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DAY 5 OF 21 DAY CHALLENGE THE CORE MESSAGE · DA CREW Podcast

• 0:14
  Speaker 1: Kick. So morning, Good morning, Good morning, y'all. It is
• 0:20
  Speaker 1: actually twelve or four a m. Before I get started.
• 0:25
  Speaker 1: I am actually in twenty one day challenge, but I'm
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  Speaker 1: behind because I still need to do day five. So
• 0:34
  Speaker 1: y'all give me a little I fine. I don't know
• 0:48
  Speaker 1: who my half pine is. Her name is true Ye.
• 0:52
  Speaker 1: I had an event on today. I was not able
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  Speaker 1: to attend her event, and I want to send out
• 0:57
  Speaker 1: my apologies to her because she means so much to
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  Speaker 1: me and it was just very disappointing to me that
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  Speaker 1: I was not able to attend her event on today.
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  Speaker 1: Had some difficults in my mission. My mission was to
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  Speaker 1: be there, but I was unable to be there. But nevertheless,
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  Speaker 1: I just want her to know that I am truly,
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  Speaker 1: truly proud of her and we are yet cheering for her.
• 1:25
  Speaker 1: She had her first book signing and it was a success.
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  Speaker 1: She was able to sell out of all of her
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  Speaker 1: new books that she released on today. So just wanted
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  Speaker 1: to let her know that I am proud of her,
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  Speaker 1: I'm cheering for her, and this is just the beginning.
• 1:42
  Speaker 1: Know that this is just the beginning. So with that
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  Speaker 1: being said, y'all, we're on a twenty one day challenge,
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  Speaker 1: and our twenty one day challenge is to bring about
• 1:54
  Speaker 1: visibility for our brands. Of course, for those that do
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  Speaker 1: not know. Most of the people that you will see
• 2:01
  Speaker 1: come through my platform, most of them, if they're not podcasters,
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  Speaker 1: they are authors. Most of them are podcasters and authors.
• 2:08
  Speaker 1: So I do a lot in the author realm in
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  Speaker 1: trying to bring awareness to our black and brown authors.
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  Speaker 1: I struggled in the beginning because before I even became
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  Speaker 1: an author, I worked with youth in the Anderson, South
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  Speaker 1: Carolina area, and it was hard for me finding brown,
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  Speaker 1: black and brown books that represented our community and represented
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  Speaker 1: our kids. That was a struggle. So one of my
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  Speaker 1: missions was to find more black and brown authors. That's
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  Speaker 1: what I set out to do. Doing that course of
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  Speaker 1: running that program, I was able to bring some of
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  Speaker 1: those authors and some of those different people into the
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  Speaker 1: program and working with them, they encouraged me to become
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  Speaker 1: an author, y'all, and I am now the published author
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  Speaker 1: of over one hundred and forty literary works, ranging from
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  Speaker 1: calendars to devotions, to journals to anthologies, poetry. I've even
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  Speaker 1: dabbled in some urban fiction books, but you name it,
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  Speaker 1: I've tried to share it. And what we're doing here
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  Speaker 1: through the one hundred Outer Movement is we're doing a
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  Speaker 1: slew of challenges to help bring awareness and to help
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  Speaker 1: bring some clerity to our our brands and to bring
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  Speaker 1: some visibility and exposure to our brands. So we are
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  Speaker 1: on our second twenty one day challenge. This is specifically
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  Speaker 1: designed to bring visibility to our brand. So we are
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  Speaker 1: day five and Day five consists of the message of
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  Speaker 1: Core Message. That is the message for today and it
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  Speaker 1: is tied up Core Message. So I am going to
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  Speaker 1: be sharing with you guys what I have, what I
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  Speaker 1: come up with with this brand, and how I've been
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  Speaker 1: sharing various things that I do. So I'm going to
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  Speaker 1: share with you guys things that have worked for me,
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  Speaker 1: things that I have incorporated into my doing and into
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  Speaker 1: my every day. So here goes. Yeah, it's with my
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  Speaker 1: pulling up my notes, pulling up my notes. That that's
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  Speaker 1: his job. So I get in my way because but yeah,
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  Speaker 1: I am pulling this up so that I can get
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  Speaker 1: this Okay, here, I had a couple open so today
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  Speaker 1: message message. I have been challenging every and to talk
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  Speaker 1: about their story and the message behind what it is
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  Speaker 1: that they're doing. So today I want to share with you.
