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Mark Oldershaw: WellingtonNZ chief executive on how the capital can grow · Best of Business

• 0:09
  Speaker 1: You're listening to a podcast from News Talk zed B.
• 0:12
  Speaker 1: Follow this and our wide range of podcasts now on iHeartRadio.
• 0:16
  Speaker 2: We're Drained now by Mark Oldershaw. He's a new Chief
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  Speaker 2: Executive of Wellington in z the region's economic development agency.
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  Speaker 2: Morning Mark, what good great to have you here and
• 0:29
  Speaker 2: congratulations on the job.
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  Speaker 3: How are you feeling?
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  Speaker 4: Yeah, thank you very much.
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  Speaker 5: Look really excited a month and so I'm still I'm
• 0:36
  Speaker 5: still very much a rookie. But look, it's the greatest
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  Speaker 5: city in the world to be part of Wellington and
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  Speaker 5: the opportunity to continue to promote Wellington as a great
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  Speaker 5: place to work, stay, live and play.
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  Speaker 3: Are you Antonia?
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  Speaker 4: Yeah, I called myself for Wellingtonian.
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  Speaker 5: Originally from Hawks Bay, but spent quite a bit of
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  Speaker 5: my study times and working times in Wellington soon and
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  Speaker 5: you're a former CEO of WOWL a long time ago,
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  Speaker 5: but I was.
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  Speaker 4: Yeah. So you know.
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  Speaker 2: The events, you know the events, you know how the
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  Speaker 2: city works, you know how one of the most successful
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  Speaker 2: I don't know events in the history of New Zealanders goes.
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  Speaker 3: So you're pretty experience in it.
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  Speaker 1: Yeah.
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  Speaker 5: Yeah, Look, I'm very Luckyick. This role brings together a
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  Speaker 5: whole lot of things, a reasonably eclectic career to date,
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  Speaker 5: but from tourism, events, regional economic development, advocacy, lobbying works.
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  Speaker 5: You know, I'm very lucky to bring it all together.
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  Speaker 2: For our listeners that don't know what Wellington en Z does.
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  Speaker 2: Give us like one sentence, tell us what you are
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  Speaker 2: there to do for our city.
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  Speaker 4: Yeah.
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  Speaker 5: Look, look, our mandate is essentially, at the very highest level,
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  Speaker 5: is to make Wellington a premier place to live, work,
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  Speaker 5: play and visit. So that covers quite a spectrum. We are,
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  Speaker 5: as you said, the Regional Economic Development Agency for Wellington,
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  Speaker 5: and again that that's quite a big scope. But it
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  Speaker 5: includes things like the screen screen Wellington as well, so
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  Speaker 5: facilitation around film industry, but it also extends to destination management, tourism,
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  Speaker 5: major events, venues. You know a lot of a lot
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  Speaker 5: of things.
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  Speaker 2: I heard the other day, and you might be able
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  Speaker 2: to correct me if I'm right or wrong. But someone
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  Speaker 2: in the street that was talking to me and was
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  Speaker 2: saying that the actual movie industry right now in Wetington's
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  Speaker 2: pretty slow. There's not a lot on Yeah.
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  Speaker 4: Look I look that.
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  Speaker 5: And and again you know that the sector seems to
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  Speaker 5: go and waves a bit and and you know, we
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  Speaker 5: we continue to work with with the industry around around
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  Speaker 5: attracting opportunities to Wellington. It's a pretty competitive business as
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  Speaker 5: you can imagine. Look, look it's been it's been more robust.
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  Speaker 5: I think that's probably fair to say, but certainly some
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  Speaker 5: opportunities you know that we're working along along the way.
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  Speaker 4: Okay, how are you funded?
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  Speaker 5: Yeah, good point. So we're funded. We're funded through Wellington
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  Speaker 5: City Council, but broadly eighty percent and eight percent through
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  Speaker 5: Greater Wellington Regional Council, so that makes up the bulk
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  Speaker 5: of our core funding. But you know, look, as I said,
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  Speaker 5: I'm a month into the role. I've spent a lot
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  Speaker 5: of time out and out and about just listening to people.
