Wood that’s stronger, lighter, and cheaper than steel | Josh Cable, CEO of InventWood
Steel is the world’s most used metal, and enables the construction of everything from buildings to wind turbines. Unfortunately, steel manufacturing is incredibly carbon intensive, contributing to approximately 8% of global green house gas emissions. As CEO of InventWood, Josh Cable envisions a future where the demand for steel can be satisfied with a renewable resouce: fast growing woods like Poplar. By densifying wood, Josh Cable’s team produces a fire-resistant product that is stronger, lighter and cheaper than steel. The final product, MettleWood is actually carbon negative.
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