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NAR’s AI Could Watch Realtor Ethics | Real Estate News
Realtors’ tech could soon police more than just trademark misuse—consumer advocates are pushing NAR to use its AI tools to flag unethical online content, like misleading claims, to protect both the brand and buyers. While NAR insists its current focus is education and brand protection, critics argue proactive enforcement would better uphold the Realtor mark’s integrity. Though NAR delegates ethics enforcement to local chapters, stakeholders demand stronger oversight to rebuild consumer trust. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on…
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