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  Speaker 4: We've got a lot of.
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  Speaker 5: Great advocates out there who are prepared to fund us
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  Speaker 5: four things as well, so we're not we're not limited
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  Speaker 5: by the by the our core funding.
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  Speaker 2: Some would say that it's probably the hardest job in
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  Speaker 2: New Zealand right now. I mean we're going through a
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  Speaker 2: very lull time and mean it'd be the most positive
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  Speaker 2: person in the world.
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  Speaker 3: I know. We've got to sold out all blacks.
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  Speaker 2: We've got Wrexam coming, We've got a semi final with
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  Speaker 2: the basketball. I know we've got a bit on but
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  Speaker 2: it's been a tough old time in Wellington, hasn't it.
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  Speaker 5: Yeah, look, it has been a tough old time, but
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  Speaker 5: I think you know, there's there's also a lot to
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  Speaker 5: look forward to it and and you know the ones
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  Speaker 5: you've mentioned a classic. We've got a couple of great
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  Speaker 5: All Black tests coming up. We've we've we've we've got well,
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  Speaker 5: we talked about well the twentieth anniversary at Well how's
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  Speaker 5: that telling coming up?
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  Speaker 4: Yeah?
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  Speaker 5: Yeah, really well and continues to sell just to sell
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  Speaker 5: really well. So look, from an events perspective, Wellingtonian's are
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  Speaker 5: great supporters of events. Traditionally a bit late in buying tickets,
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  Speaker 5: but they're great supporters and so.
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  Speaker 2: But to be fair on the Wow situation, and obviously
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  Speaker 2: I've been around a few lunches in Wastington wowes New
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  Speaker 2: Zealand and Australia. It's not Wellingtonian's turning, ut is it.
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  Speaker 2: It's people from all over New Zealand coming to what
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  Speaker 2: is one of the premiere events of the country.
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  Speaker 4: Yeah, that's right. But how lucky are we to be hosting?
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  Speaker 3: Oh?
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  Speaker 5: No, I think and I think that's fantastic for for
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  Speaker 5: Wellington and.
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  Speaker 3: And you know, I think it will stay here. Yeah.
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  Speaker 5: Yeah, we're we're just in the in the beginning of
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  Speaker 5: signing a you know, a contract extension, so so you know,
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  Speaker 5: it's it's with us for the foreseeable future. We need
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  Speaker 5: to get smart as a region about how we you know,
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  Speaker 5: once we get visitors to Wellington, how we continue to
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  Speaker 5: leverage opportunities through.
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  Speaker 4: The likes of Wow and other things as well.
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  Speaker 2: Okay, why what would make you take this job on
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  Speaker 2: in this situation?
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  Speaker 5: Frankly, I think it's a really good time to come
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  Speaker 5: on board. I I I genuinely think Wellington's on the
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  Speaker 5: on on the on the turn of some really good
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  Speaker 5: things coming up. You know, undoubtedly we've we've had a
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  Speaker 5: hard time in Wellington and and you know we're not
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  Speaker 5: the only region that's had a hard time. But but look,
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  Speaker 5: I think I think you know, there's where we're we're
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  Speaker 5: we've we've seen quite a lot of development downtown, uh
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  Speaker 5: and and some you know, with Civic Square and such
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  Speaker 5: like coming on board where you know, I think I
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  Speaker 5: think Wellington City is going.
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  Speaker 4: To be regenerated.
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  Speaker 5: I think there's some really good opportunities across the Wellington
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  Speaker 5: region as well. So look, it's a it's an area
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  Speaker 5: that I love and it's always been on my radar
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  Speaker 5: that if this, if this role ever came up, that
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  Speaker 5: I want to put my hand up for because I
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  Speaker 5: think there's some really good opportunities ahead.
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  Speaker 2: Do you think that people genuinely have the confidence that
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  Speaker 2: the city is going to rise again and quickly?
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  Speaker 3: Yeah?
