Latest / Omni Talk Retail / Bringing Credibility to Sustainability Audits with Luiza Reguse | CGF 2026

Transcript

Bringing Credibility to Sustainability Audits with Luiza Reguse | CGF 2026 · Omni Talk Retail

• 0:00
  Hello,
• 0:00
  everyone,
• 0:00
  this
• 0:01
  is
• 0:01
  Omnitalk
• 0:01
  Retail.
• 0:02
  I'm
• 0:02
  Chris
• 0:02
  Walton
• 0:03
  and
• 0:03
  we
• 0:03
  are
• 0:03
  coming
• 0:04
  to
• 0:04
  you
• 0:04
  live
• 0:04
  once
• 0:04
  again
• 0:05
  from
• 0:05
  the
• 0:05
  Consumer
• 0:06
  Goods
• 0:06
  Forum
• 0:06
  in
• 0:07
  Vienna,
• 0:07
  Austria.
• 0:08
  And
• 0:09
  of
• 0:09
  course,
• 0:09
  we're
• 0:09
  recording
• 0:10
  this
• 0:10
  from
• 0:10
  the
• 0:10
  CGF
• 0:11
  Leadership
• 0:11
  Studio,
• 0:12
  which
• 0:12
  is
• 0:12
  sponsored
• 0:13
  by
• 0:13
  Vuzion.
• 0:14
  Now,
• 0:14
  joining
• 0:14
  me
• 0:14
  is
• 0:15
  Luisa
• 0:15
  Ragus.
• 0:16
  She's
• 0:16
  the
• 0:16
  Senior
• 0:17
  Manager
• 0:17
  of
• 0:17
  Sustainable
• 0:18
  Supply
• 0:19
  Chain
• 0:19
  Initiatives
• 0:19
  for
• 0:20
  the
• 0:20
  Consumer
• 0:21
  Goods
• 0:21
  Forum.
• 0:22
  Luisa,
• 0:22
  it's
• 0:22
  great
• 0:22
  to
• 0:23
  meet
• 0:23
  you.
• 0:23
  Thanks
• 0:23
  for
• 0:23
  joining
• 0:24
  us.
• 0:24
  Nice.
• 0:24
  Thanks
• 0:25
  for
• 0:25
  the
• 0:25
  invitation.
• 0:25
  So
• 0:26
  you
• 0:26
  just
• 0:26
  told
• 0:26
  me
• 0:26
  you
• 0:26
  hail
• 0:27
  from
• 0:27
  Brazil.
• 0:27
  What
• 0:27
  are
• 0:28
  Brazil's
• 0:28
  chances
• 0:28
  in
• 0:28
  the
• 0:29
  World
• 0:29
  cup
• 0:29
  this
• 0:29
  year?
• 0:30
  8%.
• 0:30
  I
• 0:30
  read
• 0:31
  some.
• 0:31
  8%.
• 0:32
  8%.
• 0:33
  8%.
• 0:33
  Okay.
• 0:34
  So.
• 0:34
  Okay,
• 0:34
  so
• 0:35
  you're
• 0:35
  bullish
• 0:35
  on
• 0:35
  Brazil's
• 0:36
  chances
• 0:36
  that
• 0:36
  or
• 0:36
  not.
• 0:37
  Let's
• 0:37
  see
• 0:37
  what
• 0:37
  happens.
• 0:38
  Yeah,
• 0:38
  you
• 0:39
  never
• 0:39
  know
• 0:39
  with
• 0:39
  them.
• 0:39
  You
• 0:39
  never
• 0:39
  know.
• 0:40
  They
• 0:41
  sometimes
• 0:41
  sneak
• 0:41
  up
• 0:41
  on
• 0:41
  you.
• 0:42
  Yes.
• 0:42
  All
• 0:42
  right,
• 0:43
  so
• 0:43
  tell
• 0:43
  us
• 0:43
  about
• 0:43
  the
• 0:44
  Sustainable
• 0:44
  Supply
• 0:45
  Chain
• 0:45
  Initiative
• 0:46
  at
• 0:46
  cgf.
• 0:47
  How
• 0:47
  does
• 0:47
  it
• 0:47
  work?
• 0:48
  What
• 0:48
  is
• 0:49
  it?
• 0:49
  Who's
• 0:49
  involved?
• 0:50
  The
• 0:50
  whole
• 0:50
  nine
• 0:50
  yards.
• 0:51
  Okay,
• 0:52
  so
• 0:52
  the
• 0:52
  Sustainable
• 0:53
  Supply
• 0:53
  Chain
• 0:53
  Initiative,
• 0:54
  or
• 0:54
  the
• 0:54
  ssci,
• 0:55
  as
• 0:55
  he
• 0:55
  used
• 0:55
  to
• 0:55
  say,
• 0:57
  it
• 0:57
  is
• 0:57
  a
• 0:57
  benchmarking
• 0:58
  initiative.
• 0:59
  It
• 0:59
  was
• 0:59
  created
• 1:00
  just
• 1:00
  because
• 1:00
  there
• 1:00
  is
• 1:01
  a
• 1:01
  lot
• 1:01
  of
• 1:01
  sustainability
• 1:02
  programs
• 1:02
  over
• 1:03
  there
• 1:03
  in
• 1:03
  the
• 1:03
  market
• 1:04
  covering
• 1:05
  different
• 1:05
  topics
• 1:06
  and
• 1:07
  that
• 1:07
  retailers
• 1:08
  and
• 1:08
  manufacturing
• 1:09
  are
• 1:09
  using
• 1:09
  in
• 1:09
  their
• 1:10
  supply
• 1:10
  chains
• 1:11
  to
• 1:11
  make
• 1:11
  sure
• 1:11
  that
• 1:12
  they
• 1:12
  are
• 1:12
  being
• 1:13
  sustainable.
• 1:14
  But
• 1:14
  it's
• 1:14
  super
• 1:14
  difficult
• 1:15
  for
• 1:15
  them
• 1:15
  to
• 1:15
  understand
• 1:16
  which
• 1:16
  program
• 1:17
  should
• 1:17
  they
• 1:17
  use
• 1:17
  because
• 1:18
  there's
• 1:18
  just
• 1:18
  so
• 1:18
  many
• 1:19
  covering
• 1:19
  different
• 1:20
  topics.
• 1:21
  That's
• 1:21
  why
• 1:21
  they
• 1:21
  created
• 1:22
  the
• 1:22
  Sustainable
• 1:22
  Supply
• 1:23
  Chain
• 1:23
  Initiative.
• 1:24
  It
• 1:24
  is
• 1:24
  to
• 1:24
  benchmark
• 1:25
  the
• 1:25
  programs,
• 1:26
  creating
• 1:26
  like
• 1:26
  a
• 1:27
  baseline
• 1:28
  requirements
• 1:28
  that
• 1:29
  all
• 1:29
  of
• 1:29
  them
• 1:29
  need
• 1:30
  to
• 1:30
  comply
• 1:30
  with
• 1:30
  in
• 1:30
  order
• 1:31
  to
• 1:31
  be
• 1:31
  recognized
• 1:32
  by
• 1:32
  the
• 1:32
  ssci.
• 1:33
  So
• 1:34
  we
• 1:34
  have
• 1:34
  a
• 1:34
  very
• 1:35
  thorough
• 1:35
  process
• 1:36
  with
• 1:36
  different
• 1:36
  steps,
• 1:37
  starting
• 1:38
  with
• 1:38
  a
• 1:38
  self
• 1:39
  assessment,
• 1:39
  going
• 1:39
  through
• 1:40
  an
• 1:40
  office
• 1:40
  visit
• 1:41
  with
• 1:41
  an
• 1:41
  expert,
• 1:42
  verifying
• 1:43
  the
• 1:43
  program
• 1:44
  if
• 1:44
  they
• 1:44
  are
• 1:44
  compliant
• 1:45
  with
• 1:45
  our
• 1:45
  requirements
• 1:46
  or
• 1:46
  not.
