, we often think about these big massive, you know, the Olympic opening
- 7:31ceremonies and, these massive things, that we do in our culture, and that can make us feel
- 7:38afraid to approach this as a tool, especially in our teams.
- 7:42But, you know, there's Again, actually from from the, medical field.
- 7:47This is just what's on my mind, but at at at f Israel Deaconess, they had this terrible
- 7:53occurrence of a wrong site surgery, in the OR where they they performed the the surgery on
- 8:00the wrong part of the body.
- 8:02And so they had to do this whole sweeping changes, or around their procedures.
- 8:07And one of the procedures that they did that they instituted was this ritual called the
- 8:11moment of reverence, which is right before the because after they've done the presurgery
- 8:16checklist and all those functional things, but, by the way, are just as important.
- 8:19Right?
- 8:20Ritual's not magic.
- 8:20It doesn't make everything happen.
- 8:22Still gotta, you know, like I say, like, if you're onboarding someone, you still gotta tell
- 8:26them where the bathroom is and what their computer password is.
- 8:29You know?
- 8:29You gotta get the stuff too.
- 8:32But right before that, they, they make their first incision.
- 8:35They actually take a moment where one of the nurses reads about the name of the patient
- 8:40talks a little bit about their family history.
- 8:42You know, are they a parent?
- 8:44Are they a sibling?
- 8:46What do they do?
- 8:48And, and everyone in this in the OR is silent, for about a minute as they read about this
- 8:53person and they just look at that individual.
- 8:56And they found a study that had all this incredible effect on reducing, all these
- 9:02different kinds of, or, mistakes and errors and the people who are interviewed who talk about
- 9:09it say that, you know, it connects them to something bigger than just their job, just
- 9:16another sort of, object on the table, but that this is a real human.
- 9:22In front of them.
- 9:24And that deserves and that the, the gravity of what it means to, to be trusted with their
- 9:29health and with their safety.
- 9:32So it can be as simple as just a minute of silence.
- 9:35Right?
- 9:35Like, and that too is available to us as, as a ritual.
- 9:40And so I I I I like to give people a little freedom to to think, you know, it can be as
- 9:45simple as lunch and a t shirt.
- 9:48Absolutely.
- 9:49And, you know, and Obviously, like, you know, I hadn't thought of it in the context of, you
- 9:53know, in in the coaching or clinical realm at that point.
- 9:57I was just trying to have these ten people who I think had poison darts in their basements
- 10:02that were, you know, gonna take out the new leader.
- 10:05I just wanted them to come along because truly my heart was open.
- 10:09With wanting to have them recognize that I'm there to see each and every one of their value.
- 10:14But unfortunately, the, you know, the shoes that I was stepping into It had been a rough
- 10:21road for this team.
- 10:22Right?
- 10:23So it made so much sense after the context, Ezra, because then I realized why should I be
- 10:32given trust after they've been through so many things.
- 10:36Right?
- 10:37I had to really, really dig deep in order to demonstrate that Really?
- 10:42I'm re you know, I'm I'm I'm I'm different.
- 10:46I really care about what we're doing, and we're it's they're all clinicians as well.
- 10:51But then on until and it took I should I should con contextualize it a couple of years before
- 10:59we can act least start to gel again, you know, dritty gel and really, work on optimal
- 11:05functioning within the units, but, you know, it's it's it's interesting because we'd I think
- 11:10we probably do, and that's why I love this this topic.
- 11:13We probably underestimate the value of some of the things like you said.
- 11:18Like, if you let it leave it for it to go awry, there are rituals that get developed that are
- 11:24not so functional, which I'd like to talk a little bit more mode too.
- 11:27Yeah.
- 11:28And, you know, the other thing that I would, I would pick out from that as well in this, this
- 11:32excellent example, you know, is that We often we we often we often, Are we we're often so
- 11:47involved in the work that we're doing.
- 11:49We're so heads down in the work that we're doing that we we never really take the
- 11:53opportunity to slow down and lift it is actually important.
- 11:56And so, you know, you could have spent that next 3 years doing exactly what you do, telling
- 12:00people, you matter.
- 12:01I'm different.
- 12:02Right?
- 12:02And and doing all sorts of things functionally.
- 12:04Like, listening to them when they come to you with a problem.
- 12:07Like, all this stuff that, you know, because you're a good leader, you know how to do.