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  Speaker 5: I think I Look again, as I said, I've spent
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  Speaker 5: the last month really just going out and about it
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  Speaker 5: and listening. I've been really really a sponge so so
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  Speaker 5: talking to hospitality sector, talking to the accommodation sector, talking
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  Speaker 5: you know, across the wider economic development sector. I think
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  Speaker 5: people genuinely feel that that Wellington's on the turn and
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  Speaker 5: and I think that's great.
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  Speaker 2: I mean, obviously you're a very smart person, You've got
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  Speaker 2: this big job. Who do you sort of hold accountable
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  Speaker 2: for the problems in Warrington? Do you think it's a
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  Speaker 2: central government thing or you know, who do you think
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  Speaker 2: what's caused the issue that we've got in a city
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  Speaker 2: that you know, you're from an events based based background.
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  Speaker 3: We were it, Yeah.
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  Speaker 4: Yeah, we were it.
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  Speaker 5: And and you know, I'm still absolutely confident that we
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  Speaker 5: will continue to be it. But you know, it's it's
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  Speaker 5: an increasingly competitive environment in terms of major events. You know,
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  Speaker 5: there's no doubt that Wellington's gone through economic struggles and
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  Speaker 5: and you know, again my sort of senses talking to employers,
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  Speaker 5: talking to talking to providers that we're starting to see
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  Speaker 5: a bit of a turn now. So you know, I
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  Speaker 5: think again it's it's a great time to step into
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  Speaker 5: this role and a great time to step up, and
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  Speaker 5: it's a great time to tell our story. And and
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  Speaker 5: you know, we've been doing some work internally at Wellington
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  Speaker 5: and yet about how we how we celebrate our regional
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  Speaker 5: success is a bit smarter.
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  Speaker 3: So how are you going to do that?
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  Speaker 4: Yeah, look, I think it's again, I mean we we do.
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  Speaker 5: We do a lot of great, great stuff and and
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  Speaker 5: you know we I think I think media has been
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  Speaker 5: has been very quick to jump on, you know, some of.
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  Speaker 4: The falls not across not across the.
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  Speaker 5: Wellington region, but but but across New Zealand generally. So
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  Speaker 5: I think I think the opportunity to continue to show
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  Speaker 5: what's going on and what's going well for Wellington is
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  Speaker 5: a really good opportunity for us. I think we do
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  Speaker 5: a really good job at Wellington in zeed of selling
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  Speaker 5: Wellington outside of Wellington, I think we've got some opportunities.
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  Speaker 5: And again we've recognized this and talked about this internally
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  Speaker 5: about how we sell Wellington to Wellingtonians as well.
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  Speaker 2: Right, joining us for the next few minutes before he
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  Speaker 2: has to go, as Mark Oldershaw, who is the CEO
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  Speaker 2: of Wellington in Z just had the job, as he said,
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  Speaker 2: for a month. I want to talk about events. Lewis
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  Speaker 2: Capelli is just obviously snob Wellington going to do christ
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  Speaker 2: Church and Auckland. I mean, that's plain and simple. We
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  Speaker 2: do not have a venue inside venue of anything more
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  Speaker 2: than four thousand, five hundred at DSB.
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  Speaker 3: Is that an issue for Willington.
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  Speaker 5: Look, it's a factor. It's certainly a factor in terms
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  Speaker 5: of those decisions. You know my understanding is and again
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  Speaker 5: you know, I'll stress my newness in this role in
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  Speaker 5: terms of any discussions that we've had in terms of
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  Speaker 5: that particular concert, but we have been in very much
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  Speaker 5: in contact with his promotion team. It's a shame and
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  Speaker 5: I'm not quite on top of you know the reason
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  Speaker 5: for that decision.
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  Speaker 2: Talk to me about sky Stadium. Firstly, Sky's pooled at sponsorship.
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  Speaker 2: Are we any closer to getting a new sponsor there?
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  Speaker 3: Do you know?
