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Phone a Friend: Natalie Turner from MintLeads on Cold Email 101
Cold email has a reputation problem. People hear it and think spam, think sleazy, think it doesn't work anymore. So I brought in my friend Natalie, who has been doing this for four years to set the record straight.
We talk about what cold email actually looks like right now, why the plain text one liner beats the polished pitch every time, and how to know if your target market is even big enough for this to work.
Want to talk to Natalie yourself? Head to mintleads.io and get on her calendar.
Work with me at suzieconsoli.com.
The skinny
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