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5 Big Lies of Strategic Planning

Key Takeaways:

It's not the strategy that's the problem, it's your feelings about the actions required to execute the strategy. Maryanne emphasizes that understanding your thoughts and feelings is more important than the strategic plan itself.

Embrace uncertainty rather than seeking certainty. Maryanne explains that the more you need certainty and control, the more opportunities there are to feel uncertain and out of control. Learning to live with uncertainty is key.

Set bold, audacious goals, not just achievable ones. Maryanne argues that plans often focus on conservative, achievable goals…

The skinny

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