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  Speaker 5: Is that your area of expertise? And no, it's not
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  Speaker 5: my area of expertise. And the Stadium sort of certainly
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  Speaker 5: falls outside of Wellington and dead from a venue perspective
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  Speaker 5: that that's operated through through through a trust, but obviously
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  Speaker 5: a pretty close relationship.
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  Speaker 2: Right, So like getting the big events into sky Stadium
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  Speaker 2: is not part of your mantra.
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  Speaker 5: Well, I mean, we work very closely with sky Stadium
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  Speaker 5: in terms of in terms of you know, putting on
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  Speaker 5: a Wellington experience and and you know, I'm really excited
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  Speaker 5: to announce that there are a couple of pretty significant
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  Speaker 5: announcements coming in the next week. While not not up
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  Speaker 5: to me to announce those, but you know, again we
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  Speaker 5: the working.
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  Speaker 4: Relationship with Sky Stadium is very close.
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  Speaker 2: To be fair, and I don't want to put pressure on.
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  Speaker 2: But last time we spoke to somebody from Wennington and
• 10:11
  Speaker 2: said they said exactly Warwick Dent. I think it was
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  Speaker 2: said from the sky Stadium. It said exactly the same
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  Speaker 2: thing we're about to announce. We're about to announce are.
• 10:19
  Speaker 3: They musical acts or more sporting acts? Do we know
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  Speaker 3: what's coming or.
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  Speaker 5: A bit of both to be honest, Yeah.
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  Speaker 3: Will they be big events for the city.
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  Speaker 4: They're going to be great events of the city.
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  Speaker 2: Okay, why are we struggling so much to get those
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  Speaker 2: events into sky Stadium now? I mean it's been nearly
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  Speaker 2: two years since we've had a musical act. I think
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  Speaker 2: it is over two years since we've had a big
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  Speaker 2: musical act when we were fighting when we started building
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  Speaker 2: it to have six a year.
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  Speaker 5: Yeah, and look, I'm reluctant to speak on behalf of
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  Speaker 5: Sky's Stadium, but.
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  Speaker 2: As part of Wellington being a successful city.
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  Speaker 4: Is sure, Yeah, of course it is.
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  Speaker 5: Yeah, And look, the reality is that these are really
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  Speaker 5: expensive acts to get over to New Zealand. You know,
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  Speaker 5: at the end of the world and touring, touring acts,
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  Speaker 5: particularly musical acts, are getting bigger and bigger, so so
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  Speaker 5: freight components come into this. Ultimately, it's a it's a
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  Speaker 5: it's an artist's choice in terms of where they where
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  Speaker 5: they wish to play. We we have a very good
• 11:22
  Speaker 5: relationship with ticketing agencies and and and promotional agencies as well,
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  Speaker 5: so it's not as though we're not working really really
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  Speaker 5: hard to ensure that that Wellington gets their share of
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  Speaker 5: the pie.
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  Speaker 2: Are you concerned with one stadium in christ Church opening
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  Speaker 2: this time next year or before this time next year
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  Speaker 2: early next year, whether having another indoor venue of huge numbers.
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  Speaker 2: I mean, it's going to get harder and harder, isn't
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  Speaker 2: It's not going to get easier.
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  Speaker 5: Well, I mean potentially it can get easier in terms
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  Speaker 5: of how we align ourselves and work smarter together. You know,
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  Speaker 5: if we can bring acts to New Zealand, then there's
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  Speaker 5: the opportunity to bring acts to Wellington as well, so
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  Speaker 5: that that working relationship with with with christ Church as
• 12:04
  Speaker 5: as with other other centers is positive, remains pos sort
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  Speaker 5: of a needs to because we need to work collectively
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  Speaker 5: in terms of getting significant X to Na Zealand.
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  Speaker 2: How badly are we affected? And and I don't personally
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  Speaker 2: think it's just a major major for Wellington. But not
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  Speaker 2: having that big stadium indoor stadium like Auckland and christ
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  Speaker 2: Church have, is that an issue for you?
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  Speaker 4: Yeah?