• 1:46
  And
• 1:47
  it
• 1:47
  finishes
• 1:48
  with
• 1:48
  a
• 1:48
  public
• 1:48
  consultation
• 1:49
  and
• 1:49
  the
• 1:49
  recognition
• 1:50
  or
• 1:50
  not.
• 1:51
  So
• 1:51
  once
• 1:51
  they
• 1:52
  are
• 1:52
  recognized
• 1:52
  and
• 1:53
  in
• 1:53
  the
• 1:53
  basket,
• 1:54
  they
• 1:54
  send
• 1:54
  a
• 1:55
  sign
• 1:55
  out
• 1:55
  to
• 1:55
  the
• 1:55
  market
• 1:56
  and
• 1:56
  to
• 1:56
  the
• 1:56
  retailers
• 1:56
  and
• 1:57
  manufacturers
• 1:57
  saying,
• 1:57
  look,
• 1:58
  I'm
• 1:58
  recognized
• 1:58
  by
• 1:59
  cdf,
• 1:59
  so
• 2:00
  I'm
• 2:00
  complying
• 2:00
  with
• 2:00
  the
• 2:01
  minimum
• 2:01
  requirements.
• 2:01
  You
• 2:02
  can
• 2:02
  trust
• 2:03
  what
• 2:03
  I'm
• 2:03
  doing
• 2:03
  on
• 2:04
  the
• 2:04
  ground.
• 2:04
  Right?
• 2:04
  Okay,
• 2:05
  so
• 2:05
  give
• 2:05
  our
• 2:06
  audience
• 2:06
  at
• 2:06
  home,
• 2:06
  like
• 2:07
  some
• 2:07
  form
• 2:08
  of
• 2:08
  perspective,
• 2:08
  maybe
• 2:09
  an
• 2:09
  example
• 2:09
  of
• 2:09
  like,
• 2:10
  just
• 2:10
  how
• 2:10
  many
• 2:10
  different
• 2:11
  compliance
• 2:12
  programs
• 2:12
  are
• 2:12
  there
• 2:13
  out
• 2:13
  there?
• 2:13
  Like,
• 2:14
  give
• 2:14
  an
• 2:14
  idea
• 2:14
  of
• 2:14
  just
• 2:15
  how
• 2:15
  complicated
• 2:16
  this
• 2:16
  gets.
• 2:17
  Well,
• 2:18
  that's
• 2:18
  super
• 2:18
  difficult.
• 2:18
  But
• 2:19
  when
• 2:19
  we
• 2:19
  started
• 2:19
  it,
• 2:20
  we
• 2:20
  said
• 2:20
  there
• 2:20
  are
• 2:20
  more
• 2:20
  than
• 2:21
  300
• 2:21
  on
• 2:21
  the
• 2:22
  market
• 2:22
  and
• 2:23
  more
• 2:23
  and
• 2:23
  more
• 2:24
  emerging
• 2:24
  every
• 2:25
  year
• 2:25
  because
• 2:26
  this
• 2:26
  is
• 2:26
  not
• 2:26
  yet
• 2:27
  regulated.
• 2:28
  So
• 2:28
  we
• 2:28
  can
• 2:28
  have
• 2:28
  private
• 2:30
  programs
• 2:30
  or
• 2:30
  a
• 2:31
  company
• 2:31
  code
• 2:32
  of
• 2:32
  conduct
• 2:32
  and
• 2:32
  others.
• 2:33
  And
• 2:33
  if
• 2:34
  I
• 2:34
  decide
• 2:34
  Today
• 2:34
  to
• 2:35
  create
• 2:35
  my
• 2:35
  Louisa
• 2:36
  Green
• 2:36
  standard,
• 2:37
  I
• 2:37
  can
• 2:37
  have
• 2:37
  my
• 2:38
  own
• 2:38
  requirements
• 2:38
  and
• 2:39
  go
• 2:39
  to
• 2:39
  there
• 2:39
  and
• 2:40
  sell
• 2:40
  to
• 2:40
  the
• 2:40
  companies
• 2:40
  and
• 2:41
  say,
• 2:41
  look,
• 2:41
  trust
• 2:42
  me,
• 2:42
  I'm
• 2:43
  verifying
• 2:44
  your
• 2:44
  processes.
• 2:44
  So
• 2:45
  it's
• 2:45
  all
• 2:45
  fine.
• 2:45
  So
• 2:45
  that's
• 2:46
  why
• 2:46
  we
• 2:46
  have
• 2:46
  so
• 2:46
  many
• 2:47
  programs
• 2:48
  emerging
• 2:49
  there.
• 2:49
  Right,
• 2:50
  Right.
• 2:50
  So
• 2:52
  compliance
• 2:52
  itself
• 2:53
  has
• 2:53
  also
• 2:53
  evolved
• 2:54
  too.
• 2:54
  Right.
• 2:54
  Like
• 2:55
  there
• 2:55
  were
• 2:55
  old
• 2:55
  ways
• 2:55
  of
• 2:56
  doing
• 2:56
  compliance,
• 2:56
  new
• 2:56
  ways
• 2:57
  of
• 2:57
  doing
• 2:57
  compliance.
• 2:58
  Explain
• 2:58
  for
• 2:58
  our
• 2:59
  audience
• 2:59
  like
• 2:59
  what
• 2:59
  was
• 3:00
  the
• 3:00
  old
• 3:00
  ways
• 3:00
  and
• 3:00
  what
• 3:01
  are
• 3:01
  some
• 3:01
  of
• 3:01
  the
• 3:01
  newer
• 3:01
  ways
• 3:02
  to
• 3:02
  think
• 3:02
  about
• 3:02
  compliance
• 3:03
  and
• 3:03
  ensuring
• 3:03
  it?
• 3:05
  Well,
• 3:05
  I'm
• 3:06
  not
• 3:06
  sure
• 3:06
  if
• 3:06
  we
• 3:07
  can
• 3:08
  say
• 3:08
  now
• 3:08
  it's
• 3:09
  old
• 3:09
  and
• 3:09
  new.
• 3:10
  I
• 3:10
  think
• 3:10
  we
• 3:10
  are
• 3:10
  moving
• 3:11
  towards
• 3:11
  a
• 3:11
  new
• 3:11
  way
• 3:12
  of
• 3:12
  doing
• 3:12
  compliance
• 3:13
  and
• 3:13
  understanding
• 3:14
  compliance.
• 3:14
  Okay.
• 3:15
  What
• 3:15
  is
• 3:15
  well
• 3:16
  known
• 3:16
  and
• 3:16
  what
• 3:16
  we
• 3:16
  are
• 3:17
  doing
• 3:17
  in
• 3:17
  the
• 3:17
  past
• 3:17
  is
• 3:18
  like
• 3:18
  the
• 3:18
  checkbox
• 3:19
  exercise.
• 3:19
  So
• 3:20
  I
• 3:20
  go
• 3:20
  to
• 3:20
  the
• 3:20
  field,
• 3:20
  I
• 3:21
  check
• 3:21
  are
• 3:21
  you
• 3:21
  compliant
• 3:22
  with
• 3:22
  this
• 3:22
  requirement
• 3:23
  and
• 3:23
  that
• 3:23
  one
• 3:23
  and
• 3:23
  this
• 3:24
  one?