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  Speaker 1: I want to share with you the heartbeat of my
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  Speaker 1: books and the message that I hope to inspire on
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  Speaker 1: every page, and it is healing. That healing is possible
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  Speaker 1: no matter where you begin, know that you can heal
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  Speaker 1: because we don't have to allow hindrance, ego, an attitude
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  Speaker 1: to stop us from moving in love. So this message
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  Speaker 1: matters because it's more than just words on papers. It
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  Speaker 1: is a lifeline. Let me tell you a little bit
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  Speaker 1: of my story. So I am a product of a
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  Speaker 1: single mother home. My mother pretty much raised me until
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  Speaker 1: she transitioned. My mother to transition twelve days after my
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  Speaker 1: sixteenth birthday. So I've come from a place of a
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  Speaker 1: lot of trauma. I've come from a place of not belonging.
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  Speaker 1: A lot of things could classify me, but I decided
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  Speaker 1: not to allow those things to classify me, but to
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  Speaker 1: define myself, to leave a legacy where people truly know
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  Speaker 1: who I am, what I stood for, and how did
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  Speaker 1: I accomplish the things that I So that's the trail
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  Speaker 1: that I'm trying to leave. Why I want to leave
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  Speaker 1: that trail because I want people to know that, regardless
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  Speaker 1: of where you start. That does not have to be
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  Speaker 1: your end. And I am chronological in it. I'm leaving
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  Speaker 1: it through various books. No, you may not accomplish everything
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  Speaker 1: that you want when you want to, but if you
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  Speaker 1: continue to go, and that's what each one of these
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  Speaker 1: books is shown that you know, even though I may
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  Speaker 1: have had setbacks, I may have had let down. So
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  Speaker 1: I mean, I have had disappointments I make that came
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  Speaker 1: to keep me from reaching that particular goal. But then
• 7:34
  Speaker 1: I share how I overcame that, how this worked, how
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  Speaker 1: this worked, and how that came to play. So you
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  Speaker 1: would journal you would see that through my journey of
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  Speaker 1: books and through my journey of literary works that I have.
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  Speaker 1: So I just want people to know that there was
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  Speaker 1: a time where I felt, you know, like I couldn't
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  Speaker 1: do some of the things that I'm doing. But moments
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  Speaker 1: can help you grow and can help you to align
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  Speaker 1: and walk into those things that He's purpose for you.
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  Speaker 1: But I just want you to know, but through the
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  Speaker 1: pain in the process, I discovered who I was, and
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  Speaker 1: I discovered my purpose and I understood. I discovered that
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  Speaker 1: you know, we all have a purpose, we all have
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  Speaker 1: a plan, we all have something that we're supposed to
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  Speaker 1: be doing in this world. It's not an accident. It's
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  Speaker 1: not a coincident. It's not We didn't get dropped out
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  Speaker 1: of this guy. He strategically placed us here. He placed
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  Speaker 1: us here to be a part of this kingdom and
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  Speaker 1: to allow this message to come forward. That's why I
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  Speaker 1: write the books that I write. As you pick up
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  Speaker 1: these various books, you're gonna find bits and pieces of
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  Speaker 1: about me, so you will find out alone this journey,
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  Speaker 1: that you're not alone, that there are stories that can
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  Speaker 1: change your life. Hearing other people's testimony where there may
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  Speaker 1: have been a moment of darkness, you can see how
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  Speaker 1: we were able to come to the light and how
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  Speaker 1: we were able to come out of that and allow
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  Speaker 1: God to shine through our lives. One thing about being
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  Speaker 1: an author, you get an opportunity to share your story.
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  Speaker 1: I want you to understand that a story that no
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  Speaker 1: one sees or here can't help anyone. So if that
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  Speaker 1: is that is what is happening with a lot of us.
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  Speaker 1: We have these books, we have these stories, we have
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  Speaker 1: these things, but then yet we don't get them out there,
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  Speaker 1: We don't promote them, we don't let people know who
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  Speaker 1: they are, So I just want you to know that
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  Speaker 1: a story that no one sees or here helps no one.
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  Speaker 1: And that is why I'm here today a part of
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  Speaker 1: this twenty one day challenge because I want you to
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  Speaker 1: be able to hear this mess. I want to be
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  Speaker 1: able to get this message out and for every person
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  Speaker 1: waiting for a story like yours, they need to know
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  Speaker 1: your story. So if you're not being visible, y'all, because
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  Speaker 1: daily visibility is not just about setting the book. It
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  Speaker 1: is about reaching hearts. It is about reaching minds and
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  Speaker 1: letting our story do what they're meant to do, and
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  Speaker 1: that it's making impact. You didn't just get a book
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  Speaker 1: just to sell, and if you're doing this just to
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  Speaker 1: make money, then you're in it for the wrong reason.
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  Speaker 1: By showing up every day, going live, sharing, engaging, we
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  Speaker 1: remind the world who we are, what we offer, the
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  Speaker 1: message that we have, and the message that can change lives.