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  Speaker 5: Look, I don't I don't know if it's a if
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  Speaker 5: it's a defining issue. I mean, I you know, the
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  Speaker 5: biggest issues is getting X to to New Zealand and
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  Speaker 5: to Wellington. Just because of you know, the geographical location.
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  Speaker 2: But there's a hell of a difference between four and
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  Speaker 2: a half thousand and nine thounds.
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  Speaker 5: Yeah, I agree, I agree, And of course, you know,
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  Speaker 5: bigger facilities would would be great, but Wellington's limited, of
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  Speaker 5: course by its geographical positioning. You know, space, space is
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  Speaker 5: an issue in Wellington, and that's that's that's just something
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  Speaker 5: that we just need to work through.
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  Speaker 2: I know you've only been in the position a month,
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  Speaker 2: but what's your gut about the future of Wellington's economy
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  Speaker 2: because business is part of your you know, your field
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  Speaker 2: as well.
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  Speaker 5: Yeah, yeah, yeah, so so you know, look, part of
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  Speaker 5: our responsibility is the oversight of the Wellington Regional Economic
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  Speaker 5: Government Plan. You know my senses. As I said at
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  Speaker 5: the beginning, I think we're starting to see that turn now.
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  Speaker 5: You know, Wellington downtown is feeling busier, it's you know,
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  Speaker 5: it's it's it's feeling more like a capital city, which
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  Speaker 5: I think is great. Tourism numbers continue to be strong,
• 13:33
  Speaker 5: so from a visitor perspective, I think I think Wellington's
• 13:36
  Speaker 5: looking looking incredibly strong.
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  Speaker 2: Do we need to be more than a public service city?
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  Speaker 2: I mean kind of like when when I think about heyday.
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  Speaker 2: Once again. I don't want to look back on the
• 13:45
  Speaker 2: history too much, but it was when we had just
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  Speaker 2: so much happening, didn't we We were coffee, we were movies.
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  Speaker 3: You know.
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  Speaker 4: Yeah, that's right.
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  Speaker 5: We do need to be more than a public, public
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  Speaker 5: service city. I think that's exactly right. And and you
• 14:00
  Speaker 5: know we've got so much more to offer than that.
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  Speaker 5: So so, you know, I think from a tech sector,
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  Speaker 5: from a screen sector's perspective, you know, we're where, we're
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  Speaker 5: doing some really really good stuff. We just need to
• 14:12
  Speaker 5: celebrate it partic a bit more publicly as well.
• 14:14
  Speaker 2: When you were interviewing for this job, right and you
• 14:17
  Speaker 2: were in front of presumably a few people, what was
• 14:21
  Speaker 2: your vision? How did you sell yourself to you know,
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  Speaker 2: Wellington and Z and say I'm your man, Yes, this
• 14:29
  Speaker 2: is what I believe we can do and Wellington Yeah, you.
• 14:31
  Speaker 4: Know that's a really good point.
• 14:32
  Speaker 5: And look at look a lot of it's around storytelling. Actually,
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  Speaker 5: I think I think we do. We do a lot
• 14:37
  Speaker 5: of the basics quite well. We don't celebrate it as
• 14:39
  Speaker 5: a region as as well as we could, as we should.
• 14:42
  Speaker 5: I think we've got a role to play in that,
• 14:44
  Speaker 5: and we recognize that I think we've all got a
• 14:46
  Speaker 5: role to play in that. So you know, I think
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  Speaker 5: when Wellington was it, it's it's it's heyday, you know,
• 14:52
  Speaker 5: and and and we reflect back on on on the
• 14:55
  Speaker 5: good old days, so to speak. You know, we celebrated success.
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  Speaker 5: I don't think we do that particularly well now.
• 15:01
  Speaker 2: And how is Wellington going to be in five years?
• 15:06
  Speaker 2: What do you where do you see us in five years?
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  Speaker 2: Can you ever see us back to you know, world
• 15:11
  Speaker 2: premieres and movies and hundreds of thousands of people in
• 15:15
  Speaker 2: the streets and you know Seven's party weekend. Do you
• 15:18
  Speaker 2: ever see that all happening?