• 3:24
  Yes,
• 3:24
  yes,
• 3:24
  yes,
• 3:25
  no,
• 3:25
  no,
• 3:25
  no
• 3:25
  report
• 3:26
  certified
• 3:27
  or
• 3:27
  not.
• 3:27
  What
• 3:28
  we
• 3:28
  are
• 3:28
  trying
• 3:28
  to
• 3:28
  implement
• 3:29
  and
• 3:29
  try
• 3:29
  to
• 3:30
  work
• 3:30
  towards
• 3:30
  is
• 3:30
  like
• 3:31
  have
• 3:31
  more
• 3:32
  continuous
• 3:32
  improvement
• 3:33
  checking
• 3:34
  the
• 3:34
  environment
• 3:34
  or
• 3:35
  check
• 3:35
  the
• 3:35
  real
• 3:36
  implications
• 3:37
  of
• 3:37
  the
• 3:38
  requirements
• 3:38
  we
• 3:38
  are
• 3:38
  talking
• 3:39
  about
• 3:39
  here
• 3:39
  all
• 3:40
  the
• 3:40
  time.
• 3:40
  Just
• 3:40
  yesterday
• 3:41
  we
• 3:41
  had
• 3:41
  a
• 3:41
  meeting
• 3:42
  with
• 3:42
  our
• 3:42
  members
• 3:42
  from
• 3:42
  the
• 3:43
  steering
• 3:43
  committee
• 3:43
  and
• 3:44
  we
• 3:44
  are
• 3:44
  discussing
• 3:44
  exactly
• 3:45
  one
• 3:45
  case
• 3:45
  where
• 3:46
  the
• 3:47
  contracts
• 3:47
  of
• 3:47
  a
• 3:48
  worker
• 3:48
  in
• 3:48
  a
• 3:48
  plant,
• 3:49
  in
• 3:49
  a
• 3:49
  processing
• 3:49
  plant
• 3:50
  was
• 3:50
  missing
• 3:51
  in
• 3:51
  the
• 3:51
  system.
• 3:52
  So
• 3:52
  this
• 3:52
  can
• 3:52
  be
• 3:52
  a
• 3:53
  basic
• 3:53
  checklist,
• 3:53
  non
• 3:54
  compliance,
• 3:54
  say,
• 3:54
  okay,
• 3:55
  you
• 3:55
  don't
• 3:55
  have
• 3:55
  the
• 3:55
  contract
• 3:55
  uploaded,
• 3:56
  but
• 3:57
  this
• 3:57
  can
• 3:57
  also
• 3:57
  be
• 3:57
  a
• 3:58
  sign
• 3:58
  of
• 3:58
  forced
• 3:58
  labor
• 3:59
  because
• 3:59
  there
• 3:59
  is
• 3:59
  no
• 4:00
  contract.
• 4:01
  So
• 4:01
  you
• 4:01
  need
• 4:01
  to
• 4:02
  be
• 4:02
  able
• 4:02
  to
• 4:02
  check
• 4:02
  beyond
• 4:03
  the
• 4:03
  compliance
• 4:04
  and
• 4:04
  verify
• 4:05
  the
• 4:05
  conditions
• 4:06
  over
• 4:06
  there.
• 4:06
  What
• 4:06
  is
• 4:07
  happening?
• 4:07
  Okay,
• 4:08
  is
• 4:08
  this
• 4:08
  the
• 4:08
  only
• 4:08
  issue?
• 4:09
  It
• 4:09
  is
• 4:09
  a
• 4:09
  documentary
• 4:10
  issue
• 4:10
  or
• 4:10
  is
• 4:10
  there
• 4:10
  something
• 4:11
  more?
• 4:11
  Right,
• 4:12
  so
• 4:12
  this
• 4:12
  is
• 4:12
  something
• 4:12
  also
• 4:12
  that
• 4:13
  we
• 4:13
  are
• 4:13
  trying
• 4:13
  to
• 4:13
  implement
• 4:14
  and
• 4:14
  work
• 4:14
  on.
• 4:14
  Got
• 4:15
  it,
• 4:15
  got
• 4:15
  it.
• 4:15
  Talk
• 4:15
  about
• 4:16
  the
• 4:16
  burdens
• 4:16
  on
• 4:16
  the
• 4:16
  factory
• 4:17
  too,
• 4:17
  because
• 4:17
  a
• 4:17
  lot
• 4:17
  of
• 4:17
  times
• 4:18
  I
• 4:18
  hear
• 4:18
  there
• 4:18
  are
• 4:18
  things
• 4:18
  like
• 4:18
  double,
• 4:19
  triple
• 4:19
  check
• 4:19
  compliance.
• 4:20
  Like
• 4:20
  the
• 4:20
  factories
• 4:21
  have
• 4:21
  to
• 4:21
  do
• 4:21
  all
• 4:22
  these
• 4:22
  different
• 4:22
  compliance
• 4:23
  procedures
• 4:23
  for
• 4:23
  all
• 4:23
  the
• 4:24
  different
• 4:24
  retailers
• 4:24
  that
• 4:25
  they're
• 4:25
  working
• 4:25
  with.
• 4:26
  So
• 4:26
  how
• 4:26
  do
• 4:26
  you
• 4:27
  create
• 4:27
  the
• 4:27
  clarity
• 4:28
  through
• 4:29
  your
• 4:29
  programs
• 4:29
  of,
• 4:30
  of
• 4:31
  how
• 4:31
  you
• 4:31
  can
• 4:31
  simplify
• 4:32
  that
• 4:32
  for
• 4:32
  everyone
• 4:33
  involved
• 4:33
  so
• 4:33
  that
• 4:33
  they
• 4:34
  can
• 4:34
  have
• 4:34
  the
• 4:34
  clarity
• 4:34
  of
• 4:34
  like
• 4:35
  this
• 4:35
  is
• 4:35
  the
• 4:35
  compliance
• 4:37
  mechanism
• 4:37
  you
• 4:38
  should
• 4:38
  be
• 4:38
  looking
• 4:38
  to
• 4:38
  that
• 4:39
  you
• 4:39
  can
• 4:39
  trust,
• 4:39
  that
• 4:40
  you
• 4:40
  can
• 4:40
  rely
• 4:40
  upon.
• 4:41
  Yeah,
• 4:41
  it's
• 4:42
  creating
• 4:42
  by
• 4:42
  this
• 4:43
  harmonization.
• 4:44
  You
• 4:44
  know,
• 4:44
  when
• 4:45
  we
• 4:45
  talk
• 4:45
  about
• 4:45
  this
• 4:45
  global
• 4:46
  baseline,
• 4:46
  it
• 4:47
  means
• 4:47
  that
• 4:47
  if
• 4:47
  I'm
• 4:48
  a
• 4:48
  retailer
• 4:48
  and
• 4:49
  I
• 4:49
  have
• 4:49
  three
• 4:49
  different
• 4:49
  programs
• 4:50
  that
• 4:50
  I
• 4:50
  know
• 4:51
  are
• 4:51
  covering
• 4:51
  the
• 4:52
  same
• 4:52
  baseline
• 4:52
  requirements,
• 4:53
  I
• 4:53
  can
• 4:54
  go
• 4:54
  beyond
• 4:54
  and
• 4:54
  understand
• 4:55
  the
• 4:55
  program
• 4:56
  that's
• 4:56
  a
• 4:56
  best
• 4:57
  fit
• 4:57
  for
• 4:57
  my
• 4:57
  needs,
• 4:58
  but
• 4:58
  not
• 4:58
  in
• 4:58
  terms
• 4:59
  of
• 4:59
  the
• 4:59
  content
• 4:59
  they
• 5:00
  are
• 5:00
  covering.
