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551 - How Did Hollywood Studios Cracked the Vietnamese Film Market? - Derek Powell
How did Vietnam's theatrical film market grow from an era of 100% pirated DVDs to over $200 million in box office revenue?
In this episode, Ken sits down with studio veteran Derek Powell, former executive at Warner Brothers Home Entertainment. Derek provides a rare insider look at how major Hollywood studios analyzed, entered, and structured distribution deals in emerging Asian markets like China, Thailand, and Vietnam during the early 2000s.
Derek explains the complex mechanics of market entry—from setting up licensee models and anti-piracy enforcement with government agencies to negotiating…
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