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  Speaker 1: Yeah?
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  Speaker 4: Absolutely, you know.
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  Speaker 5: And I'm I'm I'm by nature and optimist, but I
• 15:25
  Speaker 5: think we need to be and certainly I need to
• 15:27
  Speaker 5: be in this role. I need to be absolutely an
• 15:28
  Speaker 5: optivist and a cheerleader for for Wellington. That's a critical
• 15:32
  Speaker 5: part of my role. So so look I do and
• 15:35
  Speaker 5: and again, you know, as I say, a month into
• 15:37
  Speaker 5: this role, talking to allies, and there's plenty of them
• 15:41
  Speaker 5: that love Wellington to bits and prepared to invest in Wellington.
• 15:45
  Speaker 5: So you know, we need to bring the coalition of
• 15:47
  Speaker 5: the willing together and lead from the front.
• 15:50
  Speaker 2: What's your favorite thing about Wellington? Once again, when you're
• 15:54
  Speaker 2: in that interview when people say what makes you love Wellington?
• 15:59
  Speaker 2: What do you think we Washington's got that nowhere else
• 16:01
  Speaker 2: in the country's gotten and what you can promote.
• 16:03
  Speaker 5: Yeah, look, it's it's interesting from a from a and
• 16:06
  Speaker 5: and our effect on that in terms of you know,
• 16:08
  Speaker 5: when I've got mates in town and that sort of stuff,
• 16:10
  Speaker 5: and we look at what we do. But the one
• 16:13
  Speaker 5: thing that's really been driven home to me is how
• 16:15
  Speaker 5: close our nature is to our central city.
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  Speaker 4: You know. And it's actually something I've never really really talked.
• 16:21
  Speaker 5: About, but the ability to jump on a mountain bike
• 16:24
  Speaker 5: or go for a hike twenty minutes out of the city,
• 16:27
  Speaker 5: ten minutes out of the city, coming for a decent
• 16:30
  Speaker 5: feed and a bear and a coffee or whatever you're into.
• 16:33
  Speaker 5: You know, that's really really unique. The harbor, all those
• 16:38
  Speaker 5: sorts of things is absolutely really unique to Wellington. So
• 16:42
  Speaker 5: I think you know to me that those are the
• 16:45
  Speaker 5: sorts of things that made.
• 16:46
  Speaker 3: We really special, and you are going to get us
• 16:49
  Speaker 3: back to that.
• 16:50
  Speaker 4: Yeah. Absolutely, you can have me back on Nick.
• 16:52
  Speaker 5: And I'll defend it.
• 16:54
  Speaker 2: I'd definitely love to have you back on and I
• 16:56
  Speaker 2: appreciate you taking time and coming and talking to the
• 16:59
  Speaker 2: people of Wellington.
• 17:01
  Speaker 3: That's smart. Oldersher.
• 17:02
  Speaker 4: Just good luck by the way, you know, thank you.
• 17:05
  Speaker 4: It's a tough kid. Yeah, look at it's a tough gig.
• 17:07
  Speaker 5: But I'm really excited and I'm really excited for the
• 17:09
  Speaker 5: future of Wellington in the region.
• 17:11
  Speaker 2: There you go, Mark Oldershaw. Now, Mark's just taken on
• 17:14
  Speaker 2: the job of CEO of Wellington in zid Near. Job
• 17:17
  Speaker 2: is to make Wellington thrive again. It's gonna make Wellington
• 17:21
  Speaker 2: great again. And we meant to get some caps, don't we.
• 17:24
  Speaker 2: Let's make Wellington great again. I reckon, we get away
• 17:27
  Speaker 2: with it. It is seven minutes to eleven. Thanks Marke,
• 17:29
  Speaker 2: appreciate your time.
• 17:30
  Speaker 1: For more from News Talk said B listen live on
• 17:33
  Speaker 1: air or online, and keep our shows with you wherever
• 17:36
  Speaker 1: you go with our podcasts on iHeartRadio.