• 5:00
  Because
• 5:00
  this
• 5:00
  is.
• 5:01
  I'm
• 5:01
  assured
• 5:01
  on.
• 5:02
  Because
• 5:02
  you
• 5:02
  already
• 5:02
  checked
• 5:03
  it.
• 5:03
  Ssci
• 5:03
  thanks
• 5:04
  to
• 5:04
  SSI
• 5:04
  skills.
• 5:05
  Right.
• 5:05
  You
• 5:05
  know,
• 5:06
  so
• 5:06
  I
• 5:06
  think
• 5:06
  that
• 5:07
  creating
• 5:07
  this
• 5:07
  harmonized
• 5:08
  approach
• 5:09
  really
• 5:09
  helps
• 5:09
  retailers
• 5:10
  on
• 5:11
  their
• 5:11
  choices.
• 5:12
  And
• 5:12
  at
• 5:12
  the
• 5:12
  same
• 5:13
  time,
• 5:13
  the
• 5:13
  ones
• 5:14
  that
• 5:14
  are
• 5:14
  on
• 5:14
  the
• 5:14
  ground
• 5:15
  being
• 5:15
  audited
• 5:15
  by
• 5:16
  10,
• 5:16
  12
• 5:16
  different
• 5:17
  programs,
• 5:17
  it
• 5:18
  makes
• 5:18
  also
• 5:18
  their
• 5:18
  life
• 5:19
  easier.
• 5:19
  And
• 5:20
  we
• 5:20
  cannot
• 5:21
  forget
• 5:21
  about
• 5:21
  the
• 5:21
  auditors
• 5:22
  because
• 5:23
  this
• 5:23
  is
• 5:23
  also
• 5:23
  a
• 5:23
  burden
• 5:24
  for
• 5:24
  the
• 5:24
  auditors.
• 5:24
  I've
• 5:25
  been
• 5:25
  one
• 5:25
  in
• 5:25
  the
• 5:25
  past.
• 5:26
  And
• 5:26
  sometimes
• 5:27
  you
• 5:27
  are
• 5:27
  auditing
• 5:28
  for
• 5:28
  three
• 5:28
  or
• 5:28
  four
• 5:29
  different
• 5:29
  programs
• 5:30
  at
• 5:30
  the
• 5:30
  same
• 5:30
  time.
• 5:31
  Right.
• 5:31
  So
• 5:31
  you
• 5:32
  need
• 5:32
  to
• 5:32
  know
• 5:32
  all
• 5:32
  the
• 5:32
  rules
• 5:33
  and
• 5:33
  you
• 5:33
  need
• 5:33
  to
• 5:33
  apply
• 5:33
  different
• 5:34
  checklists.
• 5:34
  So
• 5:34
  the
• 5:35
  harmonization
• 5:35
  is
• 5:36
  really
• 5:36
  important.
• 5:37
  Wow.
• 5:37
  So,
• 5:38
  man,
• 5:40
  you
• 5:40
  also.
• 5:40
  So
• 5:41
  this
• 5:41
  gets
• 5:41
  really
• 5:42
  complicated
• 5:42
  really
• 5:43
  fast.
• 5:43
  So
• 5:43
  the
• 5:44
  other.
• 5:44
  I
• 5:44
  mean,
• 5:44
  and
• 5:44
  I'm
• 5:44
  going
• 5:44
  to
• 5:45
  add
• 5:45
  to
• 5:45
  the
• 5:45
  complexity
• 5:45
  here.
• 5:46
  So
• 5:46
  the
• 5:46
  other
• 5:46
  thing
• 5:46
  that
• 5:46
  I've
• 5:46
  learned
• 5:47
  in
• 5:47
  preparing
• 5:47
  for
• 5:48
  this
• 5:48
  interview
• 5:48
  is
• 5:48
  that
• 5:49
  you've
• 5:49
  also
• 5:49
  expanded
• 5:51
  your
• 5:51
  scope
• 5:51
  too,
• 5:52
  to
• 5:52
  include
• 5:53
  things
• 5:53
  around
• 5:54
  manufacturing,
• 5:55
  processing,
• 5:56
  but
• 5:56
  also
• 5:56
  forestry
• 5:57
  and
• 5:57
  primary
• 5:58
  source
• 5:58
  of
• 5:59
  production
• 5:59
  too.
• 5:59
  So
• 6:00
  what
• 6:00
  prompted
• 6:00
  the
• 6:01
  broadening
• 6:01
  of
• 6:01
  scope?
• 6:02
  I
• 6:02
  mean,
• 6:02
  is
• 6:03
  it
• 6:03
  as
• 6:03
  simple
• 6:03
  as,
• 6:03
  like.
• 6:03
  It's
• 6:04
  because
• 6:04
  it's
• 6:04
  really
• 6:04
  complicated
• 6:05
  and
• 6:05
  it
• 6:05
  needs
• 6:05
  it?
• 6:06
  Yeah,
• 6:07
  it
• 6:07
  is
• 6:07
  super
• 6:07
  complicated.
• 6:08
  And
• 6:08
  we
• 6:08
  can't
• 6:09
  see
• 6:09
  a
• 6:09
  social
• 6:10
  and
• 6:10
  environmental
• 6:11
  sustainability
• 6:12
  separated
• 6:12
  in
• 6:13
  silos
• 6:13
  anymore.
• 6:14
  Okay,
• 6:14
  got
• 6:14
  it.
• 6:14
  If
• 6:14
  you
• 6:14
  are
• 6:15
  checking
• 6:16
  practices
• 6:16
  on
• 6:16
  the
• 6:17
  ground,
• 6:17
  you
• 6:17
  cannot
• 6:18
  talk
• 6:18
  about
• 6:18
  worker
• 6:19
  rights
• 6:19
  without
• 6:19
  talking
• 6:20
  about
• 6:20
  water
• 6:20
  and
• 6:21
  pollution
• 6:21
  and
• 6:22
  waste
• 6:22
  and
• 6:22
  management.
• 6:23
  So
• 6:23
  it
• 6:24
  is
• 6:25
  a
• 6:25
  moment
• 6:25
  and
• 6:25
  we
• 6:26
  are
• 6:26
  talking
• 6:26
  about
• 6:26
  sustainability.
• 6:27
  It
• 6:27
  goes
• 6:27
  together,
• 6:28
  social
• 6:28
  and
• 6:28
  environmental.
• 6:29
  And
• 6:29
  then
• 6:30
  when
• 6:30
  it
• 6:30
  comes
• 6:30
  to
• 6:30
  those
• 6:31
  programs
• 6:31
  that
• 6:31
  we
• 6:31
  assess,
• 6:32
  they
• 6:32
  usually
• 6:32
  have
• 6:33
  both
• 6:33
  to
• 6:34
  offer.
• 6:34
  So
• 6:34
  both
• 6:35
  different
• 6:35
  scopes.
• 6:36
  That's
• 6:36
  why
• 6:36
  we
• 6:37
  decided
• 6:37
  to
• 6:37
  add
• 6:37
  it
• 6:38
  to
• 6:38
  our
• 6:38
  scope
• 6:38
  as
• 6:38
  well.
