Latest / The CRAM Podcast ~ Extraordinary Ideas Unleashed
Why do we make the decisions we do in life (even the bad ones)?
We all know we should eat a nutritious diet, exercise, stop smoking and drinking too much, and save more money.
But we don’t – even when we want to. Why?
Behavioural economist Dilip Soman looks at what motivates us to make certain decisions in life – both good and bad. And how we can use “nudges” to push us in the right direction.
Info on guest:
Dilip Soman, Canada Chair in Behavioural Science and Economics, Rotman School of Business, University of Toronto. For more info go to: https://www.rotman.utoronto.ca/FacultyAndResearch/Faculty/FacultyBios/Soman
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The skinny
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