- 12:12But if you never take the opportunity to step back and to to to name what it is that you're
- 12:18doing and to create a shared experience around it that lifts it up as important.
- 12:22Like, this is so important to be communicating to you that I'm different and that I'm here for
- 12:27us to be and function as a team and to take those poison arrow darts and, you know, and and
- 12:36throw them throw them away or, like, I don't know.
- 12:40Transform them into I don't I don't have a good example here, but, you know, if if we don't
- 12:46take that opportunity, we might not never we we might not ever realize that it is actually
- 12:52important and special to do so.
- 12:55And so what I really encourage leaders is, you know, whatever work that you're doing, you're
- 13:00putting so much work into it already.
- 13:02So take the extra couple minutes.
- 13:05Take the lunch break to slow down long enough to actually elevate it.
- 13:11It's a it's a it's a it doesn't always just magically do the work for you, but it's often
- 13:17an exponential fact that will increase the impact of what you're already doing to have a
- 13:23more significant impact on their lives.
- 13:26So really we go to the space.
- 13:28Right?
- 13:28And and with my new book, I talk a lot about the impact of awareness, right?
- 13:33Like so, you know, Ultimately, businesses all have to make money.
- 13:38They have shareholders, all that kind of stuff, but but if a leader, takes the time to really,
- 13:46really, sit in awareness and and stake or become connected or stay connected to who they
- 13:52are and what they value and how they want to express that, of which rituals would be a good
- 13:57way to do that or to have a that, involved in kind of their space.
- 14:02People get an outward extension, implicit or explicit about what they value and how they
- 14:09want people to see them or experience them, right?
- 14:13But again, if you're go go go go go and you're not stopping very often, you know, because
- 14:19you're concerned about the next quarter and those types of things.
- 14:22You're gonna miss some valuable, valuable moments, potentially for people to get
- 14:28connected based on something that you could develop, that could be quite simple.
- 14:35Yeah.
- 14:35You know, rituals, I think, 2 of the most important elements to a ritual being successful
- 14:42are intention and attention.
- 14:45And, you know, and I I I hear in that awareness as well, bringing your bringing your full
- 14:50attention to the moment and having a clear purpose of what you're what you're bringing to
- 14:55the moment your intention.
- 14:57And, And if we, we, we leave those out, we can find ourselves going through all kinds of
- 15:05motions that we're that aren't actually what we want to be doing or who we really believe that
- 15:11we are, you know, and and and rituals I sort of said earlier, they, they help us zoom in and
- 15:20really see and look at what we're doing and hold it with the most precious thing that we
- 15:29have to offer to the world, which is our time and attention.
- 15:33We can slow down long enough.
- 15:34It's the difference between just, you know, shoveling down your food and taking if not a
- 15:41breath or 3 breaths to find a space of gratitude before eating.
- 15:46And we know from the studies have transformational that is how transformational
- 15:51gratitude can be.
- 15:52And so and it's just a thought in the mind.
- 15:54It's just a little awareness.
- 15:56It's just a little attention.
- 15:58And it can truly transform us and transform the people around us.
- 16:04So let's say you're a new leader and you're not you know, what kind of things should I be
- 16:08thinking if I'm a new leader?
- 16:10And I'm coming, you know, I'm, you know, I've learned everything in leadership school or and
- 16:15things like that.
- 16:17But I wanted to kind of, understand culture and create a culture of connection what kind of
- 16:26things should these these newer leaders consider in reference to some of the things
- 16:32that you talked about in reference to organizational kind of change or context.
- 16:41Oh, gosh.
- 16:42That's such a big question.
- 16:43I feel like we need a whole other hour, just to really dig in to all all that.
- 16:49And and it's so context specific, which is probably part of why that is a complex question
- 16:54because it really matters, you know, What kind of organization is?
- 16:58What are you doing?
- 17:00You know, how many employees, all that kind of stuff really matters?
- 17:04You know, the few things that I would really call people's attention to off the top of my
- 17:08head is one.
- 17:14The whole sort of bring your whole self to work thing is such a funny statement because, like,
- 17:20where are you chopping off your arm and leaving it in car, like, your whole self is there
- 17:24whether you like it or not.
- 17:26Right?
- 17:26And and, you know, a workplace is a human place.
- 17:30And a human place is an emotional space.
