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The Illusion of Innovation by Elliott Parker - Book Summary
“Are You Really Innovating, or Just Performing It?”
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Title: The Illusion of Innovation
Author: Elliott Parker
Category: Startups & Entrepreneurship, Career Growth, Motivation & Self-Improvement, Creativity in Business
When you hear the word 'innovation' these days, does it actually mean anything anymore, or has it just become a buzzword companies use to sound exciting? Sam and Sophie unpack Elliott Parker's argument that most of what we call…
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