Next Level Marketing: (Ghost) Writing Your Own Book with Michael Levin

Bulletproof Dental Practice · Mar 16, 2017 · 42m

Bulletproof Dental Practice Podcast Episode 20

Host: Dr. Peter Boulden / Atlanta Dental Spa

Guest: Michael Levin

Key Takeways

Dentistry is a crowded marketplace. You can distinguish yourself by writing a book.

You can target niche audiences using a book and build your credibility in that niche.

Writing a book is easy using the right resources. You don't even need to write the entire book. You can hire ghostwriters to write it using the knowledge you have.

Patients who buy your books and become fans can be your sales force. They become advocates of your practice.

You can market your books by…