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The Boutique Lawyer Show: Driving success in a specialised niche
In this episode of The Boutique Lawyer Show, host Jerome Doraisamy sits down with Emily Purvis, the principal of PURE Equine Law. They discuss the importance of client-centricity in a niche legal practice and the practical aspects of driving a business forward in such a specialised area. Ms Purvis recently won the sports and entertainment category at the 30 Under 30 Awards.
They discuss the founding of Ms Purvis' firm, her passion for horses, and her desire to serve an underserved market within the equine industry. Ms Purvis emphasises three key principles that guide her practice: technical…
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