- 17:33So, you know, I love that that Brene Brown quote, leaders must either invest a reasonable
- 17:38amount of time attending to fears and feelings or squander an unreasonable amount of time
- 17:42trying to manage ineffective and unproductive behavior.
- 17:46So lean in to the vulnerability to the current to the fear, to the feelings.
- 17:52You know, don't try to create this myth of disembodied, you know, robotic, atomic ons as
- 17:58your employees.
- 17:59They're human.
- 18:00Attended that speak to it, especially if you're new.
- 18:04Recognize that if your new changes happen, there's law since in the room.
- 18:08There's anxiety in the room.
- 18:10Speak directly to it.
- 18:11Don't be afraid of that.
- 18:12Have the have the courage to address it head on.
- 18:17I would encourage new leaders to really try to tap in and and and go through a process of of
- 18:22visioning the most important.
- 18:24No more than 3 values.
- 18:26Of themselves personally and of the organization, try to start to understand what
- 18:32the connection between those might be.
- 18:36And I would really encourage leaders to invest in a ground up approach.
- 18:43I I often say, you know, rituals need to be invitations, not obligations.
- 18:48And so if you're sort of doing things to your employees or forcing them to, like, here's this
- 18:54another meditation thing that you're required to go to on Mondays because it's good for your
- 18:59mental health.
- 18:59That's just gonna become one more obligation that you're boss is telling you to do and
- 19:04you're gonna resist it in your even if you're there in your body, your mind, you're gonna
- 19:09check out because you wanna resist that.
- 19:10And so create a ground up approach that enables the employees that you're working with to have,
- 19:21agency in the process of determining, you know, the the values that embody the culture and and
- 19:29what it is those what the values they want it to be.
- 19:34And so that the eventual rituals that emerge from that will be You know, they'll they'll be
- 19:39stickier.
- 19:40They'll have, longer legs to walk, in, in through the life of the organization because
- 19:47it's not just gonna be happening to them, but happening from them.
- 19:51And I would think that when you're working with, employees, there has to be a certain
- 19:56level of trust for them to be open for rituals as well.
- 20:00Like, if there's
- 20:01a Absolutely.
- 20:02Because, you know, if you're gonna create something together, then you're gonna need
- 20:06everybody bringing what different ideas or perspectives of how how the ritual would get
- 20:12developed.
- 20:12Right?
- 20:13So are there certain ingredients that's basically a part like a developed Is there a
- 20:17recipe?
- 20:18And I know I'm being very basic here about how you formulate a ritual.
- 20:25Yeah.
- 20:26For what it's worth, trust, so important.
- 20:29And, you know, if there isn't trust in the organization, there's there's nothing that
- 20:33you're gonna build on that ground that will stand.
- 20:36It will all sink into the into the the hole that is a mistrust within an organization, and
- 20:43and that's your first thing that you definitely need to address.
- 20:48There's no recipe and I and in fact, I I really resist that kind of mentality when it comes to
- 20:55ritual, the, what I call the do this, feel that kind of rituals, but it's very transactional.
- 20:59You know?
- 21:01You know, you Google online, and that's mostly what you find.
- 21:045 rituals to go to bed earlier, like, that kind of stuff.
- 21:08It's very transactional.
- 21:09It doesn't actually meet people where they are.
- 21:14There is, my design process called the ritual lines, which are really 8 lenses to look any
- 21:19experience, any questions, to look at an experience, for creative inspiration I would
- 21:28say though, you know, trying to start really at the top, top, top of the funnel for people as
- 21:32as wide as I can.
- 21:35The the first thing to really focus on is, you know, what's your goal?
- 21:38What's your purpose?
- 21:39What what what are you what are you trying to achieve?
- 21:42With this ritual, get clear on your intention.
- 21:46So, I, I call it the 3 p's, purposeful, particular, and personal So why are you doing
- 21:54this, which is your purpose?
- 21:56Why are you doing this?
- 21:58Your your personal connection to this ritual?
- 22:00And why are you doing this?
- 22:02This particular thing of all the things, you know, to do a ritual why are you lighting
- 22:06candles?
- 22:06So many things you could do, why candles?
- 22:09So get clear on your intention, and then consider differentiation, the concept that
- 22:16rituals, like I said, at the top, of our conversation, you know, rituals elevate
- 22:23something as in special, important, or meaningful, and and the way that they do that
- 22:28is they differentiate from the norm.