• 6:39
  And
• 6:40
  we
• 6:40
  started
• 6:40
  with
• 6:40
  social
• 6:41
  because
• 6:41
  social,
• 6:42
  it
• 6:42
  was
• 6:42
  such
• 6:43
  a
• 6:43
  complex
• 6:43
  landscape
• 6:44
  and
• 6:44
  we
• 6:44
  understood
• 6:45
  that
• 6:45
  we
• 6:45
  needed
• 6:45
  to
• 6:46
  expand
• 6:46
  to
• 6:47
  go
• 6:47
  towards
• 6:47
  like
• 6:48
  more
• 6:48
  forest
• 6:48
  positive
• 6:49
  practices
• 6:49
  and
• 6:49
  environmental
• 6:50
  management
• 6:50
  systems
• 6:51
  and
• 6:51
  see
• 6:51
  if
• 6:51
  those
• 6:51
  are
• 6:52
  also
• 6:52
  covering
• 6:52
  the
• 6:52
  same
• 6:53
  basic
• 6:55
  requirements
• 6:56
  and
• 6:56
  guidelines.
• 6:56
  Got
• 6:56
  it,
• 6:56
  got
• 6:57
  it.
• 6:57
  So
• 6:57
  basically
• 6:57
  you're
• 6:57
  saying
• 6:57
  there's
• 6:57
  a
• 6:57
  convergence
• 6:58
  of
• 6:58
  everything
• 6:58
  happening
• 6:59
  here
• 6:59
  where
• 6:59
  you
• 7:00
  just
• 7:00
  can't
• 7:00
  treat
• 7:00
  everything
• 7:00
  in
• 7:01
  isolation
• 7:01
  anymore.
• 7:02
  Everything
• 7:02
  is
• 7:03
  working
• 7:03
  together
• 7:03
  in
• 7:04
  concert
• 7:04
  in
• 7:04
  some
• 7:04
  way.
• 7:05
  Okay,
• 7:05
  that's.
• 7:06
  That's
• 7:06
  something
• 7:06
  I've
• 7:07
  never
• 7:07
  thought
• 7:07
  about.
• 7:07
  So
• 7:08
  what
• 7:08
  is
• 7:08
  the
• 7:08
  current
• 7:09
  state
• 7:09
  of
• 7:09
  the
• 7:09
  industry?
• 7:09
  Feedback
• 7:10
  around
• 7:10
  some
• 7:10
  of
• 7:11
  those
• 7:11
  things,
• 7:11
  particularly
• 7:11
  like
• 7:11
  in
• 7:12
  the
• 7:12
  regenerative
• 7:12
  agriculture
• 7:13
  side
• 7:13
  of
• 7:13
  it,
• 7:13
  like,
• 7:14
  what
• 7:14
  are
• 7:14
  you
• 7:14
  hearing
• 7:14
  from
• 7:14
  the
• 7:15
  retailers?
• 7:15
  Yeah,
• 7:16
  so
• 7:16
  this
• 7:16
  is
• 7:16
  a
• 7:16
  tricky
• 7:17
  one.
• 7:17
  Not
• 7:17
  an
• 7:17
  easy
• 7:18
  one
• 7:18
  because.
• 7:19
  Well,
• 7:19
  you
• 7:19
  know,
• 7:20
  there's
• 7:20
  a
• 7:20
  lot
• 7:20
  being
• 7:21
  talked
• 7:21
  about
• 7:21
  regenerative
• 7:22
  agriculture
• 7:23
  everywhere,
• 7:23
  but
• 7:24
  we
• 7:24
  still
• 7:24
  don't
• 7:25
  have
• 7:26
  a
• 7:26
  clear
• 7:26
  common
• 7:27
  definition,
• 7:27
  I
• 7:28
  would
• 7:28
  say.
• 7:28
  And
• 7:29
  also,
• 7:29
  what
• 7:29
  does
• 7:30
  that
• 7:30
  mean?
• 7:30
  Regenerative
• 7:31
  for
• 7:31
  you
• 7:31
  and
• 7:31
  for
• 7:32
  me
• 7:32
  and
• 7:32
  for
• 7:32
  the
• 7:32
  farmer
• 7:33
  that
• 7:33
  was
• 7:33
  just
• 7:33
  speaking
• 7:33
  the
• 7:34
  panel
• 7:34
  before,
• 7:34
  it
• 7:34
  can
• 7:34
  be
• 7:35
  different.
• 7:35
  Right.
• 7:36
  So
• 7:36
  what
• 7:36
  we
• 7:36
  try
• 7:36
  to
• 7:37
  do
• 7:37
  is
• 7:37
  not
• 7:37
  to
• 7:37
  define
• 7:38
  regenerative
• 7:38
  agriculture.
• 7:39
  We
• 7:39
  are
• 7:39
  not
• 7:39
  entering
• 7:40
  in
• 7:40
  this
• 7:40
  field.
• 7:40
  We
• 7:41
  are
• 7:41
  trying
• 7:41
  to
• 7:41
  establish
• 7:42
  what
• 7:43
  the
• 7:43
  programs,
• 7:44
  sustainability
• 7:44
  programs
• 7:45
  should
• 7:45
  be
• 7:45
  covering
• 7:46
  in
• 7:46
  terms
• 7:47
  of
• 7:47
  regenerative
• 7:47
  agriculture
• 7:48
  when
• 7:48
  it
• 7:48
  comes
• 7:49
  to
• 7:49
  that.
• 7:49
  Because
• 7:50
  we
• 7:50
  take
• 7:50
  programs
• 7:51
  that
• 7:51
  are
• 7:51
  over
• 7:51
  there
• 7:52
  and
• 7:52
  already
• 7:52
  cover
• 7:53
  agriculture,
• 7:54
  primary
• 7:54
  production
• 7:55
  scope
• 7:55
  and
• 7:55
  they
• 7:56
  are
• 7:56
  expanding
• 7:56
  to
• 7:57
  now
• 7:57
  include
• 7:57
  regenerative.
• 7:58
  But
• 7:58
  what
• 7:58
  should
• 7:59
  they
• 7:59
  cover?
• 8:00
  So
• 8:00
  in
• 8:01
  terms
• 8:01
  of
• 8:01
  the
• 8:01
  requirements.
• 8:01
  So
• 8:02
  that's
• 8:02
  what
• 8:02
  this
• 8:02
  is
• 8:02
  the
• 8:03
  research
• 8:03
  we've
• 8:03
  been
• 8:03
  doing
• 8:04
  and
• 8:04
  try
• 8:04
  to
• 8:05
  identify.
• 8:05
  Okay.
• 8:06
  At
• 8:06
  least
• 8:06
  you
• 8:06
  should
• 8:06
  cover.
• 8:07
  So
• 8:07
  soil
• 8:07
  health,
• 8:08
  biodiversity,
• 8:10
  livelihoods
• 8:10
  of
• 8:11
  farms
• 8:11
  and
• 8:12
  the
• 8:12
  basic
• 8:12
  needs.
• 8:13
  So
• 8:13
  that's
• 8:13
  what
• 8:13
  we
• 8:13
  are
• 8:14
  trying
• 8:14
  to
• 8:14
  understand.
• 8:14
  And
• 8:14
  we're
• 8:15
  not
• 8:15
  creating
• 8:15
  another
• 8:16
  standard.
• 8:16
  We
• 8:16
  are
• 8:16
  not
• 8:16
  saying
• 8:17
  what
• 8:17
  do
• 8:17
  you
• 8:17
  need
• 8:17
  to
• 8:18
  do?
• 8:18
  We
• 8:18
  are
• 8:18
  just
• 8:18
  saying,
• 8:18
  okay,
• 8:19
  we
• 8:19
  understood
• 8:20
  that
• 8:20
  regenerative
• 8:20
  is
• 8:21
  outcome
• 8:21
  based.