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  Speaker 1: Imagine if each day, just one person discovers your story,
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  Speaker 1: Imagine the ripple effects that it starts with you just
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  Speaker 1: showing up. Here's how and you can achieve that goal
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  Speaker 1: and how it can help you. So each day, start
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  Speaker 1: your morning with a mission in mind. Why did you
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  Speaker 1: begin every day, it's a fresh opportunity to reconnect with
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  Speaker 1: your why. Before you post, go live, or start your work,
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  Speaker 1: take a moment to remind yourself of the core reason
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  Speaker 1: to why you wrote your book, why you build your brand?
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  Speaker 1: Was it to offer hope, to empower others through your experience,
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  Speaker 1: to inspire change or healing. Look, write down your mission
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  Speaker 1: statement and keep it visible on your desk, on your phone,
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  Speaker 1: or on a sticky note before every interaction, say it
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  Speaker 1: out loud. Write down what you hope to accomplish for
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  Speaker 1: others through this book. Today, begin your live video or
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  Speaker 1: posts by briefly sharing your why. This is a grind
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  Speaker 1: that this will ground you and instantly connect you with
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  Speaker 1: your audience. When days are tough, recall your original spark
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  Speaker 1: or your breakthrough that set you on your author's journey,
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  Speaker 1: like you gotta keep telling people this, You gotta keep
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  Speaker 1: sharing this with people so that people know. Share your
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  Speaker 1: personal stories or your readers testimony that has connected with
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  Speaker 1: your themes. Stories stick with people much longer than a
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  Speaker 1: list of facts and features. But sharing a piece of
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  Speaker 1: your journey, your own journey a message that you receive
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  Speaker 1: from readers whose life has been impacted by your book.
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  Speaker 1: You bring life into the core message of your book.
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  Speaker 1: Let me tell you this is what you can do.
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  Speaker 1: Rotate between stories from your own life and testimonies from
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  Speaker 1: others who have read, because both are powerful and both
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  Speaker 1: makes your message real. It's all about real and reliability.
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  Speaker 1: Do not shy away from vulnerability. Share your struggles as
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  Speaker 1: well as your breakthroughs. People want to connect with you.
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  Speaker 1: They want to know who you are. They want to
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  Speaker 1: know what you struggle with. They want to know your vulnerabilities.
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  Speaker 1: They want to know when you have overcame, how you
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  Speaker 1: have achieved us sensory language, and emotions to draw your
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  Speaker 1: listeners in, make them feel what you feel and experience
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  Speaker 1: your transformation. Y'all. It's all about connecting. It's all about
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  Speaker 1: allowing people to experience what you experience that it's all
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  Speaker 1: about allowing them to relate to you. Conclude with your wife,
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  Speaker 1: this story matters and what someone else listening right now
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  Speaker 1: can take away? What can you take away? What can
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  Speaker 1: people take away from hearing your story? Ask your audience
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  Speaker 1: to share their own experience, to share their story to
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  Speaker 1: build a real community. Its ability isn't just about being seen.
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  Speaker 1: It's not just about being seen, but it's about making
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  Speaker 1: others feel seen too. By inviting your audience to share
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  Speaker 1: their experiences and response to your posts, your foster belonging,
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  Speaker 1: and you open up the power of connection. Y'all. Polls
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  Speaker 1: open end question that directly ties into your book message.
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  Speaker 1: For example, ask your audience have they experience or what
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  Speaker 1: has helped them through like pull from their experience you
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  Speaker 1: want to get to You want to get them engaging
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  Speaker 1: in the conversation. You want them to know that their
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  Speaker 1: thoughts matter and their opinion of how you are, what
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  Speaker 1: you're presenting, how it connects with them, that is important.
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  Speaker 1: So connecting with your audience and then give give them
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  Speaker 1: the opportunity to share their story, share their voice on
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  Speaker 1: your platform, share their stories, and invite them to be
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  Speaker 1: a part of your blogs. If you have a blog.
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  Speaker 1: If you don't have a blog, create one, because that's
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  Speaker 1: another outlet that you can share your story, another outlet
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  Speaker 1: that you can share other individuals that follow you their story.
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  Speaker 1: And always respond genuinely to every comment. Acknowledge those that
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  Speaker 1: support you, thank them for supporting you, ask for follow up,
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  Speaker 1: pose follow up questions, and reflect back to what you've shared,
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  Speaker 1: they've shared, and other listeners have shared. You want to
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  Speaker 1: create a community that spotlights and appreciate your readers daily.
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  Speaker 1: You want to celebrate them for participating. Lastly, we want
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  Speaker 1: you to make sure that you are being present, you're
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  Speaker 1: being authentic, and you keep your message front and center.
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  Speaker 1: How do you do that? Consistency is not about frequency,
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  Speaker 1: It is about showing up as your true self every time.