- 22:30So think about whatever it is, the normal thing that you're doing.
- 22:33What if the normal thing is we start meetings by 5 minutes of idle chit chat as we wait for
- 22:39people to get on.
- 22:40And, and then someone says, okay.
- 22:42We're ready and they just dive in.
- 22:44If that's your norm, do you differentiate from that?
- 22:48Does, does each employee, you know, once a week, get to choose the music that you listen
- 22:55to for those 5 minutes.
- 22:57Is there a short, reading that gets done, that, you know, you're reading a book over the next,
- 23:02you know, year and 5 minutes a day, you know, you read at the top of the meeting.
- 23:06Is there, yeah, what are the ways in which you can differentiate from the norm?
- 23:11And that's where I would start for anybody designing a new ritual.
- 23:16I like that.
- 23:17Just so just being a bit different, not being over the top, if you've you know, not been
- 23:22doing anything, but just to start with little incremental bits, and getting people involved
- 23:27in it in in kind of what you know, what have they seen, what have they tried, you know, what
- 23:32has not worked, maybe potentially too, as they, you know, like, don't redo the things that, you
- 23:37know, kind of blew up.
- 23:39Right?
- 23:39Don't try to iterate off it and and try to, you know, resuscitate some of it just, you know,
- 23:44but to get people's feedback.
- 23:45But again, that's like, to your point, intention with attention.
- 23:51I love that because that that's what we're really saying is, okay, I'd liked for us to be,
- 23:56let's say, more productive because after the brutal quarter, after 3rd quarter, we kinda we
- 24:04need that downtime.
- 24:05So maybe, you know, designing something that allows people to to honor that space.
- 24:11Maybe before they go back to, you know, go back to optimal functioning again or whatever.
- 24:16Like, how do you maybe celebrate those types of things?
- 24:18So I I think I I hear what you're saying.
- 24:20That makes a lot of a lot a lot of sense.
- 24:24Now, Ezra, this has been amazing.
- 24:27I've I've learned so much today.
- 24:29I I love, you know, I I love the trip.
- 24:31I've gotta tell you a story because I'm from Trinidad and So carnival, I don't know if
- 24:39you've ever heard about carnival, but in Trinidad, it's it's Trinidad known for as be
- 24:43having one of the big biggest carnivals other than Rio and, Margaret in in New Orleans.
- 24:51But, you know, it's it's funny, right, because my culture, even though my background is in in
- 24:55the middle eastern is is very, very African because I grew up in the cultural context of
- 25:00what Caramel was.
- 25:01So carnival got formulated, in the in the Caribbean because when slavery was abolished,
- 25:08what happened was that the slaves when, they would see the Regalian bulls and stuff with the
- 25:15French.
- 25:16The slaves would take dye Right?
- 25:20And paint their skins.
- 25:21And I don't know if you've ever seen any of the massive costumes that exist, but they're just
- 25:27phenomenal.
- 25:28Like, I mean, these are like, you know, 50 feet, you know, wide and, you know, 30 feet
- 25:32high, and it's very, very intricate.
- 25:34And You know, I just feel like when I listen to you and I think about the ritual, like, I love
- 25:39carnival.
- 25:39Like, it sure not that we call it, playing math So this is something that came out of such
- 25:45adversity but has become something so phenomenally beautiful where there's themes
- 25:51that came out of of you know, such adversity.
- 25:54And then, of course, what the safes did as well was they cut these teal drums, which carried
- 26:00oil And that's what the steel pan became.
- 26:03The only kind of acoustic instrument in the 20th century.
- 26:07So when I think about it, and, you know, I hadn't thought about this as much other than I
- 26:12met you and we start to talk a little bit.
- 26:14How valuable sometimes rituals are.
- 26:17Now it become it's basically they call it a street fit, but really if you look at the
- 26:21inception of out of something so adverse right, came something so phenomenal and and it's a
- 26:29ritual that that it's basically that you can take your power back and, you know, have
- 26:35freedom on on that particular 2 days in Trinidad.
- 26:38And so I wanted to just share that with you because it's, you know, and I a deconstructing
- 26:43that would probably be such an amazing thing.
- 26:45So I'm probably gonna look at your eight questions and think about that because I think
- 26:49that would be really, really help me understand from that cultural context.
- 26:53So I just felt like I needed to share that with you, and it's amazing that some rituals can
- 26:58come out of such pain as well.