• 8:22
  How
• 8:22
  do
• 8:22
  you
• 8:23
  monitor
• 8:23
  it,
• 8:24
  how
• 8:24
  it's
• 8:24
  going
• 8:24
  to
• 8:25
  be
• 8:25
  in
• 8:25
  10
• 8:25
  years
• 8:26
  and
• 8:26
  how
• 8:26
  do
• 8:26
  we
• 8:26
  assess
• 8:27
  it
• 8:27
  today
• 8:28
  so
• 8:28
  we
• 8:28
  can
• 8:28
  make
• 8:28
  sure
• 8:29
  and
• 8:29
  send
• 8:29
  the
• 8:30
  sign
• 8:30
  on
• 8:30
  again
• 8:30
  to
• 8:30
  our
• 8:30
  retailers,
• 8:31
  manufacturer
• 8:32
  say,
• 8:32
  okay,
• 8:32
  those
• 8:32
  programs,
• 8:33
  they
• 8:33
  are
• 8:33
  covering
• 8:34
  regenerative
• 8:34
  agriculture
• 8:35
  in
• 8:35
  a
• 8:36
  good
• 8:36
  way.
• 8:36
  Okay.
• 8:36
  So
• 8:37
  at
• 8:37
  least
• 8:37
  with
• 8:37
  the
• 8:37
  minimum.
• 8:38
  Got
• 8:38
  it,
• 8:38
  got
• 8:38
  it.
• 8:39
  And
• 8:39
  better
• 8:39
  you
• 8:39
  than
• 8:39
  me
• 8:40
  trying
• 8:40
  to
• 8:40
  answer
• 8:40
  that
• 8:40
  question
• 8:41
  that
• 8:41
  you
• 8:41
  just
• 8:41
  posed
• 8:41
  rhetorically.
• 8:42
  Thank
• 8:42
  God.
• 8:43
  I'm
• 8:43
  sorry
• 8:43
  if
• 8:43
  it's
• 8:44
  too
• 8:44
  complex.
• 8:44
  No,
• 8:45
  it's
• 8:45
  okay.
• 8:45
  I'm
• 8:45
  like,
• 8:45
  oh
• 8:45
  my
• 8:46
  God.
• 8:46
  Yeah,
• 8:46
  I
• 8:46
  have
• 8:46
  no
• 8:46
  idea.
• 8:47
  But
• 8:49
  I'm
• 8:49
  curious.
• 8:50
  You
• 8:50
  actually
• 8:51
  raised
• 8:52
  a
• 8:52
  thought
• 8:52
  in
• 8:52
  my
• 8:52
  head
• 8:52
  though,
• 8:52
  which
• 8:52
  is
• 8:53
  like
• 8:55
  when
• 8:55
  people
• 8:55
  are
• 8:55
  trying
• 8:56
  to
• 8:56
  discuss
• 8:56
  regenerative
• 8:57
  agriculture
• 8:57
  and
• 8:58
  trying
• 8:58
  to
• 8:58
  align
• 8:58
  on
• 8:59
  it,
• 8:59
  where
• 8:59
  do
• 8:59
  some
• 8:59
  of
• 8:59
  the
• 9:00
  impasses
• 9:00
  exist?
• 9:01
  Like,
• 9:02
  what
• 9:02
  are
• 9:02
  people
• 9:02
  disagreeing
• 9:03
  on?
• 9:04
  Disagreeing
• 9:05
  on,
• 9:06
  I
• 9:06
  think,
• 9:06
  I
• 9:06
  don't
• 9:06
  know
• 9:07
  if
• 9:07
  it's
• 9:07
  disagreeing,
• 9:07
  but
• 9:08
  it's
• 9:08
  more
• 9:08
  like,
• 9:09
  okay,
• 9:10
  what
• 9:10
  are
• 9:10
  the
• 9:10
  common
• 9:11
  factors
• 9:11
  we
• 9:11
  have
• 9:11
  when
• 9:12
  it
• 9:12
  comes
• 9:12
  to
• 9:12
  that?
• 9:12
  Right.
• 9:13
  So
• 9:13
  this
• 9:13
  is
• 9:14
  what
• 9:14
  we
• 9:14
  understood
• 9:14
  is
• 9:15
  like
• 9:15
  outcome
• 9:16
  based.
• 9:16
  So
• 9:17
  it's
• 9:17
  not
• 9:17
  about
• 9:18
  only
• 9:18
  the
• 9:18
  practice,
• 9:19
  but
• 9:19
  the
• 9:19
  results
• 9:19
  you
• 9:19
  get
• 9:20
  with
• 9:20
  some
• 9:20
  time.
• 9:22
  And
• 9:22
  also
• 9:22
  something
• 9:23
  that
• 9:23
  we
• 9:23
  realize
• 9:23
  is
• 9:24
  like,
• 9:24
  okay,
• 9:24
  you
• 9:25
  don't
• 9:25
  see
• 9:25
  the
• 9:25
  results
• 9:25
  tomorrow,
• 9:27
  it
• 9:27
  is
• 9:27
  in
• 9:27
  10
• 9:28
  years.
• 9:28
  So
• 9:29
  it's
• 9:29
  all
• 9:29
  about
• 9:29
  continuous
• 9:30
  improvement
• 9:31
  as
• 9:31
  well.
• 9:32
  And
• 9:32
  measures.
• 9:32
  Because
• 9:33
  if
• 9:33
  you're
• 9:33
  talking
• 9:33
  about
• 9:34
  soil
• 9:34
  health
• 9:34
  and
• 9:35
  you
• 9:35
  need
• 9:35
  to
• 9:35
  have
• 9:36
  a
• 9:36
  better
• 9:36
  soil
• 9:36
  because
• 9:37
  you
• 9:37
  are
• 9:37
  going
• 9:37
  for
• 9:37
  regenerative
• 9:38
  agriculture,
• 9:39
  you
• 9:39
  are
• 9:39
  doing
• 9:39
  the
• 9:39
  practice.
• 9:40
  So
• 9:40
  the
• 9:40
  way
• 9:41
  we
• 9:41
  have
• 9:41
  to
• 9:41
  check
• 9:41
  it
• 9:42
  and
• 9:42
  to
• 9:42
  see
• 9:42
  it
• 9:42
  is
• 9:43
  for
• 9:43
  that
• 9:43
  you
• 9:44
  need
• 9:44
  to
• 9:44
  measure
• 9:44
  the
• 9:45
  soil
• 9:45
  quality.
• 9:45
  Yeah.
• 9:46
  You
• 9:46
  know,
• 9:47
  so
• 9:47
  it's
• 9:47
  not
• 9:47
  that
• 9:47
  simple.
• 9:48
  It's
• 9:48
  not
• 9:48
  just.
• 9:49
  Yeah,
• 9:49
  no,
• 9:49
  it's,
• 9:49
  it's
• 9:50
  you
• 9:50
  know,
• 9:50
  what's
• 9:51
  going
• 9:51
  through
• 9:51
  my
• 9:51
  head,
• 9:51
  as
• 9:51
  you
• 9:51
  were
• 9:51
  saying,
• 9:52
  is
• 9:52
  like,
• 9:52
  yeah,
• 9:52
  we're
• 9:52
  all
• 9:52
  just
• 9:52
  learning
• 9:53
  this
• 9:53
  at
• 9:53
  the
• 9:53
  same
• 9:53
  time.
