Embracing the Seasonality of Your Business
Growth in our business or career isn't ever linear. It's often punctuated bursts. Sometimes we're standing still, and others we're rushing forward.
It's unreasonable to expect our business to continue to grow as rapidly as we want (whatever that means). We can't put in maximum effort all the time.
Seasonality is a rule of nature and it applies to business as well. So how do we manage the different seasons and still enjoy the process throughout?
When it's slow, build your foundations. Mend the nets. Get your business ready for the next burst. Put in the consistent work to build momentum. Build…
The skinny
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