The Signal: Embedded Finance - The real value: ISV customer retention and stickiness with Whitney Ganibegovic, Worldpay | Episode 479
Payments alone rarely make a software platform unforgettable. The moment merchants start using your product to access working capital, manage cash flow, move money through payouts, and keep reconciliation tight, the relationship changes. I sit down with Whitney Ganibegovic, Senior Sales Executive at Worldpay (now part of Global Payments), to unpack why embedded finance is quickly becoming one of the most practical drivers of retention, account growth, and long-term platform value for ISVs and software platforms.
We get specific about what platforms still underestimate: embedded finance does…
The skinny
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