• 9:53
  We're
• 9:54
  learning
• 9:54
  like
• 9:55
  how
• 9:55
  to
• 9:55
  define
• 9:56
  the
• 9:56
  inputs
• 9:57
  and
• 9:57
  the
• 9:57
  outputs
• 9:57
  of
• 9:57
  what
• 9:58
  we're
• 9:58
  expecting,
• 9:58
  which
• 9:58
  is
• 9:58
  what
• 9:59
  makes
• 9:59
  this
• 9:59
  so
• 10:00
  inherently
• 10:00
  complicated.
• 10:01
  Yeah.
• 10:02
  And
• 10:02
  so
• 10:02
  beautiful
• 10:03
  at
• 10:03
  the
• 10:03
  same
• 10:03
  time.
• 10:03
  Right.
• 10:04
  Because
• 10:04
  we
• 10:04
  need
• 10:04
  to
• 10:04
  get
• 10:04
  to
• 10:05
  an
• 10:05
  agreement
• 10:05
  and
• 10:05
  understand,
• 10:06
  okay,
• 10:06
  we
• 10:06
  are
• 10:06
  going
• 10:06
  this
• 10:06
  direction
• 10:07
  so
• 10:07
  we
• 10:07
  can
• 10:08
  avoid
• 10:08
  greenwashing,
• 10:09
  we
• 10:09
  can
• 10:09
  avoid
• 10:10
  many
• 10:10
  other
• 10:10
  problems
• 10:11
  could
• 10:11
  happen
• 10:11
  if
• 10:12
  we
• 10:12
  don't
• 10:12
  have
• 10:12
  clarity
• 10:13
  on
• 10:13
  what
• 10:13
  we
• 10:13
  expect
• 10:13
  from
• 10:14
  those
• 10:14
  practices.
• 10:14
  Yeah.
• 10:15
  And
• 10:15
  it
• 10:15
  just
• 10:15
  takes
• 10:15
  hard
• 10:16
  work
• 10:16
  to
• 10:16
  figure
• 10:16
  that
• 10:16
  out.
• 10:17
  Okay,
• 10:17
  so
• 10:17
  my
• 10:17
  last
• 10:18
  question
• 10:18
  for
• 10:18
  you.
• 10:18
  I'm
• 10:18
  gonna
• 10:19
  get
• 10:19
  you
• 10:19
  out
• 10:19
  of
• 10:19
  here
• 10:19
  on
• 10:19
  this.
• 10:19
  You
• 10:19
  mentioned
• 10:20
  that
• 10:20
  you
• 10:20
  were
• 10:20
  an
• 10:20
  auditor
• 10:21
  in
• 10:21
  your
• 10:21
  past
• 10:21
  life
• 10:22
  and
• 10:22
  now
• 10:22
  you're
• 10:23
  leading
• 10:23
  the
• 10:23
  ssci.
• 10:26
  What
• 10:26
  perspective
• 10:27
  does
• 10:27
  that
• 10:27
  give
• 10:27
  you
• 10:28
  in
• 10:28
  terms
• 10:28
  of
• 10:30
  solving
• 10:31
  the
• 10:31
  issues
• 10:31
  around
• 10:32
  everything
• 10:32
  we've
• 10:32
  just
• 10:33
  talked
• 10:33
  about?
• 10:34
  Well,
• 10:34
  to
• 10:35
  be
• 10:35
  honest,
• 10:35
  I
• 10:35
  think
• 10:35
  it
• 10:35
  changes
• 10:36
  everything
• 10:37
  because
• 10:37
  I
• 10:37
  had
• 10:37
  the
• 10:38
  opportunity
• 10:38
  to
• 10:38
  be
• 10:38
  on
• 10:39
  the
• 10:39
  ground
• 10:39
  and
• 10:39
  see
• 10:39
  what
• 10:40
  was
• 10:40
  happening
• 10:40
  there
• 10:41
  and
• 10:41
  the
• 10:41
  burden
• 10:42
  that
• 10:42
  it
• 10:42
  is
• 10:43
  for
• 10:43
  the
• 10:44
  producers,
• 10:44
  the
• 10:44
  farmers.
• 10:45
  Sometimes
• 10:46
  I
• 10:47
  have
• 10:47
  the
• 10:47
  perspective
• 10:47
  of
• 10:48
  the
• 10:48
  auditor
• 10:48
  because
• 10:49
  we
• 10:49
  expect
• 10:49
  a
• 10:50
  lot
• 10:50
  of
• 10:50
  them.
• 10:50
  Inside
• 10:51
  of
• 10:51
  ssa,
• 10:51
  we're
• 10:52
  always
• 10:52
  talking
• 10:52
  about
• 10:52
  the
• 10:53
  audit
• 10:53
  integrity
• 10:54
  and
• 10:54
  auditor
• 10:55
  competence.
• 10:55
  And
• 10:56
  all
• 10:56
  the
• 10:56
  companies,
• 10:57
  everyone
• 10:57
  say,
• 10:57
  no.
• 10:57
  The
• 10:58
  auditor,
• 10:58
  they
• 10:58
  need
• 10:58
  to
• 10:58
  be
• 10:58
  better,
• 10:59
  they
• 10:59
  need
• 10:59
  to
• 10:59
  do
• 10:59
  this
• 10:59
  and
• 11:00
  that,
• 11:00
  but
• 11:00
  they
• 11:00
  are
• 11:01
  still
• 11:01
  human
• 11:01
  beings.
• 11:01
  And
• 11:02
  they
• 11:02
  work
• 11:02
  a
• 11:02
  lot,
• 11:02
  they
• 11:02
  travel
• 11:03
  a
• 11:03
  lot.
• 11:03
  Right.
• 11:04
  I
• 11:04
  spend.
• 11:05
  Oh
• 11:05
  my
• 11:05
  God,
• 11:05
  yes.
• 11:06
  Once
• 11:07
  I
• 11:07
  went
• 11:07
  to
• 11:08
  the
• 11:08
  Amazon
• 11:09
  forest.
• 11:09
  So
• 11:09
  I
• 11:10
  took
• 11:10
  a
• 11:10
  12
• 11:10
  hours
• 11:11
  flight
• 11:12
  plus
• 11:13
  two
• 11:13
  buses,
• 11:14
  plus
• 11:14
  one
• 11:15
  boat
• 11:15
  to
• 11:15
  get
• 11:15
  to
• 11:16
  the
• 11:16
  riverside
• 11:17
  communities.
• 11:18
  And
• 11:18
  when
• 11:19
  you
• 11:19
  get
• 11:19
  there,
• 11:20
  they
• 11:20
  collect
• 11:20
  assay
• 11:21
  berries,
• 11:21
  trees
• 11:21
  from
• 11:21
  the
• 11:22
  trees,
• 11:22
  the
• 11:22
  palm
• 11:22
  trees.
• 11:23
  Right.
• 11:23
  And
• 11:23
  you
• 11:24
  need
• 11:24
  to
• 11:24
  ask
• 11:24
  them.
• 11:25
  They
• 11:25
  barely
• 11:25
  speak
• 11:25
  Portuguese.
• 11:26
  Brazilian
• 11:26
  Portuguese.
• 11:27
  Right,
• 11:27
  right.
• 11:27
  And
• 11:27
  it's
• 11:28
  difficult
• 11:28
  to
• 11:28
  communicate.
• 11:29
  And
• 11:30
  still
• 11:30
  I
• 11:30
  coming
• 11:31
  from.
• 11:31
  I
• 11:31
  was
• 11:32
  coming
• 11:32
  with
• 11:32
  like
• 11:32
  a
• 11:32
  formula
• 11:33
  from
• 11:33
  the
• 11:33
  European
• 11:34
  Organic
• 11:34
  Commission.