- 27:00But that it help us heal from so so many, probably sometimes unspeakable things through
- 27:06history as well.
- 27:08Yeah.
- 27:09Thank you for bringing bringing that up and bringing that in.
- 27:12We we we often turn to ritual because of their power.
- 27:17In moments of deep crisis and trauma.
- 27:21You know, one of the, the examples I'd love to, to point that is, you know, is taking moments
- 27:27of silence after national tragedies and the way that that has become both, and, and can be such
- 27:34a powerful ritual in some context and and and often so rote and feels like.
- 27:40So disconnected from what that real intention is.
- 27:43And, you know, one of the ritual lines is story.
- 27:46And what is the, What is the framing for this virtual?
- 27:51What is the history that it comes from?
- 27:55What is it?
- 27:56What is it connected to?
- 27:57And and I I love learning that about carnival because now, you know, if I'm ever in a
- 28:03carnival space knowing that history, right, knowing that story, that ritual has just
- 28:08deepened in meaning for me.
- 28:10I might still enjoy it if I didn't know that.
- 28:12I might still have a good time, and the costumes are awesome.
- 28:14And that was such a special day, and I could feel that But knowing that having that line
- 28:21added, that line of story added just deepened its meaning to me.
- 28:25And And and what it sounds like as well is that it's this ritual has also become a tradition.
- 28:32And and traditions are these actions that gain meaning through repetition So the first time
- 28:37you do something, it's still a ritual.
- 28:39Right?
- 28:39It doesn't need to be repeated in order to be a ritual.
- 28:42The first time, you know, My my colleague Casper says, you know, every every tradition
- 28:47started as an innovation.
- 28:49So the first time part of all ever happened, it was still a ritual.
- 28:53But through its repetition over time, year after year, and all the people who have
- 28:59connected to it and participated in it, And then your repetition of that ritual seeing it
- 29:04again and again and your connection to its story and the culture and the past all that has
- 29:09deepened its meaning over time.
- 29:11So I I'd love that example.
- 29:13Well, and I, you know, I think about it as as we wrap up to if we really think of the context
- 29:20of a of a culture and and the story part of it, right?
- 29:23Like, like, based on the environments, why was this company started?
- 29:28What what would the co founders or founders vision and how are they reusing the narrative,
- 29:34to be able to to move this along, right?
- 29:36Because again, bigger companies get that those things don't get passed on.
- 29:42It's kinda like if you're if you're in a startup, or a smaller to mid sized company,
- 29:46there's more opportunity to hear that.
- 29:48But as companies get bigger, they become a little bit more disconnected.
- 29:53Maybe global, but ultimately, you know, not forgetting the beginnings I think is very very
- 30:00important and it sounds like That's something with rituals that, like you said, at first,
- 30:05it's innovation because it's new.
- 30:07And then it'd be through repetition, it becomes ritual, and then it becomes tradition with
- 30:11time.
- 30:11Right?
- 30:11So if companies look at that as a lens as really ultimately, if people know the value of
- 30:19the company and why it exists in the context that it does, then, you know, ultimately you're
- 30:25demonstrating things which connection brings, like, I will say, you know, I say ROR versus
- 30:31ROI, which is people get connected And guess what?
- 30:35We all want to be the best versions of ourselves in the context of what we do day to
- 30:39day.
- 30:40Yeah.
- 30:41I love that.
- 30:41You know, was just at the Gusto headquarters, in San Francisco, and I saw that they, you
- 30:48know, they have a a shoeless office.
- 30:52And when you walk into the entrance, if things like large cubby, holes with, people's shoes
- 30:59and slippers, you know, put there and a whole sort of box of socks, if you're a guest and you
- 31:06don't have slippers.
- 31:07And the story is that the co founders started in their living room, which was, you know, a a
- 31:14a shoeless place.
- 31:15It was their home.
- 31:16So they started the company without shoes on.
- 31:19And, there was something about that that really spoke to their values of of of what Gusto
- 31:25stands for.
- 31:25That's symbolic.
- 31:26Right?
- 31:26It's bigger than what it is, but they, as they grew, they wanted to be a a shoeless office.
- 31:31And so each employee when they get hired, they get, like, a slippers budget, you know, to buy
- 31:37your own slippers for the office.
- 31:39And what I also learned is that over time now to your point, as it grows and with multiple
- 31:44offices and multiple places, that's becoming less and less of a tradition at the offices.