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  Speaker 1: Let your voice, your faith, your value shine through in
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  Speaker 1: every interaction. How do we do that? First, you don't
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  Speaker 1: be afraid to show up and come from behind the scenes,
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  Speaker 1: even when you are up, when you have ups and downs,
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  Speaker 1: and know that we're all a work in progress. We're
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  Speaker 1: building trust. We have not arrived. We will never arrive
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  Speaker 1: fully because there's always something that we can be doing better,
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  Speaker 1: that we can do better. But we want to make
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  Speaker 1: sure that we are addressing the common objective. We don't
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  Speaker 1: want to leave doubts openly. We want people to feel
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  Speaker 1: what we are presenting. We want to make sure that
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  Speaker 1: we are using visuals, quotes, and intentional brand building techniques
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  Speaker 1: to re enforce our core message. You always want to
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  Speaker 1: reinforce that you are sharing what is your core message?
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  Speaker 1: Reinforce with everything that you post your visuals, your quotes,
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  Speaker 1: everything around your brand. It should be intentional with your
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  Speaker 1: core message. So find out what is your core message?
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  Speaker 1: What do you want everybody to walk away from your platform?
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  Speaker 1: Knowing if you are an author, that should be represented
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  Speaker 1: in your books and everything that you write. Your core
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  Speaker 1: message should come across, even when you're writing in anthologies
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  Speaker 1: in other people's books. Your core message should always be
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  Speaker 1: front and center. So if you're not sure what your
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  Speaker 1: core message is, discover what it is and make sure
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  Speaker 1: that it is front and center. And know that, of course,
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  Speaker 1: from time to time we may drift, we may drift
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  Speaker 1: ouf our mission, but know that it's okay. Gently redirect
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  Speaker 1: yourself your audience back to the heart of your message.
• 18:13
  Speaker 1: It's okay to get out for it sometimes, but always
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  Speaker 1: be ready to redirect back to your core message. Remember repetition, bills, recognition.
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  Speaker 1: Keep speaking your message until it becomes a symphony with
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  Speaker 1: your name and your brand. You want it to play
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  Speaker 1: music for you. When people see your brand, when they
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  Speaker 1: see your logos, when they hear a quote, when they
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  Speaker 1: hear your voice. You want your core message to be
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  Speaker 1: able to come forth. You want them to get exactly
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  Speaker 1: what it is that your core message is about In summary, y'all,
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  Speaker 1: when you live out your mission every day, sharing your story,
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  Speaker 1: inviting others in, and showing up as your authentic self,
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  Speaker 1: you do not just build visibility, You bill meaning connection
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  Speaker 1: and true impact. This is how you become unforgettable. Let's
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  Speaker 1: commit together to let our word shine and our brands
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  Speaker 1: to grow one day at a time. The world needs
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  Speaker 1: your story, Let's make sure that they hear it. Don't
• 19:25
  Speaker 1: sit in silence, and don't think that visibility is just
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  Speaker 1: about constantly posting, because that's not visibility. Visibility is about
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  Speaker 1: connecting and making that relatable connection with those that support
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  Speaker 1: your brand, allow them to know who you are, and
• 19:43
  Speaker 1: it is about being present, authentic and keeping your message
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  Speaker 1: front and center. Again, y'all, I am Queen Angela aka
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  Speaker 1: Queen of Collaboration social media Platforms, y'all, and my whole
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  Speaker 1: desire is to educate, empower and encourage. That's what I
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  Speaker 1: do and I do it through the four seeds, through connection, collaborating, creating,
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  Speaker 1: and community building. So I want to thank everyone that
• 20:18
  Speaker 1: is participating in this twenty one day challenge. If you
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  Speaker 1: are an author or a creative and you are not
• 20:24
  Speaker 1: connected with us, and you are not participating in this challenge,
• 20:28
  Speaker 1: we want to encourage you. We want to encourage you
• 20:32
  Speaker 1: to participate in the next challenge, y'all. We start week
• 20:36
  Speaker 1: number two on tomorrow. Well later today, we will be
• 20:42
  Speaker 1: posting day six of this challenge, y'all. I encourage you
• 20:48
  Speaker 1: to get involved. If you are an author or a creative,
• 20:51
  Speaker 1: this is an opportunity for you to connect with other
• 20:54
  Speaker 1: creative and to share your brand, y'all. We are our brand.
• 21:00
  Speaker 1: Allow your brand to speak for you, and I'm out.
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  Speaker 1: I thank you guys for joining me. Stay on this
• 21:06
  Speaker 1: journey of brand visibility. As we continue, y'all, we're day
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  Speaker 1: five heading into day six, So when you see me tomorrow,
• 21:14
  Speaker 1: we'll be day six, y'all. And we have how many
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  Speaker 1: more days on this journey? Huh, y'all? Fifteen more days?
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  Speaker 1: Fifteen more days? Will you allow your brand to speak