• 11:35
  And
• 11:35
  the
• 11:36
  question
• 11:36
  was
• 11:37
  for
• 11:38
  the
• 11:38
  producer,
• 11:38
  what
• 11:38
  do
• 11:38
  you
• 11:38
  understand
• 11:39
  for
• 11:39
  sustainability?
• 11:41
  You
• 11:41
  know,
• 11:41
  you
• 11:41
  are
• 11:41
  in
• 11:41
  a
• 11:42
  situation
• 11:42
  and
• 11:42
  you're
• 11:42
  barely
• 11:43
  communicating.
• 11:43
  Yeah.
• 11:44
  Right.
• 11:44
  So
• 11:44
  you
• 11:44
  need
• 11:44
  to
• 11:44
  understand
• 11:45
  the
• 11:45
  reality
• 11:45
  and
• 11:46
  say,
• 11:46
  okay,
• 11:47
  how
• 11:47
  can
• 11:48
  I
• 11:48
  make
• 11:48
  this
• 11:48
  question
• 11:49
  understandable
• 11:50
  for
• 11:50
  them?
• 11:51
  How
• 11:51
  can
• 11:51
  I
• 11:51
  bring
• 11:52
  this
• 11:52
  reality
• 11:52
  in
• 11:53
  my
• 11:53
  report?
• 11:53
  And
• 11:54
  to
• 11:54
  those
• 11:54
  that
• 11:54
  are
• 11:55
  sitting
• 11:55
  in
• 11:55
  Europe
• 11:56
  in
• 11:56
  their
• 11:56
  offices
• 11:57
  and
• 11:57
  making
• 11:57
  their
• 11:57
  rules,
• 11:58
  you
• 11:58
  know
• 11:58
  where
• 11:58
  I
• 11:58
  am
• 11:58
  today.
• 11:59
  Right,
• 11:59
  right,
• 11:59
  right,
• 11:59
  right.
• 12:00
  Well,
• 12:00
  and
• 12:00
  like
• 12:00
  I
• 12:00
  said,
• 12:00
  thank
• 12:01
  God
• 12:01
  that
• 12:01
  you
• 12:01
  have
• 12:01
  that
• 12:02
  perspective
• 12:02
  to
• 12:02
  bring
• 12:03
  to
• 12:03
  the
• 12:03
  discussion,
• 12:04
  because
• 12:04
  I
• 12:04
  got
• 12:04
  to
• 12:04
  think
• 12:05
  it's
• 12:05
  very
• 12:05
  valuable.
• 12:06
  I
• 12:06
  almost
• 12:06
  don't
• 12:06
  understand
• 12:06
  how
• 12:07
  you
• 12:07
  would
• 12:07
  do
• 12:07
  it
• 12:07
  without
• 12:07
  it.
• 12:08
  Honestly,
• 12:08
  I
• 12:09
  think
• 12:09
  it'd
• 12:09
  be
• 12:09
  really
• 12:09
  tough.
• 12:10
  I
• 12:10
  mean,
• 12:10
  I
• 12:11
  think
• 12:11
  you
• 12:11
  can
• 12:11
  do
• 12:11
  it.
• 12:12
  It's
• 12:12
  just
• 12:12
  that
• 12:13
  the
• 12:13
  view
• 12:13
  you
• 12:14
  have
• 12:14
  can
• 12:14
  be
• 12:14
  different
• 12:15
  because
• 12:15
  if
• 12:15
  you're
• 12:16
  just
• 12:16
  like
• 12:16
  writing
• 12:17
  down
• 12:17
  requirements
• 12:18
  and
• 12:18
  bureaucracy
• 12:19
  and
• 12:19
  saying
• 12:19
  standards,
• 12:20
  do
• 12:20
  this,
• 12:20
  do
• 12:20
  that,
• 12:21
  you
• 12:21
  don't
• 12:21
  have
• 12:22
  the
• 12:22
  view
• 12:22
  of
• 12:22
  the
• 12:22
  implementation
• 12:23
  on
• 12:23
  the
• 12:23
  ground
• 12:24
  and
• 12:24
  how
• 12:24
  this
• 12:25
  cascades
• 12:25
  down.
• 12:26
  It's
• 12:26
  different.
• 12:27
  Yeah,
• 12:27
  you
• 12:27
  gotta
• 12:27
  have
• 12:28
  done.
• 12:28
  Yeah,
• 12:28
  it
• 12:28
  really
• 12:28
  brings
• 12:29
  a
• 12:29
  lot.
• 12:29
  Yeah,
• 12:29
  you
• 12:29
  gotta
• 12:29
  have
• 12:30
  the
• 12:30
  on
• 12:30
  the
• 12:30
  job
• 12:30
  experience.
• 12:30
  Well,
• 12:31
  Luisa,
• 12:31
  thank
• 12:31
  you.
• 12:32
  Thank
• 12:33
  you
• 12:33
  for
• 12:33
  enlightening
• 12:33
  us
• 12:33
  on
• 12:33
  this
• 12:34
  topic
• 12:34
  of
• 12:35
  supply
• 12:35
  chain
• 12:35
  compliance.
• 12:36
  It's
• 12:36
  something
• 12:37
  that
• 12:37
  we
• 12:37
  don't
• 12:37
  touch
• 12:37
  on
• 12:38
  all
• 12:38
  that
• 12:38
  often
• 12:38
  at
• 12:38
  Omnitalk,
• 12:39
  but
• 12:39
  I'm
• 12:39
  really
• 12:39
  glad
• 12:39
  that
• 12:39
  we
• 12:40
  did
• 12:40
  today
• 12:40
  and
• 12:40
  thank
• 12:41
  you
• 12:41
  for
• 12:41
  doing
• 12:41
  that.
• 12:42
  Thank
• 12:42
  you
• 12:42
  for
• 12:42
  the
• 12:42
  invite
• 12:42
  and
• 12:43
  I
• 12:43
  hope
• 12:43
  that
• 12:43
  now
• 12:43
  you
• 12:43
  can
• 12:43
  talk
• 12:44
  about
• 12:44
  regenerative
• 12:44
  agriculture.
• 12:45
  I
• 12:45
  know,
• 12:45
  yeah,
• 12:46
  I
• 12:46
  know
• 12:46
  more
• 12:46
  about
• 12:47
  regenerative
• 12:47
  agriculture
• 12:48
  than
• 12:48
  I
• 12:48
  did
• 12:48
  before,
• 12:48
  that's
• 12:49
  for
• 12:49
  sure.
• 12:49
  All
• 12:50
  right,
• 12:50
  and
• 12:50
  thanks
• 12:50
  to
• 12:50
  CGF
• 12:51
  and
• 12:51
  Vuzion
• 12:52
  for
• 12:52
  helping
• 12:52
  us
• 12:52
  to
• 12:53
  bring
• 12:53
  you
• 12:53
  all
• 12:53
  this
• 12:53
  great
• 12:54
  coverage
• 12:54
  with
• 12:54
  interviews
• 12:55
  like
• 12:55
  the
• 12:55
  one
• 12:55
  we
• 12:55
  just
• 12:55
  did
• 12:56
  with
• 12:56
  Luisa.
• 12:57
  And
• 12:57
  as
• 12:57
  always,
• 12:57
  on
• 12:58
  behalf
• 12:58
  of
• 12:58
  all
• 12:58
  of
• 12:58
  us
• 12:58
  at
• 12:58
  Omnitalk,
• 12:59
  be
• 13:00
  careful
• 13:00
  out
• 13:00
  there.