- 31:51And more and more people are wearing shoes, and it's becoming more and more optional, and it's
- 31:55sort of this ancient kind of story that exists a little bit in the past, but it's cute and
- 32:00some we talk about it and And it's at the entrance, so you see it, but, it's not lived,
- 32:07win, and lived with as much as it used to be.
- 32:09And and that is part of the challenge, how do you continue as you grow, you know, if
- 32:15anything, the the need becomes even even bigger because with more and more people trying to
- 32:21bring more and more people into singular vision, and connected to singular values, you
- 32:27need more powerful rituals and more significant rituals to do so.
- 32:32And I know that it's possible because look at any country in the world.
- 32:36Look at any religion in the world with billions of followers.
- 32:39So it is very possible.
- 32:41It's not, you know, it's it's a challenge, but, know, look at the I voted stickers, here in the
- 32:47states.
- 32:48The election is coming up.
- 32:50There's all these studies that show the increase and voter participation that just
- 32:54getting, 2¢, you know, sticker at the at the voting booth is helping create.
- 33:04So, you know, what is that?
- 33:05It doesn't help me vote at all.
- 33:06It's functionally useless, but it does help me show my civic value and connect to other people
- 33:12when I see the stickers around.
- 33:14Oh, yeah.
- 33:14That's right.
- 33:15And there's probably some social as well.
- 33:18That comes along to it.
- 33:19But, oh, I get to post on it.
- 33:20I make this.
- 33:21Yeah.
- 33:22For sure.
- 33:23Right.
- 33:23I I take this I take this private action, and I create a more public shared experience with it
- 33:29because I get to post it on social media.
- 33:31So it is possible to do large scale ritual.
- 33:37And I truly believe that it will help us change the world in the directions that we want.
- 33:43Lasser, this has been amazing.
- 33:45I just have to thank you so much for sharing, you know, this wisdom.
- 33:50I'm sure people are I've learned a lot today, and I know I have.
- 33:54So for people wanting to get a hold of you, to have a chat or to have you speak or or or any
- 34:01of the other things that you do, where where can people get a hold of you?
- 34:05Well, thanks so much.
- 34:06Thank you for hosting this conversation.
- 34:09And for everyone listening.
- 34:10Thank you for listening.
- 34:11I appreciate you.
- 34:12I don't know you.
- 34:13I haven't met you, but I do appreciate you.
- 34:16If you'd to reach out.
- 34:17My website is ritualist.life.
- 34:20That's a ritualist.life, and my email is ezarette ritualist dot life.
- 34:26And my social media is is, Instagram is ritual underscore IST.
- 34:31You'll find me as rebookman, b o o k m a on a lot of other handles.
- 34:36So, find me, DM me, reach out.
- 34:39I love just geeking out on rituals.
- 34:42And I also love helping people.
- 34:45So, I'd love to hear from you.
- 34:47And if you've got any questions or if you've got some great ritual examples from your own
- 34:51company or from your own work life, like to share, writing a book right now, and I'd love
- 34:55to include them.
- 34:56So, I would love to hear from you.
- 34:59Awesome.
- 34:59Awesome.
- 35:00You're writing a book.
- 35:01That's amazing.
- 35:03So what am I taking away?
- 35:05I think, you know, I like the line in, intention and attention.
- 35:11I love that So for as leaders, we really have to set the intention out there, and we need to
- 35:17take the time, to be introspective about what we're putting out there and how are we living
- 35:23the right values that allows people to understand what we're about and what we're
- 35:27trying to put forward So that's what I'm taking away today, Ezra.
- 35:31So for everyone, thanks again for tuning in.
- 35:34If you're wanting to know more, about, your authenticity and your relationships.
- 35:39You can go to my website, roxandorhodge.comforward/ quiz.
- 35:43You do a a really mini quiz.
- 35:45We send you back some, the status of where you are and with some next steps.
- 35:51Again, Ezra, thanks so much.
- 35:52And everyone will chat again with you next week.
- 35:55Take care.
- 35:57Thanks for tuning to authentic living with Roxanne, creating the space for positive
- 36:02healthy change.
- 36:04Roxanne is a keynote speaker, psychotherapist, and coach to work with Roxanne, visit
- 36:10rocksandirhaj.com/blueprint.
- 36:14We'll see next time on authentic living with Roxanne.